Groundwork

Health care · Metro area · Nebraska

Medical and dental practices in the Omaha, NE-IA metro area

Competitor counts, household spending and official business counts for medical and dental practices in the Omaha, NE-IA metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 75 out of 100: High

Ranked #32 of 387 scored metro areas
#1 of 3 scored metro areas based in Nebraska

Listings
3,071
279 chain locations (9%)
Official establishments
1,255
+0.7% since 2019
Household spending a year
$589.3M
On medical and dental services · $1,512 a household
Spending per listing
$192K
26% above the U.S.
Listings per 10k households
78.8
7% below the U.S.
Population, 2025
1,009,836
+4.2% since 2020

See the medical and dental practices around any address in the Omaha metro area

The site report maps the medical and dental practices on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Omaha metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For medical and dental practices, the Omaha metro area has a Groundwork market score of 75 (high): #32 of 387 scored metro areas and #1 of 3 scored metro areas based in Nebraska. That puts it in the top 10% of metro areas for medical and dental practices.

Household spending on medical and dental services in the Omaha metro area comes to about $589.3M a year: $1,512 per household, 17% above the U.S. average. That is about $192K of household spending for each practice on map listings, 26% above the U.S. figure of $152K.

The Omaha metro area has 3,071 medical and dental practices on map listings as of September 2026. 279 of them (9%) are chain locations, against 11% across the U.S. That is 78.8 per 10,000 households, 7% below the U.S. rate of 84.5.

Official counts show 1,255 businesses with payroll classed as offices of physicians, dentists, chiropractors, optometrists and therapists, and urgent care centers in the Omaha metro area in 2023, up 0.7% from 2019. That is one for every 311 households, against one for every 270 across the U.S. Since fiscal 2022, 13 SBA-backed loans worth $15.2M have gone to businesses classed as offices of physicians, dentists, chiropractors, optometrists and therapists, and urgent care centers in the Omaha metro area. Between 2020 and 2025, the population of the Omaha metro area grew 4.2%, faster than the U.S. (+3.1%).

How the Omaha metro area compares

The same measures for Nebraska and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the medical and dental practices counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Doctors, dentists and clinics in Omaha, NE-IA metro area compared with Nebraska and the U.S.
MeasureOmaha metro areaNebraskaU.S.
Listings per 10k households78.872.784.5
Spending per listing$192K$197K$152K
Households per official establishment311295270
Official establishment growth, 2019–2023+0.7%−3.2%+1.5%
Population growth, 2020–2025+4.2%+2.8%+3.1%
Spending per household on medical and dental services$1,512$1,432$1,288
Median household income$84,829$76,475$80,734
Groundwork market score7573

Official counts and lending

Businesses

Official establishments, 2019 to 2023
1,255+0.7% over the period
Employees, 2023
12,715
Annual payroll, 2023
$1.1B
One-person businesses, 2023
730Businesses with no payroll
Map listings, September 2026
3,071279 chain locations
Listings at the U.S. rate for this spending
3,864The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
13
Amount
$15.2M

SBA-backed loans to businesses classed as offices of physicians, dentists, chiropractors, optometrists and therapists, and urgent care centers in the Omaha metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Omaha metro area

Population, 2025 estimate
1,009,836+4.2% since 2020
Households
389,812
Median age
37.7
Homes lived in by their owners
66%
Vehicles per household
1.9
Land area
4,346 sq. mi.
People per square mile
226
Median household income
$84,829+25.0% vs. 2015–2019, before inflation
Average household income
$113,627
Median home value
$268,600
Jobs located here
507,201
Daytime population
999,164Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Omaha metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the medical and dental practices on map listings by name and distance.

Or open the report at the center of the Omaha metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Doctors, dentists and clinics across Nebraska

Every Nebraska market ranked →

The highest-scoring metro areas in Nebraska for medical and dental practices, numbered among those based in Nebraska (a market based in another state is listed without a number), with the Omaha metro area marked.

Top metro areas in Nebraska

Metro areas in Nebraska ranked for medical and dental practices by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Omaha, NE-IA753,07178.8$192K+4.2%#32 of 387
2Lincoln, NE611,09477.6$182K+3.3%#108 of 387
3Grand Island, NE5522574.3$180K+1.5%#149 of 387
Sioux City, IA-NE-SD4552394.3$147K+1.0%#227 of 387

Other business types in the Omaha metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many medical and dental practices are in the Omaha, NE-IA metro area?

Map listings as of September 2026 show 3,071 medical and dental practices in the Omaha metro area. 279 of them (9%) are chain locations. The listings count every outpatient clinic and practice, and urgent care. Official counts show 1,255 businesses with payroll classed as offices of physicians, dentists, chiropractors, optometrists and therapists, and urgent care centers in 2023, up 0.7% from 2019. Another 730 one-person businesses have no payroll, by official counts.

How much do households in the Omaha, NE-IA metro area spend on medical and dental services?

About $589.3M a year, or $1,512 per household. That is 17% above the U.S. average (an index of 117, where 100 is the U.S. average). Spread across the 3,071 medical and dental practices on map listings, it comes to $192K per practice. It is estimated from the incomes of the 389,812 households in the Omaha metro area and national spending patterns by income.

How does the Omaha, NE-IA metro area compare with the U.S. for medical and dental practices?

The Omaha metro area has 78.8 medical and dental practices per 10,000 households, 7% below the U.S. rate of 84.5. Spending per practice is $192K, 26% above the U.S. figure of $152K. At the U.S. ratio of medical and dental practices to household spending, the Omaha metro area would have about 3,864, against 3,071 on map listings. There is one business with payroll in the industry for every 311 households, against one for every 270 across the U.S. The official count rose 0.7% from 2019 to 2023, against +1.5% for the U.S.

How fast is the Omaha, NE-IA metro area growing?

Population estimates put the Omaha metro area at 1,009,836 people in 2025, up 4.2% since 2020, faster than the U.S. (+3.1%). It has 389,812 households. The median household income in the Omaha metro area is $84,829 a year, 5% above the U.S. median of $80,734. That rose 25.0% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Omaha metro area scores 75 for medical and dental practices (high), #32 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Omaha metro area. It maps the medical and dental practices on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for medical and dental practices · All 56 business types in the Omaha metro area

Screening a site or an acquisition in the Omaha metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Omaha metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.