Health care · Small-town market · Louisiana
Medical and dental practices in the Ruston, LA area
The medical and dental practices in the Ruston, LA area, the household spending behind them and how the market ranks against other small-town markets.
Groundwork market score · out of 100
Score 20 out of 100: Low
Ranked #507 of 538 scored small-town markets
#6 of 8 scored small-town markets based in Louisiana
- Listings
- 124
- 19 chain locations (15%)
- Official establishments
- 70
- +7.7% since 2019
- Household spending a year
- $17M
- On medical and dental services · $920 a household
- Spending per listing
- $137K
- 10% below the U.S.
- Listings per 10k households
- 67.1
- 21% below the U.S.
- Population, 2025
- 48,360
- +0.1% since 2020
See the medical and dental practices around any address in the Ruston area
The site report maps the medical and dental practices on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Ruston area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
For medical and dental practices, the Ruston area has a Groundwork market score of 20 (low): #507 of 538 scored small-town markets and #6 of 8 scored small-town markets based in Louisiana. That puts it in the bottom quarter of small-town markets.
At $920 per household (29% below the U.S. average), households in the Ruston area spend about $17M a year on medical and dental services. That works out to $137K per practice, 10% below the U.S. figure of $152K.
There are 124 medical and dental practices on map listings in the Ruston area as of September 2026. Of those, 19 are chain locations, or 15%, against 11% across the U.S. That is 67.1 per 10,000 households, 21% below the U.S. rate of 84.5.
Official counts show 70 businesses with payroll classed as offices of physicians, dentists, chiropractors, optometrists and therapists, and urgent care centers in the Ruston area in 2023, up 7.7% from 2019. That is one for every 264 households, against one for every 270 across the U.S. Between 2020 and 2025, the population of the Ruston area grew 0.1%, slower than the U.S. (+3.1%).
How the Ruston area compares
The same measures for Louisiana and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the medical and dental practices counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Ruston area | Louisiana | U.S. |
|---|---|---|---|
| Listings per 10k households | 67.1 | 78.5 | 84.5 |
| Spending per listing | $137K | $132K | $152K |
| Households per official establishment | 264 | 282 | 270 |
| Official establishment growth, 2019–2023 | +7.7% | −2.7% | +1.5% |
| Population growth, 2020–2025 | +0.1% | −0.7% | +3.1% |
| Spending per household on medical and dental services | $920 | $1,036 | $1,288 |
| Median household income | $39,172 | $60,756 | $80,734 |
| Groundwork market score | 20 | 15 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 70+7.7% over the period
- Employees, 2023
- 660
- Annual payroll, 2023
- $33.2M
- One-person businesses, 2023
- 51Businesses with no payroll
- Map listings, September 2026
- 12419 chain locations
- Listings at the U.S. rate for this spending
- 112The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as offices of physicians, dentists, chiropractors, optometrists and therapists, and urgent care centers in the Ruston area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Ruston area
- Population, 2025 estimate
- 48,360+0.1% since 2020
- Households
- 18,487
- Median age
- 32.7
- Homes lived in by their owners
- 54%
- Vehicles per household
- 1.8
- Land area
- 472 sq. mi.
- People per square mile
- 102
- Median household income
- $39,172+10.5% vs. 2015–2019, before inflation
- Average household income
- $66,113
- Median home value
- $210,100
- Jobs located here
- 18,570
- Daytime population
- 48,307Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Ruston area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the medical and dental practices on map listings by name and distance.
Or open the report at the center of the Ruston area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardDoctors, dentists and clinics across Louisiana
Every Louisiana market ranked →The highest-scoring small-town markets in Louisiana for medical and dental practices, numbered among those based in Louisiana (a market based in another state is listed without a number), with the Ruston area marked.
Top small-town markets in Louisiana
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1DeRidder, LA | 57 | 72 | 52.4 | $201K | +0.2% | #205 of 538 |
| 2Morgan City, LA | 34 | 98 | 53.1 | $178K | −5.3% | #419 of 538 |
| 3Bogalusa, LA | 32 | 145 | 81.8 | $112K | −0.9% | #438 of 538 |
| Natchez, MS-LA | 25 | 132 | 63.7 | $141K | −0.9% | #480 of 538 |
| 4Natchitoches, LA | 24 | 86 | 59.3 | $158K | −3.5% | #489 of 538 |
| 5Minden, LA | 24 | 99 | 69.1 | $128K | −5.2% | #491 of 538 |
| 6Ruston, LA | 20 | 124 | 67.1 | $137K | +0.1% | #507 of 538 |
| 7New Iberia, LA | 17 | 181 | 67.5 | $144K | −4.6% | #518 of 538 |
| 8Opelousas, LA | 12 | 219 | 68.0 | $131K | −1.9% | #533 of 538 |
Other business types in the Ruston area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
- Doctors, dentists and clinics20
- Dentists and orthodontists25
- Primary care and pediatrics25
- Urgent care and walk-in clinics
- Chiropractors62
- Physical therapy12
- Optometrists and eye care39
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many medical and dental practices are in the Ruston, LA area?
As of September 2026, map listings count 124 medical and dental practices in the Ruston area. 19 of them (15%) are chain locations. The listings count every outpatient clinic and practice, and urgent care. Official counts show 70 businesses with payroll classed as offices of physicians, dentists, chiropractors, optometrists and therapists, and urgent care centers in 2023, up 7.7% from 2019. Official counts list 51 one-person businesses without payroll.
How much do households in the Ruston, LA area spend on medical and dental services?
About $17M a year, or $920 per household. That is 29% below the U.S. average (an index of 71, where 100 is the U.S. average). Spread across the 124 medical and dental practices on map listings, it comes to $137K per practice. It is estimated from the incomes of the 18,487 households in the Ruston area and national spending patterns by income.
How does the Ruston, LA area compare with the U.S. for medical and dental practices?
The Ruston area has 67.1 medical and dental practices per 10,000 households, 21% below the U.S. rate of 84.5. Spending per practice is $137K, 10% below the U.S. figure of $152K. At the U.S. ratio of medical and dental practices to household spending, the Ruston area would have about 112, against 124 on map listings. There is one business with payroll in the industry for every 264 households, against one for every 270 across the U.S. The official count rose 7.7% from 2019 to 2023, against +1.5% for the U.S.
How fast is the Ruston, LA area growing?
Population estimates put the Ruston area at 48,360 people in 2025, up 0.1% since 2020, slower than the U.S. (+3.1%). It has 18,487 households. The median household income in the Ruston area is $39,172 a year, 51% below the U.S. median of $80,734. That rose 10.5% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Ruston area scores 20 for medical and dental practices (low), #507 of 538 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Ruston area. It maps the medical and dental practices on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for medical and dental practices · All 56 business types in the Ruston area
Screening a site or an acquisition in the Ruston area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Ruston area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.