Groundwork

County profile · Missouri

Ozark County, MO market data

How Ozark County compares with other counties for 56 business types: competitors, household spending, official counts and growth.

Population, 2025
9,172
+7.7% since 2020
Households
3,709
Median household income
$44,163
Median home value
$168,600
Jobs located here
1,393
Market scores
Not scored
Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

A site report maps the competitors on map listings around any address in Ozark County by name and distance, and the households and spending within reach. Or open the report at the center of Ozark County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Ozark County has an estimated 9,172 people and 3,709 households. Population estimates put the population change in Ozark County from 2020 to 2025 at +7.7%, faster than the U.S. (+3.1%). Median household income in Ozark County is $44,163, 45% below the U.S. median of $80,734.

Relative to the U.S., household spending in Ozark County runs highest on vehicle maintenance and repairs (an index of 120, where 100 is the U.S. average) and lowest on child care and other personal services (48).

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

Against the U.S., map listings per household run highest for pizza places (3.4 times the U.S. rate) and lowest for restaurants and cafes (26% below the U.S. rate).

All 56 business types in Ozark County

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Ozark County, MO, listings, listings per 10,000 households, spending per listing and official establishments
Business typeListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Restaurants and cafes3080.9$377K1029
Sit-down restaurants2259.3$514K776
Grocery and convenience stores1129.7$1.8M52Under 3
Pizza1027.0$1.1M223
Auto repair and car care924.3$475K1776
Doctors, dentists and clinics924.3$477K3133
Auto repair shops821.6$535K120Under 3
Real estate821.6Index only1263
Real estate agents and brokers821.6Index only1003
Salons, barbers and spas616.2$489K230Under 3
Convenience stores513.5$3.9M49Under 3
Gas stations513.5$2.3M955
Insurance agencies513.5$1.4M1106
Pet businesses513.5$480K55Under 3
Tire shops513.5$856K34Under 3
Grocery stores410.8$4.8M52Under 3
Hair salons410.8$733K170Under 3
Coffee shops and cafes38.1$3.8M102Under 3
Gyms38.1$734K56Under 3
Gyms, studios and classes38.1$734K111Under 3
Child care and preschools25.4$516KToo few3
Spas and skin care25.4$1.5MToo fewUnder 3
Bakeries and dessert shops12.7$11.3MToo fewUnder 3
Fast food and sandwich shops12.7$11.3MToo few3
Funeral homes12.7$789KToo fewUnder 3
Landscaping and lawn care12.7$3.8MToo fewUnder 3
Lawn, cleaning and pest control12.7$3.8MToo fewUnder 3
Pet grooming and boarding12.7$2.4MToo fewUnder 3
Pet stores12.7$2.4MToo fewUnder 3
Primary care and pediatrics12.7$4.3MToo few3
Veterinarians12.7$2.4MToo fewUnder 3
Barbershops00.0None listedNone listedUnder 3
Car washes and detailing00.0None listedNone listedUnder 3
Chiropractors00.0None listedNone listedUnder 3
Clothing and shoe stores00.0None listedNone listedUnder 3
Clothing, shoes and laundry00.0None listedNone listedUnder 3
Collision repair and body shops00.0None listedNone listedUnder 3
Dentists and orthodontists00.0None listedNone listedUnder 3
Dry cleaners00.0None listedNone listedUnder 3
Electricians00.0None listedNone listedUnder 3
Home inspectors00.0None listedNone listedUnder 3
Home repair trades00.0None listedNone listedUnder 3
House cleaning00.0None listedNone listedUnder 3
HVAC and plumbing00.0None listedNone listedUnder 3
Laundromats00.0None listedNone listedUnder 3
Martial arts and dance studios00.0None listedNone listedUnder 3
Mortgage brokers and lenders00.0None listedNone listedUnder 3
Nail salons00.0None listedNone listedUnder 3
Oil change and quick lube00.0None listedNone listedUnder 3
Optometrists and eye care00.0None listedNone listedUnder 3
Pest control00.0None listedNone listedUnder 3
Physical therapy00.0None listedNone listedUnder 3
Property management00.0None listedNone listedUnder 3
Roofing and gutters00.0None listedNone listedUnder 3
Urgent care and walk-in clinics00.0None listedNone listedUnder 3
Yoga, Pilates and fitness studios00.0None listedNone listedUnder 3

Household spending in Ozark County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Ozark County, MO by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$4.3M$1,153120
Gasoline and other fuels$11.3M$3,040117
Food away from home$11.3M$3,04775
Groceries$19.4M$5,22083
Personal care products and services$2.9M$79179
Child care and other personal services$1M$27848
Memberships, classes and admissions$2.2M$59360
Medical and dental services$4.3M$1,15890
Pets$2.4M$64771
Clothing, shoes and related services$6M$1,62379
Vehicle insurance$6.9M$1,85595
Home repairs, maintenance and insurance$8.1M$2,19473
Lawn care, cleaning and other household services$3.8M$1,01772
Rent and homeowner costs$43.8M$11,81671

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Ozark County

Population, 2025 estimate
9,172+7.7% since 2020
Households
3,709
Median age
48.7
Homes lived in by their owners
82%
Vehicles per household
2.1
Land area
745 sq. mi.
People per square mile
12
Median household income
$44,163
Average household income
$69,510
Median home value
$168,600
Jobs located here
1,393
Daytime population
7,395Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Ozark County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Ozark County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Questions

How fast is Ozark County, MO growing?

Population estimates put Ozark County at 9,172 people in 2025, up 7.7% since 2020, faster than the U.S. (+3.1%). It has 3,709 households.

How much do households in Ozark County, MO spend?

Households in Ozark County spend about $43.8M a year on rent and homeowner costs, $19.4M on groceries and $11.3M on food away from home. Set against the U.S., households in Ozark County spend the most on vehicle maintenance and repairs (an index of 120, where 100 is the U.S. average) and the least on child care and other personal services (48).

Which business types have the highest market scores in Ozark County, MO?

The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How does Ozark County, MO compare with the U.S.?

The median household income in Ozark County is $44,163 a year, 45% below the U.S. median of $80,734. The population rose 7.7% from 2020 to 2025, against +3.1% for the U.S. The median home value is $168,600, against $332,700 for the U.S. For its number of households, Ozark County has the most map listings, relative to the U.S., for pizza places (3.4 times the U.S. rate) and the fewest for restaurants and cafes (26% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Markets with fewer than 5 map listings of the type, and counties under 10,000 people, aren’t scored, since a few businesses can swing their figures.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Ozark County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

All markets in Missouri · Every U.S. market · How we measure

Screening a site or an acquisition in Ozark County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Ozark County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.