Groundwork

Clothing and laundry · Metro area · Nebraska

Laundromats in the Omaha, NE-IA metro area

Competitor counts, household spending and official business counts for laundromats in the Omaha, NE-IA metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 77 out of 100: High

Ranked #29 of 364 scored metro areas
#1 of 3 scored metro areas based in Nebraska

Listings
42
16 chain locations (38%)
Official establishments
21
Businesses with payroll, 2023
Household spending a year
$828M
On clothing, shoes and related services · $2,124 a household
Spending per listing
$19.7M
58% above the U.S.
Listings per 10k households
1.1
31% below the U.S.
Population, 2025
1,009,836
+4.2% since 2020

See the laundromats around any address in the Omaha metro area

The site report maps the laundromats on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Omaha metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For laundromats, the Omaha metro area has a Groundwork market score of 77 (high): #29 of 364 scored metro areas and #1 of 3 scored metro areas based in Nebraska. That puts it in the top 10% of metro areas for laundromats.

Map listings as of September 2026 show 42 laundromats in the Omaha metro area. 16 of them (38%) are chain locations, against 19% across the U.S. That comes to 1.1 for every 10,000 households, 31% below the U.S. rate of 1.6.

Households in the Omaha metro area spend about $828M a year on clothing, shoes and related services, or $2,124 per household, 3% above the U.S. average. Spread across 42 laundromats, that is $19.7M per laundromat, 58% above the U.S. figure of $12.5M. That spending covers all clothing, shoes and related services, which laundromats share with other businesses in the trade.

Official counts show 21 businesses with payroll classed as coin-operated laundries in the Omaha metro area in 2023. That is one for every 18,562 households, against one for every 11,865 across the U.S. Since fiscal 2022, 3 SBA-backed loans worth $2.1M have gone to businesses classed as coin-operated laundries in the Omaha metro area. Population estimates put the population change in the Omaha metro area from 2020 to 2025 at +4.2%, faster than the U.S. (+3.1%).

How the Omaha metro area compares

The same measures for Nebraska and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the laundromats counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Laundromats in Omaha, NE-IA metro area compared with Nebraska and the U.S.
MeasureOmaha metro areaNebraskaU.S.
Listings per 10k households1.11.31.6
Spending per listing$19.7M$14.9M$12.5M
Households per official establishment18,56217,73011,865
Official establishment growth, 2019–2023n/a+12.5%+3.0%
Population growth, 2020–2025+4.2%+2.8%+3.1%
Spending per household on clothing, shoes and related services$2,124$1,999$2,055
Median household income$84,829$76,475$80,734
Groundwork market score7760

Official counts and lending

Businesses

Official establishments, 2019 to 2023
21
Employees, 2023
100
Annual payroll, 2023
$2.2M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
4216 chain locations
Listings at the U.S. rate for this spending
66The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
3
Amount
$2.1M

SBA-backed loans to businesses classed as coin-operated laundries in the Omaha metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Omaha metro area

Population, 2025 estimate
1,009,836+4.2% since 2020
Households
389,812
Median age
37.7
Homes lived in by their owners
66%
Vehicles per household
1.9
Land area
4,346 sq. mi.
People per square mile
226
Median household income
$84,829+25.0% vs. 2015–2019, before inflation
Average household income
$113,627
Median home value
$268,600
Jobs located here
507,201
Daytime population
999,164Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Omaha metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the laundromats on map listings by name and distance.

Or open the report at the center of the Omaha metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Laundromats across Nebraska

Every Nebraska market ranked →

The highest-scoring metro areas in Nebraska for laundromats, numbered among those based in Nebraska (a market based in another state is listed without a number), with the Omaha metro area marked.

Top metro areas in Nebraska

Metro areas in Nebraska ranked for laundromats by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Omaha, NE-IA77421.1$19.7M+4.2%#29 of 364
2Lincoln, NE62141.0$19.8M+3.3%#107 of 364
Sioux City, IA-NE-SD34193.4$5.6M+1.0%#280 of 364
3Grand Island, NE2482.6$7.1M+1.5%#333 of 364

Other business types in the Omaha metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many laundromats are in the Omaha, NE-IA metro area?

There are 42 laundromats on map listings in the Omaha metro area as of September 2026. 16 of them (38%) are chain locations. The listings count laundromats. Official counts show 21 businesses with payroll classed as coin-operated laundries in 2023.

How much do households in the Omaha, NE-IA metro area spend on clothing, shoes and related services?

About $828M a year, or $2,124 per household. That is 3% above the U.S. average (an index of 103, where 100 is the U.S. average). Spread across the 42 laundromats on map listings, it comes to $19.7M per laundromat. The spending figure covers all clothing, shoes and related services, not only laundromats. It is estimated from the incomes of the 389,812 households in the Omaha metro area and national spending patterns by income.

How does the Omaha, NE-IA metro area compare with the U.S. for laundromats?

The Omaha metro area has 1.1 laundromats per 10,000 households, 31% below the U.S. rate of 1.6. Spending per laundromat is $19.7M, 58% above the U.S. figure of $12.5M. At the national ratio of laundromats to household spending, the Omaha metro area would have about 66, against 42 on map listings. There is one business with payroll in the industry for every 18,562 households, against one for every 11,865 across the U.S.

How fast is the Omaha, NE-IA metro area growing?

Population estimates put the Omaha metro area at 1,009,836 people in 2025, up 4.2% since 2020, faster than the U.S. (+3.1%). It has 389,812 households. The median household income in the Omaha metro area is $84,829 a year, 5% above the U.S. median of $80,734. That rose 25.0% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Omaha metro area scores 77 for laundromats (high), #29 of 364 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Omaha metro area. It maps the laundromats on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for laundromats · All 56 business types in the Omaha metro area

Screening a site or an acquisition in the Omaha metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Omaha metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.