Groundwork

Health care · County · Wisconsin

Medical and dental practices in Ashland County, WI

How Ashland County, WI compares with other counties and the U.S. for medical and dental practices: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 55 out of 100: Upper middle

Ranked #966 of 2,394 scored counties
#45 of 67 scored counties in Wisconsin

Listings
40
1 chain location (3%)
Official establishments
14
−30.0% since 2019
Household spending a year
$8.6M
On medical and dental services · $1,263 a household
Spending per listing
$216K
41% above the U.S.
Listings per 10k households
58.5
31% below the U.S.
Population, 2025
16,203
+1.1% since 2020

See the medical and dental practices around any address in Ashland County

The site report maps the medical and dental practices on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Ashland County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Ashland County spend about $8.6M a year on medical and dental services, or $1,263 per household, 2% below the U.S. average. Spread across 40 medical and dental practices, that is $216K per practice, 41% above the U.S. figure of $152K.

Ashland County has 40 medical and dental practices on map listings as of September 2026. One of them (3%) is a chain location, against 11% across the U.S. That comes to 58.5 for every 10,000 households, 31% below the U.S. rate of 84.5.

In 2023, official counts showed 14 businesses with payroll in Ashland County classed as offices of physicians, dentists, chiropractors, optometrists and therapists, and urgent care centers, down 30.0% from 2019. That is one for every 488 households, against one for every 270 across the U.S. Another 9 one-person businesses have no payroll, by official counts.

Population estimates show Ashland County grew 1.1% from 2020 to 2025, slower than the U.S. (+3.1%). For medical and dental practices, Ashland County has a Groundwork market score of 55 (upper middle): #966 of 2,394 scored counties and #45 of 67 scored counties in Wisconsin.

How Ashland County compares

The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the medical and dental practices counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Doctors, dentists and clinics in Ashland County, WI compared with Wisconsin and the U.S.
MeasureAshland CountyWisconsinU.S.
Listings per 10k households58.593.084.5
Spending per listing$216K$154K$152K
Households per official establishment488335270
Official establishment growth, 2019–2023−30.0%+12.0%+1.5%
Population growth, 2020–2025+1.1%+1.3%+3.1%
Spending per household on medical and dental services$1,263$1,435$1,288
Median household income$62,462$77,485$80,734
Groundwork market score5560

Official counts and lending

Businesses

Official establishments, 2019 to 2023
20 → 14−30.0% over the period
Employees, 2023
214
Annual payroll, 2023
$18M
One-person businesses, 2023
9Businesses with no payroll
Map listings, September 2026
401 chain location
Listings at the U.S. rate for this spending
57The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as offices of physicians, dentists, chiropractors, optometrists and therapists, and urgent care centers in Ashland County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Ashland County

Population, 2025 estimate
16,203+1.1% since 2020
Households
6,832
Median age
43.0
Homes lived in by their owners
73%
Vehicles per household
1.9
Land area
1,045 sq. mi.
People per square mile
15
Median household income
$62,462+46.9% vs. 2015–2019, before inflation
Average household income
$76,270
Median home value
$170,300
Jobs located here
7,396
Daytime population
16,304Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Ashland County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the medical and dental practices on map listings by name and distance.

Or open the report at the center of Ashland County. Signed out, you see a blurred preview; on an account, each report is one action.

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Doctors, dentists and clinics across Wisconsin

Every Wisconsin market ranked →

The highest-scoring counties in Wisconsin for medical and dental practices, numbered among those based in Wisconsin, with Ashland County marked.

Top counties in Wisconsin

Counties in Wisconsin ranked for medical and dental practices by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Bayfield County, WI891013.4$1M+3.4%#6 of 2,394
2Adams County, WI881616.8$747K+5.2%#8 of 2,394
3Lafayette County, WI872537.0$373K+5.2%#21 of 2,394
4Burnett County, WI862027.8$467K+3.9%#26 of 2,394
5Vilas County, WI783127.8$479K+2.9%#119 of 2,394
6Marquette County, WI771927.2$473K+2.1%#142 of 2,394
7Dunn County, WI776637.8$366K+1.7%#148 of 2,394
8Sawyer County, WI773438.6$334K+4.0%#153 of 2,394
9Vernon County, WI764838.6$351K+2.4%#176 of 2,394
10Waushara County, WI764643.5$304K+2.8%#180 of 2,394
45Ashland County, WI554058.5$216K+1.1%#966 of 2,394

Other business types in Ashland County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many medical and dental practices are in Ashland County, WI?

Map listings as of September 2026 show 40 medical and dental practices in Ashland County. One of them (3%) is a chain location. The listings count every outpatient clinic and practice, and urgent care. Official counts show 14 businesses with payroll classed as offices of physicians, dentists, chiropractors, optometrists and therapists, and urgent care centers in 2023, down 30.0% from 2019. Official counts list 9 one-person businesses without payroll.

How much do households in Ashland County, WI spend on medical and dental services?

About $8.6M a year, or $1,263 per household. That is 2% below the U.S. average (an index of 98, where 100 is the U.S. average). Spread across the 40 medical and dental practices on map listings, it comes to $216K per practice. It is estimated from the incomes of the 6,832 households in Ashland County and national spending patterns by income.

How does Ashland County, WI compare with the U.S. for medical and dental practices?

Ashland County has 58.5 medical and dental practices per 10,000 households, 31% below the U.S. rate of 84.5. Spending per practice is $216K, 41% above the U.S. figure of $152K. At the U.S. ratio of medical and dental practices to household spending, Ashland County would have about 57, against 40 on map listings. There is one business with payroll in the industry for every 488 households, against one for every 270 across the U.S. The official count fell 30.0% from 2019 to 2023, against +1.5% for the U.S.

How fast is Ashland County, WI growing?

Population estimates put Ashland County at 16,203 people in 2025, up 1.1% since 2020, slower than the U.S. (+3.1%). It has 6,832 households. The median household income in Ashland County is $62,462 a year, 23% below the U.S. median of $80,734. That rose 46.9% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Ashland County scores 55 for medical and dental practices (upper middle), #966 of 2,394 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Ashland County. It maps the medical and dental practices on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for medical and dental practices · All 56 business types in Ashland County

Screening a site or an acquisition in Ashland County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Ashland County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.