Groundwork

Beauty and personal care · County · Florida

Nail salons in Leon County, FL

How Leon County, FL compares with other counties and the U.S. for nail salons: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 38 out of 100: Lower middle

Ranked #995 of 1,328 scored counties
#39 of 51 scored counties in Florida

Listings
85
39 chain locations (46%)
Official establishments
20
Businesses with payroll, 2023
Household spending a year
$105.6M
On personal care products and services · $861 a household
Spending per listing
$1.2M
26% below the U.S.
Listings per 10k households
6.9
15% above the U.S.
Population, 2025
299,048
+1.7% since 2020

See the nail salons around any address in Leon County

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Leon County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 85 nail salons in Leon County. Of those, 39 are chain locations, or 46%, against 27% across the U.S. That comes to 6.9 for every 10,000 households, 15% above the U.S. rate of 6.0.

Household spending on personal care products and services in Leon County comes to about $105.6M a year: $861 per household, 14% below the U.S. average. That works out to $1.2M per salon, 26% below the U.S. figure of $1.7M. That spending covers all personal care products and services, which nail salons share with other businesses in the trade.

Official counts show 20 businesses with payroll classed as nail salons in Leon County in 2023. That is one for every 6,130 households, against one for every 3,754 across the U.S. Official counts also show 459 one-person businesses without payroll.

Population estimates put the population change in Leon County from 2020 to 2025 at +1.7%, slower than the U.S. (+3.1%). The Groundwork market score for nail salons in Leon County is 38 (lower middle), #995 of 1,328 scored counties and #39 of 51 scored counties in Florida.

How Leon County compares

The same measures for Florida and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Leon County, FL compared with Florida and the U.S.
MeasureLeon CountyFloridaU.S.
Listings per 10k households6.97.66.0
Spending per listing$1.2M$1.2M$1.7M
Households per official establishment6,1305,0253,754
Official establishment growth, 2019–2023n/a+50.2%+23.2%
Population growth, 2020–2025+1.7%+8.7%+3.1%
Spending per household on personal care products and services$861$911$1,005
Median household income$66,287$74,568$80,734
Groundwork market score3835

Official counts and lending

Businesses

Official establishments, 2019 to 2023
14 → 20
Employees, 2023
64
Annual payroll, 2023
$1.8M
One-person businesses, 2023
459Businesses with no payroll
Map listings, September 2026
8539 chain locations
Listings at the U.S. rate for this spending
63The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as nail salons in Leon County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Leon County

Population, 2025 estimate
299,048+1.7% since 2020
Households
122,597
Median age
36.2
Homes lived in by their owners
53%
Vehicles per household
1.7
Land area
668 sq. mi.
People per square mile
445
Median household income
$66,287+24.8% vs. 2015–2019, before inflation
Average household income
$95,045
Median home value
$301,800
Jobs located here
170,719
Daytime population
341,629Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Leon County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

Or open the report at the center of Leon County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Nail salons across Florida

Every Florida market ranked →

The highest-scoring counties in Florida for nail salons, numbered among those based in Florida, with Leon County marked.

Top counties in Florida

Counties in Florida ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Sumter County, FL76284.0$2.2M+21.1%#76 of 1,328
2Levy County, FL6952.7$2.9M+12.7%#166 of 1,328
3Santa Rosa County, FL66415.6$1.7M+11.7%#252 of 1,328
4Wakulla County, FL6564.7$1.9M+12.3%#272 of 1,328
5Lake County, FL62986.0$1.5M+18.1%#355 of 1,328
6Flagler County, FL60377.0$1.3M+21.0%#409 of 1,328
7Citrus County, FL58375.2$1.5M+11.1%#467 of 1,328
8Marion County, FL57895.4$1.5M+17.3%#491 of 1,328
9Manatee County, FL571196.7$1.4M+16.6%#492 of 1,328
10Brevard County, FL571867.2$1.3M+9.1%#493 of 1,328
39Leon County, FL38856.9$1.2M+1.7%#995 of 1,328

Other business types in Leon County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in Leon County, FL?

Leon County has 85 nail salons on map listings as of September 2026. 39 of them (46%) are chain locations. The listings count nail salons. Official counts show 20 businesses with payroll classed as nail salons in 2023. Another 459 one-person businesses have no payroll, by official counts.

How much do households in Leon County, FL spend on personal care products and services?

About $105.6M a year, or $861 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). Spread across the 85 nail salons on map listings, it comes to $1.2M per salon. The spending figure covers all personal care products and services, not only nail salons. It is estimated from the incomes of the 122,597 households in Leon County and national spending patterns by income.

How does Leon County, FL compare with the U.S. for nail salons?

Leon County has 6.9 nail salons per 10,000 households, 15% above the U.S. rate of 6.0. Spending per salon is $1.2M, 26% below the U.S. figure of $1.7M. At the national ratio of nail salons to household spending, Leon County would have about 63, against 85 on map listings. There is one business with payroll in the industry for every 6,130 households, against one for every 3,754 across the U.S.

How fast is Leon County, FL growing?

Population estimates put Leon County at 299,048 people in 2025, up 1.7% since 2020, slower than the U.S. (+3.1%). It has 122,597 households. The median household income in Leon County is $66,287 a year, 18% below the U.S. median of $80,734. That rose 24.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Leon County scores 38 for nail salons (lower middle), #995 of 1,328 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Leon County. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in Leon County

Screening a site or an acquisition in Leon County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Leon County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.