Groundwork

Real estate · County · California

Mortgage brokers and lenders in Nevada County, CA

Competitor counts, household spending and official business counts for mortgage brokers and lenders in Nevada County, CA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 30 out of 100: Lower middle

Ranked #781 of 887 scored counties
#36 of 42 scored counties in California

Listings
29
8 chain locations (28%)
Official establishments
21
Businesses with payroll, 2023
Household spending a year
$819.4M
On rent and homeowner costs · $19,115 a household
Housing spending per listing (U.S. = 100)
72
28% below the U.S.
Listings per 10k households
6.8
58% above the U.S.
Population, 2025
101,911
−0.4% since 2020

See the mortgage brokers and lenders around any address in Nevada County

The site report maps the mortgage brokers and lenders on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Nevada County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Nevada County scores 30 (lower middle) on the Groundwork market score for mortgage brokers and lenders, ranking #781 of 887 scored counties and #36 of 42 scored counties in California. That puts it in the bottom quarter of counties.

At $19,115 per household (15% above the U.S. average), households in Nevada County spend about $819.4M a year on rent and homeowner costs. Housing spending per office is 28% below the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money mortgage brokers and lenders take in.

There are 29 mortgage brokers and lenders on map listings in Nevada County as of September 2026. 8 of them (28%) are chain locations, against 21% across the U.S. Per 10,000 households, that is 6.8, 58% above the U.S. rate of 4.3.

The official count of businesses with payroll classed as mortgage brokers and real estate lenders in Nevada County was 21 in 2023. That is one for every 2,041 households, against one for every 4,897 across the U.S. Population estimates show Nevada County declined 0.4% from 2020 to 2025, against +3.1% for the U.S.

How Nevada County compares

The same measures for California and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Mortgage brokers and lenders in Nevada County, CA compared with California and the U.S.
MeasureNevada CountyCaliforniaU.S.
Listings per 10k households6.86.44.3
Housing spending per listing (U.S. = 100)7280100
Households per official establishment2,0412,9734,897
Official establishment growth, 2019–2023n/a−0.8%+9.5%
Population growth, 2020–2025−0.4%−0.4%+3.1%
Spending per household on rent and homeowner costs$19,115$19,977$16,661
Median household income$89,882$99,122$80,734
Groundwork market score3028

Official counts and lending

Businesses

Official establishments, 2019 to 2023
14 → 21
Employees, 2023
37
Annual payroll, 2023
$2.6M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
298 chain locations
Listings at the U.S. rate for this spending
21The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as mortgage brokers and real estate lenders in Nevada County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Nevada County

Population, 2025 estimate
101,911−0.4% since 2020
Households
42,865
Median age
49.8
Homes lived in by their owners
75%
Vehicles per household
2.0
Land area
958 sq. mi.
People per square mile
107
Median household income
$89,882+36.0% vs. 2015–2019, before inflation
Average household income
$124,444
Median home value
$621,800
Jobs located here
31,275
Daytime population
94,590Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Nevada County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the mortgage brokers and lenders on map listings by name and distance.

Or open the report at the center of Nevada County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Mortgage brokers and lenders across California

Every California market ranked →

The highest-scoring counties in California for mortgage brokers and lenders, numbered among those based in California, with Nevada County marked.

Top counties in California

Counties in California ranked for mortgage brokers and lenders by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Kings County, CA7181.8240+1.0%#102 of 887
2Merced County, CA71263.0141+5.1%#111 of 887
3Tuolumne County, CA6452.2208−4.0%#181 of 887
4San Francisco County, CA641163.2183−5.6%#184 of 887
5Madera County, CA64143.1146+7.4%#188 of 887
6Calaveras County, CA6273.8123+2.8%#222 of 887
7Alameda County, CA592313.9148−2.6%#262 of 887
8Tulare County, CA59433.0146+2.4%#263 of 887
9San Benito County, CA59115.3101+8.6%#271 of 887
10San Mateo County, CA58983.7166−2.5%#273 of 887
36Nevada County, CA30296.872−0.4%#781 of 887

Other business types in Nevada County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many mortgage brokers and lenders are in Nevada County, CA?

As of September 2026, map listings count 29 mortgage brokers and lenders in Nevada County. 8 of them (28%) are chain locations. The listings count mortgage brokers and mortgage lenders. Official counts show 21 businesses with payroll classed as mortgage brokers and real estate lenders in 2023.

How much do households in Nevada County, CA spend on rent and homeowner costs?

About $819.4M a year, or $19,115 per household. That is 15% above the U.S. average (an index of 115, where 100 is the U.S. average). For the 29 mortgage brokers and lenders on map listings, housing spending per office is 28% below the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money mortgage brokers and lenders take in. It is estimated from the incomes of the 42,865 households in Nevada County and national spending patterns by income.

How does Nevada County, CA compare with the U.S. for mortgage brokers and lenders?

Nevada County has 6.8 mortgage brokers and lenders per 10,000 households, 58% above the U.S. rate of 4.3. The index of housing spending per office is 72, where 100 is the U.S. At the U.S. ratio of mortgage brokers and lenders to household spending, Nevada County would have about 21, against 29 on map listings. There is one business with payroll in the industry for every 2,041 households, against one for every 4,897 across the U.S.

How fast is Nevada County, CA growing?

Population estimates put Nevada County at 101,911 people in 2025, down 0.4% since 2020, against +3.1% for the U.S. It has 42,865 households. Median household income in Nevada County is $89,882, 11% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 36.0%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Nevada County scores 30 for mortgage brokers and lenders (lower middle), #781 of 887 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Nevada County. It maps the mortgage brokers and lenders on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for mortgage brokers and lenders · All 56 business types in Nevada County

Screening a site or an acquisition in Nevada County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Nevada County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.