Food and drink · County · Wisconsin
Bakeries and dessert shops in Ashland County, WI
How Ashland County, WI compares with other counties and the U.S. for bakeries and dessert shops: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 38 out of 100: Lower middle
Ranked #1,358 of 1,889 scored counties
#52 of 61 scored counties in Wisconsin
- Listings
- 6
- 2 chain locations (33%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $23.3M
- On food away from home · $3,414 a household
- Spending per listing
- $3.9M
- 6% below the U.S.
- Listings per 10k households
- 8.8
- 10% below the U.S.
- Population, 2025
- 16,203
- +1.1% since 2020
See the bakeries and dessert shops around any address in Ashland County
The site report maps the bakeries and dessert shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Ashland County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Households in Ashland County spend about $23.3M a year on food away from home, or $3,414 per household, 16% below the U.S. average. Spread across 6 bakeries and dessert shops, that is $3.9M per shop, 6% below the U.S. figure of $4.1M. The spending figure covers all food away from home, not only bakeries and dessert shops.
Ashland County has 6 bakeries and dessert shops on map listings as of September 2026. Of those, 2 are chain locations, or 33%, against 35% across the U.S. That comes to 8.8 for every 10,000 households, 10% below the U.S. rate of 9.8.
Official counts don’t publish a figure for snack bars and retail bakeries in Ashland County, since they leave out counts under 3.
Population estimates put the population change in Ashland County from 2020 to 2025 at +1.1%, slower than the U.S. (+3.1%). The Groundwork market score for bakeries and dessert shops in Ashland County is 38 (lower middle), #1,358 of 1,889 scored counties and #52 of 61 scored counties in Wisconsin.
How Ashland County compares
The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the bakeries and dessert shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Ashland County | Wisconsin | U.S. |
|---|---|---|---|
| Listings per 10k households | 8.8 | 7.6 | 9.8 |
| Spending per listing | $3.9M | $5.2M | $4.1M |
| Households per official establishment (all snack bars and retail bakeries) | n/a | 1,735 | 1,369 |
| Official establishment growth, 2019–2023 | n/a | +35.1% | +24.6% |
| Population growth, 2020–2025 | +1.1% | +1.3% | +3.1% |
| Spending per household on food away from home | $3,414 | $3,959 | $4,070 |
| Median household income | $62,462 | $77,485 | $80,734 |
| Groundwork market score | 38 | 64 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/aAll snack bars and retail bakeries
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- 0All snack bars and retail bakeries with no payroll
- Map listings, September 2026
- 62 chain locations
- Listings at the U.S. rate for this spending
- 6The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as snack bars and retail bakeries in Ashland County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack bars and retail bakeries, not only bakeries and dessert shops.
Population and households in Ashland County
- Population, 2025 estimate
- 16,203+1.1% since 2020
- Households
- 6,832
- Median age
- 43.0
- Homes lived in by their owners
- 73%
- Vehicles per household
- 1.9
- Land area
- 1,045 sq. mi.
- People per square mile
- 15
- Median household income
- $62,462+46.9% vs. 2015–2019, before inflation
- Average household income
- $76,270
- Median home value
- $170,300
- Jobs located here
- 7,396
- Daytime population
- 16,304Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Ashland County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the bakeries and dessert shops on map listings by name and distance.
Or open the report at the center of Ashland County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardBakeries and dessert shops across Wisconsin
Every Wisconsin market ranked →The highest-scoring counties in Wisconsin for bakeries and dessert shops, numbered among those based in Wisconsin, with Ashland County marked.
Top counties in Wisconsin
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Washington County, WI | 83 | 26 | 4.6 | $9.6M | +1.8% | #57 of 1,889 |
| 2Pierce County, WI | 81 | 10 | 6.3 | $6.8M | +3.1% | #76 of 1,889 |
| 3Oconto County, WI | 81 | 10 | 5.9 | $6.4M | +2.9% | #77 of 1,889 |
| 4Clark County, WI | 77 | 5 | 3.9 | $9.3M | +1.2% | #124 of 1,889 |
| 5Calumet County, WI | 76 | 11 | 5.1 | $8.2M | +2.9% | #138 of 1,889 |
| 6St. Croix County, WI | 75 | 25 | 6.7 | $7M | +4.7% | #162 of 1,889 |
| 7Winnebago County, WI | 72 | 38 | 5.2 | $7.3M | +1.4% | #215 of 1,889 |
| 8Monroe County, WI | 70 | 5 | 2.7 | $13.4M | +0.6% | #251 of 1,889 |
| 9Jefferson County, WI | 70 | 19 | 5.4 | $7.3M | +0.3% | #255 of 1,889 |
| 10Fond du Lac County, WI | 70 | 23 | 5.3 | $7.2M | +0.5% | #257 of 1,889 |
| 52Ashland County, WI | 38 | 6 | 8.8 | $3.9M | +1.1% | #1,358 of 1,889 |
Other business types in Ashland County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
- Restaurants and cafes23
- Sit-down restaurants22
- Fast food and sandwich shops54
- Pizza34
- Coffee shops and cafes24
- Bakeries and dessert shops38
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many bakeries and dessert shops are in Ashland County, WI?
Map listings as of September 2026 show 6 bakeries and dessert shops in Ashland County. 2 of them (33%) are chain locations. The listings count bakeries, ice cream, donut and dessert shops, candy stores. No official count is published for snack bars and retail bakeries in Ashland County: counts under 3 are left out.
How much do households in Ashland County, WI spend on food away from home?
About $23.3M a year, or $3,414 per household. That is 16% below the U.S. average (an index of 84, where 100 is the U.S. average). Spread across the 6 bakeries and dessert shops on map listings, it comes to $3.9M per shop. That spending covers all food away from home, which bakeries and dessert shops share with other businesses in the trade. It is estimated from the incomes of the 6,832 households in Ashland County and national spending patterns by income.
How does Ashland County, WI compare with the U.S. for bakeries and dessert shops?
Ashland County has 8.8 bakeries and dessert shops per 10,000 households, 10% below the U.S. rate of 9.8. Spending per shop is $3.9M, 6% below the U.S. figure of $4.1M. The count on map listings matches the U.S. ratio of bakeries and dessert shops to household spending.
How fast is Ashland County, WI growing?
Population estimates put Ashland County at 16,203 people in 2025, up 1.1% since 2020, slower than the U.S. (+3.1%). It has 6,832 households. The median household income in Ashland County is $62,462 a year, 23% below the U.S. median of $80,734. That rose 46.9% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Ashland County scores 38 for bakeries and dessert shops (lower middle), #1,358 of 1,889 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Ashland County. It maps the bakeries and dessert shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for bakeries and dessert shops · All 56 business types in Ashland County
Screening a site or an acquisition in Ashland County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Ashland County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.