Groundwork

Clothing and laundry · Small-town market · Indiana

Clothing, shoe and laundry businesses in the Peru, IN area

Competitor counts, household spending and official business counts for clothing, shoe and laundry businesses in the Peru, IN area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 59 out of 100: Upper middle

Ranked #188 of 536 scored small-town markets
#18 of 25 scored small-town markets based in Indiana

Listings
13
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$23.3M
On clothing, shoes and related services · $1,751 a household
Spending per listing
$1.8M
Twice the U.S.
Listings per 10k households
9.8
58% below the U.S.
Population, 2025
34,487
−3.9% since 2020

See the clothing, shoe and laundry businesses around any address in the Peru area

The site report maps the clothing, shoe and laundry businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Peru area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 13 clothing, shoe and laundry businesses in the Peru area. None of them are chain locations, against 37% across the U.S. Per 10,000 households, that is 9.8, 58% below the U.S. rate of 23.3.

Household spending on clothing, shoes and related services in the Peru area comes to about $23.3M a year: $1,751 per household, 15% below the U.S. average. Spread across 13 clothing, shoe and laundry businesses, that is $1.8M per business, twice the U.S. figure of $880K.

There is no official count of businesses with payroll classed as clothing and shoe stores, laundromats and dry cleaners in the Peru area: counts under 3 aren’t published. Official counts list 15 one-person businesses without payroll.

Population estimates show the Peru area declined 3.9% from 2020 to 2025, against +3.1% for the U.S. The Peru area scores 59 (upper middle) on the Groundwork market score for clothing, shoe and laundry businesses, ranking #188 of 536 scored small-town markets and #18 of 25 scored small-town markets based in Indiana.

How the Peru area compares

The same measures for Indiana and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing, shoe and laundry businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Clothing, shoes and laundry in Peru, IN area compared with Indiana and the U.S.
MeasurePeru areaIndianaU.S.
Listings per 10k households9.818.023.3
Spending per listing$1.8M$1.1M$880K
Households per official establishmentn/a1,3471,008
Official establishment growth, 2019–2023n/a−13.8%−12.0%
Population growth, 2020–2025−3.9%+2.7%+3.1%
Spending per household on clothing, shoes and related services$1,751$1,935$2,055
Median household income$61,139$71,957$80,734
Groundwork market score5967

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
15Businesses with no payroll
Map listings, September 2026
130 chain locations
Listings at the U.S. rate for this spending
27The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as clothing and shoe stores, laundromats and dry cleaners in the Peru area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Peru area

Population, 2025 estimate
34,487−3.9% since 2020
Households
13,318
Median age
41.8
Homes lived in by their owners
76%
Vehicles per household
1.9
Land area
374 sq. mi.
People per square mile
96
Median household income
$61,139+20.7% vs. 2015–2019, before inflation
Average household income
$77,345
Median home value
$126,200
Jobs located here
8,510
Daytime population
29,652Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Peru area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing, shoe and laundry businesses on map listings by name and distance.

Or open the report at the center of the Peru area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Clothing, shoes and laundry across Indiana

Every Indiana market ranked →

The highest-scoring small-town markets in Indiana for clothing, shoe and laundry businesses, numbered among those based in Indiana, with the Peru area marked.

Top small-town markets in Indiana

Small-town markets in Indiana ranked for clothing, shoe and laundry businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Crawfordsville, IN83138.3$2.2M+2.7%#13 of 536
2Greencastle, IN802215.6$1.2M+3.2%#33 of 536
3Auburn, IN772615.2$1.2M+2.9%#46 of 536
4Washington, IN761815.2$1.2M+2.5%#54 of 536
5Kendallville, IN752111.6$1.6M+1.0%#63 of 536
6Greensburg, IN741211.2$1.7M+0.4%#70 of 536
7Huntington, IN741811.7$1.5M+1.6%#71 of 536
8Warsaw, IN724915.3$1.3M+0.9%#85 of 536
9Connersville, IN7099.6$1.8M+0.7%#92 of 536
10Plymouth, IN692614.6$1.3M+1.2%#103 of 536
18Peru, IN59139.8$1.8M−3.9%#188 of 536

Other business types in the Peru area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many clothing, shoe and laundry businesses are in the Peru, IN area?

There are 13 clothing, shoe and laundry businesses on map listings in the Peru area as of September 2026. None of them are chain locations. The listings count clothing, shoe and jewelry stores, laundromats and dry cleaners. No official count is published for clothing and shoe stores, laundromats and dry cleaners in the Peru area: counts under 3 are left out. Official counts also show 15 one-person businesses without payroll.

How much do households in the Peru, IN area spend on clothing, shoes and related services?

About $23.3M a year, or $1,751 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 13 clothing, shoe and laundry businesses on map listings, it comes to $1.8M per business. It is estimated from the incomes of the 13,318 households in the Peru area and national spending patterns by income.

How does the Peru, IN area compare with the U.S. for clothing, shoe and laundry businesses?

The Peru area has 9.8 clothing, shoe and laundry businesses per 10,000 households, 58% below the U.S. rate of 23.3. Spending per business is $1.8M, twice the U.S. figure of $880K. At the national ratio of clothing, shoe and laundry businesses to household spending, the Peru area would have about 27, against 13 on map listings.

How fast is the Peru, IN area growing?

Population estimates put the Peru area at 34,487 people in 2025, down 3.9% since 2020, against +3.1% for the U.S. It has 13,318 households. Median household income in the Peru area is $61,139, 24% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 20.7%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Peru area scores 59 for clothing, shoe and laundry businesses (upper middle), #188 of 536 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Peru area. It maps the clothing, shoe and laundry businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for clothing, shoe and laundry businesses · All 56 business types in the Peru area

Screening a site or an acquisition in the Peru area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Peru area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.