Groundwork

Real estate · County · Alabama

Mortgage brokers and lenders in Jefferson County, AL

How Jefferson County, AL compares with other counties and the U.S. for mortgage brokers and lenders: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 25 out of 100: Lower middle

Ranked #838 of 887 scored counties
#22 of 24 scored counties in Alabama

Listings
144
32 chain locations (22%)
Official establishments
62
+6.9% since 2019
Household spending a year
$4B
On rent and homeowner costs · $14,846 a household
Housing spending per listing (U.S. = 100)
71
29% below the U.S.
Listings per 10k households
5.3
23% above the U.S.
Population, 2025
665,742
−1.3% since 2020

See the mortgage brokers and lenders around any address in Jefferson County

The site report maps the mortgage brokers and lenders on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Jefferson County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Jefferson County scores 25 (lower middle) on the Groundwork market score for mortgage brokers and lenders, ranking #838 of 887 scored counties and #22 of 24 scored counties in Alabama. That puts it in the bottom quarter of counties.

As of September 2026, map listings count 144 mortgage brokers and lenders in Jefferson County. 32 of them (22%) are chain locations, against 21% across the U.S. That is 5.3 per 10,000 households, 23% above the U.S. rate of 4.3.

At $14,846 per household (11% below the U.S. average), households in Jefferson County spend about $4B a year on rent and homeowner costs. Housing spending per office is 29% below the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money mortgage brokers and lenders take in.

The official count of businesses with payroll classed as mortgage brokers and real estate lenders in Jefferson County was 62 in 2023, up 6.9% from 2019. That is one for every 4,353 households, against one for every 4,897 across the U.S. Population estimates show Jefferson County declined 1.3% from 2020 to 2025, against +3.1% for the U.S.

How Jefferson County compares

The same measures for Alabama and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Mortgage brokers and lenders in Jefferson County, AL compared with Alabama and the U.S.
MeasureJefferson CountyAlabamaU.S.
Listings per 10k households5.33.64.3
Housing spending per listing (U.S. = 100)71102100
Households per official establishment4,3536,8634,897
Official establishment growth, 2019–2023+6.9%+5.8%+9.5%
Population growth, 2020–2025−1.3%+3.2%+3.1%
Spending per household on rent and homeowner costs$14,846$14,375$16,661
Median household income$66,388$63,999$80,734
Groundwork market score2550

Official counts and lending

Businesses

Official establishments, 2019 to 2023
58 → 62+6.9% over the period
Employees, 2023
474
Annual payroll, 2023
$53.8M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
14432 chain locations
Listings at the U.S. rate for this spending
103The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as mortgage brokers and real estate lenders in Jefferson County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Jefferson County

Population, 2025 estimate
665,742−1.3% since 2020
Households
269,883
Median age
39.1
Homes lived in by their owners
64%
Vehicles per household
1.8
Land area
1,112 sq. mi.
People per square mile
601
Median household income
$66,388+23.2% vs. 2015–2019, before inflation
Average household income
$99,697
Median home value
$240,000
Jobs located here
395,444
Daytime population
777,965Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Jefferson County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the mortgage brokers and lenders on map listings by name and distance.

Or open the report at the center of Jefferson County. Signed out, you see a blurred preview; on an account, each report is one action.

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Mortgage brokers and lenders across Alabama

Every Alabama market ranked →

The highest-scoring counties in Alabama for mortgage brokers and lenders, numbered among those based in Alabama, with Jefferson County marked.

Top counties in Alabama

Counties in Alabama ranked for mortgage brokers and lenders by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Limestone County, AL8371.7238+18.0%#19 of 887
2St. Clair County, AL7272.0190+7.1%#94 of 887
3Elmore County, AL6872.1181+4.2%#134 of 887
4Tuscaloosa County, AL66242.7138+3.8%#161 of 887
5Morgan County, AL65132.7142+2.6%#172 of 887
6Houston County, AL62102.3154+2.8%#215 of 887
7Lauderdale County, AL59112.8130+3.3%#266 of 887
8Talladega County, AL5772.1165+0.3%#288 of 887
9Marshall County, AL52133.6102+6.0%#400 of 887
10Cullman County, AL50113.1116+6.7%#441 of 887
22Jefferson County, AL251445.371−1.3%#838 of 887

Other business types in Jefferson County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many mortgage brokers and lenders are in Jefferson County, AL?

Jefferson County has 144 mortgage brokers and lenders on map listings as of September 2026. 32 of them (22%) are chain locations. The listings count mortgage brokers and mortgage lenders. Official counts show 62 businesses with payroll classed as mortgage brokers and real estate lenders in 2023, up 6.9% from 2019.

How much do households in Jefferson County, AL spend on rent and homeowner costs?

About $4B a year, or $14,846 per household. That is 11% below the U.S. average (an index of 89, where 100 is the U.S. average). For the 144 mortgage brokers and lenders on map listings, housing spending per office is 29% below the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money mortgage brokers and lenders take in. It is estimated from the incomes of the 269,883 households in Jefferson County and national spending patterns by income.

How does Jefferson County, AL compare with the U.S. for mortgage brokers and lenders?

Jefferson County has 5.3 mortgage brokers and lenders per 10,000 households, 23% above the U.S. rate of 4.3. The index of housing spending per office is 71, where 100 is the U.S. At the national ratio of mortgage brokers and lenders to household spending, Jefferson County would have about 103, against 144 on map listings. There is one business with payroll in the industry for every 4,353 households, against one for every 4,897 across the U.S. The official count rose 6.9% from 2019 to 2023, against +9.5% for the U.S.

How fast is Jefferson County, AL growing?

Population estimates put Jefferson County at 665,742 people in 2025, down 1.3% since 2020, against +3.1% for the U.S. It has 269,883 households. The median household income in Jefferson County is $66,388 a year, 18% below the U.S. median of $80,734. That rose 23.2% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Jefferson County scores 25 for mortgage brokers and lenders (lower middle), #838 of 887 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Jefferson County. It maps the mortgage brokers and lenders on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for mortgage brokers and lenders · All 56 business types in Jefferson County

Screening a site or an acquisition in Jefferson County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Jefferson County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.