Groundwork

Beauty and personal care · County · California

Hair salons in Nevada County, CA

Competitor counts, household spending and official business counts for hair salons in Nevada County, CA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 61 out of 100: Upper middle

Ranked #655 of 2,339 scored counties
#25 of 55 scored counties in California

Listings
110
20 chain locations (18%)
Official establishments
11
Businesses with payroll, 2023
Household spending a year
$46.7M
On personal care products and services · $1,089 a household
Spending per listing
$425K
In line with the U.S.
Listings per 10k households
25.7
10% above the U.S.
Population, 2025
101,911
−0.4% since 2020

See the hair salons around any address in Nevada County

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Nevada County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $1,089 per household (8% above the U.S. average), households in Nevada County spend about $46.7M a year on personal care products and services. That works out to $425K per salon, in line with the U.S. figure of $430K. The spending figure covers all personal care products and services, not only hair salons.

There are 110 hair salons on map listings in Nevada County as of September 2026. Of those, 20 are chain locations, or 18%, against 14% across the U.S. That comes to 25.7 for every 10,000 households, 10% above the U.S. rate of 23.4.

In 2023, official counts showed 11 businesses with payroll in Nevada County classed as beauty salons. That is one for every 3,897 households, against one for every 1,535 across the U.S. Official counts list 310 one-person businesses without payroll. Since fiscal 2022, 1 SBA-backed loan worth $50K has gone to businesses classed as beauty salons in Nevada County.

Population estimates put the population change in Nevada County from 2020 to 2025 at −0.4%, against +3.1% for the U.S. For hair salons, Nevada County has a Groundwork market score of 61 (upper middle): #655 of 2,339 scored counties and #25 of 55 scored counties in California.

How Nevada County compares

The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Nevada County, CA compared with California and the U.S.
MeasureNevada CountyCaliforniaU.S.
Listings per 10k households25.724.023.4
Spending per listing$425K$479K$430K
Households per official establishment3,8971,5511,535
Official establishment growth, 2019–2023n/a+8.3%+6.0%
Population growth, 2020–2025−0.4%−0.4%+3.1%
Spending per household on personal care products and services$1,089$1,149$1,005
Median household income$89,882$99,122$80,734
Groundwork market score6154

Official counts and lending

Businesses

Official establishments, 2019 to 2023
13 → 11
Employees, 2023
29
Annual payroll, 2023
$555K
One-person businesses, 2023
310Businesses with no payroll
Map listings, September 2026
11020 chain locations
Listings at the U.S. rate for this spending
109The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$50K

SBA-backed loans to businesses classed as beauty salons in Nevada County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Nevada County

Population, 2025 estimate
101,911−0.4% since 2020
Households
42,865
Median age
49.8
Homes lived in by their owners
75%
Vehicles per household
2.0
Land area
958 sq. mi.
People per square mile
107
Median household income
$89,882+36.0% vs. 2015–2019, before inflation
Average household income
$124,444
Median home value
$621,800
Jobs located here
31,275
Daytime population
94,590Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Nevada County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of Nevada County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Hair salons across California

Every California market ranked →

The highest-scoring counties in California for hair salons, numbered among those based in California, with Nevada County marked.

Top counties in California

Counties in California ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Yuba County, CA90217.3$1.3M+8.2%#9 of 2,339
2Madera County, CA896514.3$687K+7.4%#17 of 2,339
3Calaveras County, CA822714.6$703K+2.8%#62 of 2,339
4Yolo County, CA8012215.9$688K+3.1%#77 of 2,339
5Kern County, CA7744415.6$609K+2.3%#121 of 2,339
6Merced County, CA7714216.5$553K+5.1%#125 of 2,339
7Tulare County, CA7523516.4$580K+2.4%#158 of 2,339
8San Joaquin County, CA7548419.7$551K+5.5%#161 of 2,339
9El Dorado County, CA7212616.5$727K+0.6%#229 of 2,339
10Kings County, CA727416.8$560K+1.0%#242 of 2,339
25Nevada County, CA6111025.7$425K−0.4%#655 of 2,339

Other business types in Nevada County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in Nevada County, CA?

As of September 2026, map listings count 110 hair salons in Nevada County. 20 of them (18%) are chain locations. The listings count hair and beauty salons. Official counts show 11 businesses with payroll classed as beauty salons in 2023. Official counts also show 310 one-person businesses without payroll.

How much do households in Nevada County, CA spend on personal care products and services?

About $46.7M a year, or $1,089 per household. That is 8% above the U.S. average (an index of 108, where 100 is the U.S. average). Spread across the 110 hair salons on map listings, it comes to $425K per salon. That spending covers all personal care products and services, which hair salons share with other businesses in the trade. It is estimated from the incomes of the 42,865 households in Nevada County and national spending patterns by income.

How does Nevada County, CA compare with the U.S. for hair salons?

Nevada County has 25.7 hair salons per 10,000 households, 10% above the U.S. rate of 23.4. Spending per salon is $425K, in line with the U.S. figure of $430K. At the U.S. ratio of hair salons to household spending, Nevada County would have about 109, against 110 on map listings. There is one business with payroll in the industry for every 3,897 households, against one for every 1,535 across the U.S.

How fast is Nevada County, CA growing?

Population estimates put Nevada County at 101,911 people in 2025, down 0.4% since 2020, against +3.1% for the U.S. It has 42,865 households. Median household income in Nevada County is $89,882, 11% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 36.0%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Nevada County scores 61 for hair salons (upper middle), #655 of 2,339 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Nevada County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in Nevada County

Screening a site or an acquisition in Nevada County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Nevada County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.