Groundwork

Clothing and laundry · Small-town market · Indiana

Clothing and shoe stores in the Peru, IN area

The clothing and shoe stores in the Peru, IN area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score · out of 100

Score 58 out of 100: Upper middle

Ranked #196 of 536 scored small-town markets
#18 of 25 scored small-town markets based in Indiana

Listings
9
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$23.3M
On clothing, shoes and related services · $1,751 a household
Spending per listing
$2.6M
Twice the U.S.
Listings per 10k households
6.8
58% below the U.S.
Population, 2025
34,487
−3.9% since 2020

See the clothing and shoe stores around any address in the Peru area

The site report maps the clothing and shoe stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Peru area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on clothing, shoes and related services in the Peru area comes to about $23.3M a year: $1,751 per household, 15% below the U.S. average. Spread across 9 clothing and shoe stores, that is $2.6M per store, twice the U.S. figure of $1.3M. The spending figure covers all clothing, shoes and related services, not only clothing and shoe stores.

The Peru area has 9 clothing and shoe stores on map listings as of September 2026. None of them are chain locations, against 44% across the U.S. That comes to 6.8 for every 10,000 households, 58% below the U.S. rate of 16.2.

Official counts don’t publish a figure for clothing and shoe stores in the Peru area, since they leave out counts under 3. Official counts list 15 one-person businesses without payroll.

Population estimates put the population change in the Peru area from 2020 to 2025 at −3.9%, against +3.1% for the U.S. The Groundwork market score for clothing and shoe stores in the Peru area is 58 (upper middle), #196 of 536 scored small-town markets and #18 of 25 scored small-town markets based in Indiana.

How the Peru area compares

The same measures for Indiana and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing and shoe stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Clothing and shoe stores in Peru, IN area compared with Indiana and the U.S.
MeasurePeru areaIndianaU.S.
Listings per 10k households6.813.016.2
Spending per listing$2.6M$1.5M$1.3M
Households per official establishmentn/a1,6491,273
Official establishment growth, 2019–2023n/a−14.3%−12.2%
Population growth, 2020–2025−3.9%+2.7%+3.1%
Spending per household on clothing, shoes and related services$1,751$1,935$2,055
Median household income$61,139$71,957$80,734
Groundwork market score5863

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
15Businesses with no payroll
Map listings, September 2026
90 chain locations
Listings at the U.S. rate for this spending
18The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as clothing and shoe stores in the Peru area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Peru area

Population, 2025 estimate
34,487−3.9% since 2020
Households
13,318
Median age
41.8
Homes lived in by their owners
76%
Vehicles per household
1.9
Land area
374 sq. mi.
People per square mile
96
Median household income
$61,139+20.7% vs. 2015–2019, before inflation
Average household income
$77,345
Median home value
$126,200
Jobs located here
8,510
Daytime population
29,652Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Peru area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing and shoe stores on map listings by name and distance.

Or open the report at the center of the Peru area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Clothing and shoe stores across Indiana

Every Indiana market ranked →

The highest-scoring small-town markets in Indiana for clothing and shoe stores, numbered among those based in Indiana, with the Peru area marked.

Top small-town markets in Indiana

Small-town markets in Indiana ranked for clothing and shoe stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Crawfordsville, IN80117.1$2.6M+2.7%#26 of 536
2Greencastle, IN801510.6$1.8M+3.2%#29 of 536
3Kendallville, IN76126.6$2.8M+1.0%#48 of 536
4Auburn, IN752011.7$1.6M+2.9%#63 of 536
5Greensburg, IN7287.5$2.6M+0.4%#78 of 536
6Monticello, IN721110.7$1.7M+2.0%#88 of 536
7Washington, IN721512.7$1.5M+2.5%#90 of 536
8Huntington, IN701610.4$1.7M+1.6%#99 of 536
9Warsaw, IN703711.6$1.7M+0.9%#100 of 536
10Connersville, IN6677.4$2.3M+0.7%#126 of 536
18Peru, IN5896.8$2.6M−3.9%#196 of 536

Other business types in the Peru area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many clothing and shoe stores are in the Peru, IN area?

Map listings as of September 2026 show 9 clothing and shoe stores in the Peru area. None of them are chain locations. The listings count clothing, shoe and accessory stores and boutiques. No official count is published for clothing and shoe stores in the Peru area: counts under 3 are left out. Official counts also show 15 one-person businesses without payroll.

How much do households in the Peru, IN area spend on clothing, shoes and related services?

About $23.3M a year, or $1,751 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 9 clothing and shoe stores on map listings, it comes to $2.6M per store. That spending covers all clothing, shoes and related services, which clothing and shoe stores share with other businesses in the trade. It is estimated from the incomes of the 13,318 households in the Peru area and national spending patterns by income.

How does the Peru, IN area compare with the U.S. for clothing and shoe stores?

The Peru area has 6.8 clothing and shoe stores per 10,000 households, 58% below the U.S. rate of 16.2. Spending per store is $2.6M, twice the U.S. figure of $1.3M. At the U.S. ratio of clothing and shoe stores to household spending, the Peru area would have about 18, against 9 on map listings.

How fast is the Peru, IN area growing?

Population estimates put the Peru area at 34,487 people in 2025, down 3.9% since 2020, against +3.1% for the U.S. It has 13,318 households. Median household income in the Peru area is $61,139, 24% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 20.7%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Peru area scores 58 for clothing and shoe stores (upper middle), #196 of 536 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Peru area. It maps the clothing and shoe stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for clothing and shoe stores · All 56 business types in the Peru area

Screening a site or an acquisition in the Peru area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Peru area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.