Groundwork

Real estate · Small-town market · Indiana

Mortgage brokers and lenders in the Peru, IN area

The mortgage brokers and lenders in the Peru, IN area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 2.

Listings
2
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$170.7M
On rent and homeowner costs · $12,818 a household
Housing spending per listing (U.S. = 100)
219
Too few listings to compare
Listings per 10k households
1.5
Too few listings to compare
Population, 2025
34,487
−3.9% since 2020

See the mortgage brokers and lenders around any address in the Peru area

The site report maps the mortgage brokers and lenders on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Peru area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $12,818 per household (23% below the U.S. average), households in the Peru area spend about $170.7M a year on rent and homeowner costs. The spending figure is all rent and homeowner costs, a measure of housing demand, not money mortgage brokers and lenders take in.

There are 2 mortgage brokers and lenders on map listings in the Peru area as of September 2026. That is 1.5 per 10,000 households.

Official counts don’t publish a figure for mortgage brokers and real estate lenders in the Peru area, since they leave out counts under 3.

Population estimates put the population change in the Peru area from 2020 to 2025 at −3.9%, against +3.1% for the U.S. With 2 mortgage brokers and lenders on map listings, the Peru area isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How the Peru area compares

The same measures for Indiana and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Mortgage brokers and lenders in Peru, IN area compared with Indiana and the U.S.
MeasurePeru areaIndianaU.S.
Listings per 10k households1.53.14.3
Housing spending per listing (U.S. = 100)219114100
Households per official establishmentn/a7,8724,897
Official establishment growth, 2019–2023n/a+10.6%+9.5%
Population growth, 2020–2025−3.9%+2.7%+3.1%
Spending per household on rent and homeowner costs$12,818$13,818$16,661
Median household income$61,139$71,957$80,734
Groundwork market scoreNot scored50

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
20 chain locations
Listings at the U.S. rate for this spending
4The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as mortgage brokers and real estate lenders in the Peru area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Peru area

Population, 2025 estimate
34,487−3.9% since 2020
Households
13,318
Median age
41.8
Homes lived in by their owners
76%
Vehicles per household
1.9
Land area
374 sq. mi.
People per square mile
96
Median household income
$61,139+20.7% vs. 2015–2019, before inflation
Average household income
$77,345
Median home value
$126,200
Jobs located here
8,510
Daytime population
29,652Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Peru area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the mortgage brokers and lenders on map listings by name and distance.

Or open the report at the center of the Peru area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Mortgage brokers and lenders across Indiana

Every Indiana market ranked →

The highest-scoring small-town markets in Indiana for mortgage brokers and lenders, numbered among those based in Indiana, with the Peru area marked.

Top small-town markets in Indiana

Small-town markets in Indiana ranked for mortgage brokers and lenders by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Warsaw, IN5482.5141+0.9%#76 of 177
2Bedford, IN4552.6128+1.2%#107 of 177
3Marion, IN35114.1760.0%#138 of 177
4Richmond, IN3472.6124−0.5%#139 of 177
5Vincennes, IN2653.3101−1.7%#165 of 177
Peru, INNot scored21.5219−3.9%

Other business types in the Peru area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many mortgage brokers and lenders are in the Peru, IN area?

As of September 2026, map listings count 2 mortgage brokers and lenders in the Peru area. The listings count mortgage brokers and mortgage lenders. No official count is published for mortgage brokers and real estate lenders in the Peru area: counts under 3 are left out.

How much do households in the Peru, IN area spend on rent and homeowner costs?

About $170.7M a year, or $12,818 per household. That is 23% below the U.S. average (an index of 77, where 100 is the U.S. average). That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money mortgage brokers and lenders take in. It is estimated from the incomes of the 13,318 households in the Peru area and national spending patterns by income.

How does the Peru, IN area compare with the U.S. for mortgage brokers and lenders?

The Peru area has 2 mortgage brokers and lenders on map listings, too few for a steady comparison with the U.S. rate. At the U.S. ratio of mortgage brokers and lenders to household spending, the Peru area would have about 4, against 2 on map listings.

How fast is the Peru, IN area growing?

Population estimates put the Peru area at 34,487 people in 2025, down 3.9% since 2020, against +3.1% for the U.S. It has 13,318 households. Median household income in the Peru area is $61,139, 24% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 20.7%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Peru area has no market score for mortgage brokers and lenders: the score needs at least 5 on map listings, and it has 2.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Peru area. It maps the mortgage brokers and lenders on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for mortgage brokers and lenders · All 56 business types in the Peru area

Screening a site or an acquisition in the Peru area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Peru area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.