Real estate · Metro area · New York
Mortgage brokers and lenders in the Utica-Rome, NY metro area
How the Utica-Rome, NY metro area compares with other metro areas and the U.S. for mortgage brokers and lenders: competitors, household spending, official counts and growth.
Groundwork market score
Not scored
The score needs at least 5 listings; this market has 4.
- Listings
- 4
- 0 chain locations (0%)
- Official establishments
- 3
- Businesses with payroll, 2023
- Household spending a year
- $2B
- On rent and homeowner costs · $16,867 a household
- Housing spending per listing (U.S. = 100)
- 1,307
- 13.1 times the U.S.
- Listings per 10k households
- 0.3
- 93% below the U.S.
- Population, 2025
- 285,611
- −2.0% since 2020
See the mortgage brokers and lenders around any address in the Utica-Rome metro area
The site report maps the mortgage brokers and lenders on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Utica-Rome metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Households in the Utica-Rome metro area spend about $2B a year on rent and homeowner costs, or $16,867 per household, in line with the U.S. average. Housing spending per office is 13.1 times the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money mortgage brokers and lenders take in.
There are 4 mortgage brokers and lenders on map listings in the Utica-Rome metro area as of September 2026. That is 0.3 per 10,000 households, 93% below the U.S. rate of 4.3.
The official count of businesses with payroll classed as mortgage brokers and real estate lenders in the Utica-Rome metro area was 3 in 2023. That is one for every 40,320 households, against one for every 4,897 across the U.S.
Between 2020 and 2025, the population of the Utica-Rome metro area declined 2.0%, against +3.1% for the U.S. With 4 mortgage brokers and lenders on map listings, the Utica-Rome metro area isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.
How the Utica-Rome metro area compares
The same measures for New York and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.
| Measure | Utica-Rome metro area | New York | U.S. |
|---|---|---|---|
| Listings per 10k households | 0.3 | 2.0 | 4.3 |
| Housing spending per listing (U.S. = 100) | 1,307 | 244 | 100 |
| Households per official establishment | 40,320 | 9,523 | 4,897 |
| Official establishment growth, 2019–2023 | n/a | −3.6% | +9.5% |
| Population growth, 2020–2025 | −2.0% | −0.6% | +3.1% |
| Spending per household on rent and homeowner costs | $16,867 | $19,048 | $16,661 |
| Median household income | $69,779 | $85,974 | $80,734 |
| Groundwork market score | Not scored | 73 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 3
- Employees, 2023
- 5
- Annual payroll, 2023
- $658K
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 40 chain locations
- Listings at the U.S. rate for this spending
- 52The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as mortgage brokers and real estate lenders in the Utica-Rome metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Utica-Rome metro area
- Population, 2025 estimate
- 285,611−2.0% since 2020
- Households
- 120,961
- Median age
- 42.5
- Homes lived in by their owners
- 70%
- Vehicles per household
- 1.6
- Land area
- 2,623 sq. mi.
- People per square mile
- 110
- Median household income
- $69,779+25.2% vs. 2015–2019, before inflation
- Average household income
- $90,098
- Median home value
- $172,900
- Jobs located here
- 118,874
- Daytime population
- 283,084Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Utica-Rome metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the mortgage brokers and lenders on map listings by name and distance.
Or open the report at the center of the Utica-Rome metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardMortgage brokers and lenders across New York
Every New York market ranked →The highest-scoring metro areas in New York for mortgage brokers and lenders, numbered among those based in New York, with the Utica-Rome metro area marked.
Top metro areas in New York
| Market | Score | Listings | Per 10k households | Housing spending per listing (U.S. = 100) | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Kiryas Joel-Poughkeepsie-Newburgh, NY | 82 | 39 | 1.5 | 330 | +3.0% | #5 of 373 |
| 2Kingston, NY | 79 | 5 | 0.7 | 714 | +1.1% | #6 of 373 |
| 3Buffalo-Cheektowaga, NY | 76 | 38 | 0.8 | 589 | −0.8% | #14 of 373 |
| 4Rochester, NY | 76 | 61 | 1.4 | 332 | −0.7% | #16 of 373 |
| 5Albany-Schenectady-Troy, NY | 76 | 75 | 2.0 | 246 | +1.9% | #17 of 373 |
| 6Syracuse, NY | 74 | 42 | 1.5 | 292 | −1.3% | #19 of 373 |
| 7Glens Falls, NY | 68 | 5 | 0.9 | 490 | −1.9% | #39 of 373 |
| 8Binghamton, NY | 67 | 5 | 0.5 | 877 | −1.3% | #41 of 373 |
| 9New York-Newark-Jersey City, NY-NJ | 66 | 2,243 | 3.0 | 171 | +0.6% | #52 of 373 |
| 10Elmira, NY | 62 | 5 | 1.4 | 297 | −3.9% | #79 of 373 |
| Utica-Rome, NY | Not scored | 4 | 0.3 | 1,307 | −2.0% |
Other business types in the Utica-Rome metro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
- Real estate74
- Real estate agents and brokers73
- Property management70
- Mortgage brokers and lenders
- Home inspectors54
Funeral services
Questions
How many mortgage brokers and lenders are in the Utica-Rome, NY metro area?
As of September 2026, map listings count 4 mortgage brokers and lenders in the Utica-Rome metro area. The listings count mortgage brokers and mortgage lenders. Official counts show 3 businesses with payroll classed as mortgage brokers and real estate lenders in 2023.
How much do households in the Utica-Rome, NY metro area spend on rent and homeowner costs?
About $2B a year, or $16,867 per household. That is in line with the U.S. average (an index of 101, where 100 is the U.S. average). For the 4 mortgage brokers and lenders on map listings, housing spending per office is 13.1 times the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money mortgage brokers and lenders take in. It is estimated from the incomes of the 120,961 households in the Utica-Rome metro area and national spending patterns by income.
How does the Utica-Rome, NY metro area compare with the U.S. for mortgage brokers and lenders?
The Utica-Rome metro area has 0.3 mortgage brokers and lenders per 10,000 households, 93% below the U.S. rate of 4.3. The index of housing spending per office is 1,307, where 100 is the U.S. At the U.S. ratio of mortgage brokers and lenders to household spending, the Utica-Rome metro area would have about 52, against 4 on map listings. There is one business with payroll in the industry for every 40,320 households, against one for every 4,897 across the U.S.
How fast is the Utica-Rome, NY metro area growing?
Population estimates put the Utica-Rome metro area at 285,611 people in 2025, down 2.0% since 2020, against +3.1% for the U.S. It has 120,961 households. Median household income in the Utica-Rome metro area is $69,779, 14% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 25.2%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Utica-Rome metro area has no market score for mortgage brokers and lenders: the score needs at least 5 on map listings, and it has 4.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Utica-Rome metro area. It maps the mortgage brokers and lenders on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for mortgage brokers and lenders · All 56 business types in the Utica-Rome metro area
Screening a site or an acquisition in the Utica-Rome metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Utica-Rome metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.