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Fitness and classes · County · Alabama

Yoga, Pilates and fitness studios in Jefferson County, AL

Competitor counts, household spending and official business counts for yoga, Pilates and fitness studios in Jefferson County, AL, set against other counties and the U.S.

Groundwork market score · out of 100

Score 29 out of 100: Lower middle

Ranked #702 of 777 scored counties
#12 of 12 scored counties in Alabama

Listings
61
23 chain locations (38%)
Official establishments
95
All fitness and recreational sports centers · +8.0% since 2019
Household spending a year
$194.4M
On memberships, classes and admissions · $720 a household
Spending per listing
$3.2M
22% below the U.S.
Listings per 10k households
2.3
4% below the U.S.
Population, 2025
665,742
−1.3% since 2020

See the yoga, Pilates and fitness studios around any address in Jefferson County

The site report maps the yoga, Pilates and fitness studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Jefferson County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for yoga, Pilates and fitness studios in Jefferson County is 29 (lower middle), #702 of 777 scored counties and #12 of 12 scored counties in Alabama. That puts it in the bottom quarter of counties.

At $720 per household (27% below the U.S. average), households in Jefferson County spend about $194.4M a year on memberships, classes and admissions. That works out to $3.2M per studio, 22% below the U.S. figure of $4.1M. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios.

Jefferson County has 61 yoga, Pilates and fitness studios on map listings as of September 2026. 23 of them (38%) are chain locations, against 18% across the U.S. That comes to 2.3 for every 10,000 households, 4% below the U.S. rate of 2.4.

In 2023, official counts showed 95 businesses with payroll in Jefferson County classed as fitness and recreational sports centers, up 8.0% from 2019. That is one for every 2,841 households, against one for every 3,109 across the U.S. That count covers all fitness and recreational sports centers (gyms included), not only yoga, Pilates and fitness studios. Since fiscal 2022, 15 SBA-backed loans worth $11M have gone to businesses classed as fitness and recreational sports centers in Jefferson County. Population estimates put the population change in Jefferson County from 2020 to 2025 at −1.3%, against +3.1% for the U.S.

How Jefferson County compares

The same measures for Alabama and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the yoga, Pilates and fitness studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Yoga, Pilates and fitness studios in Jefferson County, AL compared with Alabama and the U.S.
MeasureJefferson CountyAlabamaU.S.
Listings per 10k households2.31.22.4
Spending per listing$3.2M$5.6M$4.1M
Households per official establishment (all fitness and recreational sports centers)2,8414,0353,109
Official establishment growth, 2019–2023+8.0%+10.7%+5.8%
Population growth, 2020–2025−1.3%+3.2%+3.1%
Spending per household on memberships, classes and admissions$720$656$983
Median household income$66,388$63,999$80,734
Groundwork market score2966

Official counts and lending

Businesses

Official establishments, 2019 to 2023
88 → 95All fitness and recreational sports centers · +8.0% over the period
Employees, 2023
1,956
Annual payroll, 2023
$31.2M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
6123 chain locations
Listings at the U.S. rate for this spending
48The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
15
Amount
$11M

SBA-backed loans to businesses classed as fitness and recreational sports centers in Jefferson County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only yoga, Pilates and fitness studios.

Population and households in Jefferson County

Population, 2025 estimate
665,742−1.3% since 2020
Households
269,883
Median age
39.1
Homes lived in by their owners
64%
Vehicles per household
1.8
Land area
1,112 sq. mi.
People per square mile
601
Median household income
$66,388+23.2% vs. 2015–2019, before inflation
Average household income
$99,697
Median home value
$240,000
Jobs located here
395,444
Daytime population
777,965Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Jefferson County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the yoga, Pilates and fitness studios on map listings by name and distance.

Or open the report at the center of Jefferson County. Signed out, you see a blurred preview; on an account, each report is one action.

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Yoga, Pilates and fitness studios across Alabama

Every Alabama market ranked →

The highest-scoring counties in Alabama for yoga, Pilates and fitness studios, numbered among those based in Alabama, with Jefferson County marked.

Top counties in Alabama

Counties in Alabama ranked for yoga, Pilates and fitness studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Shelby County, AL61161.8$5.2M+6.5%#196 of 777
2Tuscaloosa County, AL60111.2$5.4M+3.8%#205 of 777
3Elmore County, AL6051.5$4.6M+4.2%#206 of 777
4Madison County, AL54332.0$4.3M+11.0%#308 of 777
5Baldwin County, AL54222.2$3.4M+14.8%#317 of 777
6Calhoun County, AL5251.1$4.8M−0.3%#349 of 777
7Lee County, AL52101.4$4.7M+8.6%#350 of 777
8Mobile County, AL49161.0$6.1M−0.7%#391 of 777
9Etowah County, AL4551.3$4.1M+0.4%#475 of 777
10Houston County, AL4361.4$4.3M+2.8%#509 of 777
12Jefferson County, AL29612.3$3.2M−1.3%#702 of 777

Other business types in Jefferson County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many yoga, Pilates and fitness studios are in Jefferson County, AL?

Map listings as of September 2026 show 61 yoga, Pilates and fitness studios in Jefferson County. 23 of them (38%) are chain locations. The listings count yoga, Pilates, barre and boot-camp studios. Official counts show 95 businesses with payroll classed as fitness and recreational sports centers in 2023, up 8.0% from 2019. The official count takes in all fitness and recreational sports centers, not only yoga, Pilates and fitness studios: gyms are counted too.

How much do households in Jefferson County, AL spend on memberships, classes and admissions?

About $194.4M a year, or $720 per household. That is 27% below the U.S. average (an index of 73, where 100 is the U.S. average). Spread across the 61 yoga, Pilates and fitness studios on map listings, it comes to $3.2M per studio. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade. It is estimated from the incomes of the 269,883 households in Jefferson County and national spending patterns by income.

How does Jefferson County, AL compare with the U.S. for yoga, Pilates and fitness studios?

Jefferson County has 2.3 yoga, Pilates and fitness studios per 10,000 households, 4% below the U.S. rate of 2.4. Spending per studio is $3.2M, 22% below the U.S. figure of $4.1M. At the U.S. ratio of yoga, Pilates and fitness studios to household spending, Jefferson County would have about 48, against 61 on map listings. There is one business with payroll in the industry for every 2,841 households, against one for every 3,109 across the U.S. The official count rose 8.0% from 2019 to 2023, against +5.8% for the U.S.

How fast is Jefferson County, AL growing?

Population estimates put Jefferson County at 665,742 people in 2025, down 1.3% since 2020, against +3.1% for the U.S. It has 269,883 households. The median household income in Jefferson County is $66,388 a year, 18% below the U.S. median of $80,734. That rose 23.2% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Jefferson County scores 29 for yoga, Pilates and fitness studios (lower middle), #702 of 777 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Jefferson County. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for yoga, Pilates and fitness studios · All 56 business types in Jefferson County

Screening a site or an acquisition in Jefferson County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Jefferson County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.