Groundwork

Health care · Small-town market · Louisiana

Dentists and orthodontists in the Ruston, LA area

Competitor counts, household spending and official business counts for dentists and orthodontists in the Ruston, LA area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 25 out of 100: Lower middle

Ranked #483 of 526 scored small-town markets
#6 of 8 scored small-town markets based in Louisiana

Listings
16
5 chain locations (31%)
Official establishments
17
Businesses with payroll, 2023
Household spending a year
$17M
On medical and dental services · $920 a household
Spending per listing
$1.1M
8% above the U.S.
Listings per 10k households
8.7
34% below the U.S.
Population, 2025
48,360
+0.1% since 2020

See the dentists and orthodontists around any address in the Ruston area

The site report maps the dentists and orthodontists on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Ruston area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Ruston area scores 25 (lower middle) on the Groundwork market score for dentists and orthodontists, ranking #483 of 526 scored small-town markets and #6 of 8 scored small-town markets based in Louisiana. That puts it in the bottom quarter of small-town markets.

As of September 2026, map listings count 16 dentists and orthodontists in the Ruston area. 5 of them (31%) are chain locations, against 12% across the U.S. That is 8.7 per 10,000 households, 34% below the U.S. rate of 13.1.

Households in the Ruston area spend about $17M a year on medical and dental services, or $920 per household, 29% below the U.S. average. Spread across 16 dentists and orthodontists, that is $1.1M per practice, 8% above the U.S. figure of $984K. That spending covers all medical and dental services, which dentists and orthodontists share with other businesses in the trade.

The official count of businesses with payroll classed as offices of dentists in the Ruston area was 17 in 2023. That is one for every 1,087 households, against one for every 952 across the U.S. Between 2020 and 2025, the population of the Ruston area grew 0.1%, slower than the U.S. (+3.1%).

How the Ruston area compares

The same measures for Louisiana and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the dentists and orthodontists counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Dentists and orthodontists in Ruston, LA area compared with Louisiana and the U.S.
MeasureRuston areaLouisianaU.S.
Listings per 10k households8.711.013.1
Spending per listing$1.1M$942K$984K
Households per official establishment1,0871,146952
Official establishment growth, 2019–2023n/a−0.8%−0.5%
Population growth, 2020–2025+0.1%−0.7%+3.1%
Spending per household on medical and dental services$920$1,036$1,288
Median household income$39,172$60,756$80,734
Groundwork market score2524

Official counts and lending

Businesses

Official establishments, 2019 to 2023
17
Employees, 2023
168
Annual payroll, 2023
$8.5M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
165 chain locations
Listings at the U.S. rate for this spending
17The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as offices of dentists in the Ruston area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Ruston area

Population, 2025 estimate
48,360+0.1% since 2020
Households
18,487
Median age
32.7
Homes lived in by their owners
54%
Vehicles per household
1.8
Land area
472 sq. mi.
People per square mile
102
Median household income
$39,172+10.5% vs. 2015–2019, before inflation
Average household income
$66,113
Median home value
$210,100
Jobs located here
18,570
Daytime population
48,307Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Ruston area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the dentists and orthodontists on map listings by name and distance.

Or open the report at the center of the Ruston area. Signed out, you see a blurred preview; on an account, each report is one action.

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Dentists and orthodontists across Louisiana

Every Louisiana market ranked →

The highest-scoring small-town markets in Louisiana for dentists and orthodontists, numbered among those based in Louisiana (a market based in another state is listed without a number), with the Ruston area marked.

Top small-town markets in Louisiana

Small-town markets in Louisiana ranked for dentists and orthodontists by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1DeRidder, LA7053.6$2.9M+0.2%#77 of 526
2Bogalusa, LA6174.0$2.3M−0.9%#151 of 526
3Morgan City, LA4794.9$1.9M−5.3%#280 of 526
4Opelousas, LA39216.5$1.4M−1.9%#368 of 526
5Natchitoches, LA38117.6$1.2M−3.5%#377 of 526
Natchez, MS-LA272311.1$810K−0.9%#473 of 526
6Ruston, LA25168.7$1.1M+0.1%#483 of 526
7New Iberia, LA23269.7$1M−4.6%#497 of 526
8Minden, LA221812.6$702K−5.2%#504 of 526

Other business types in the Ruston area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many dentists and orthodontists are in the Ruston, LA area?

The Ruston area has 16 dentists and orthodontists on map listings as of September 2026. 5 of them (31%) are chain locations. The listings count dental practices, orthodontists included. Official counts show 17 businesses with payroll classed as offices of dentists in 2023.

How much do households in the Ruston, LA area spend on medical and dental services?

About $17M a year, or $920 per household. That is 29% below the U.S. average (an index of 71, where 100 is the U.S. average). Spread across the 16 dentists and orthodontists on map listings, it comes to $1.1M per practice. The spending figure covers all medical and dental services, not only dentists and orthodontists. It is estimated from the incomes of the 18,487 households in the Ruston area and national spending patterns by income.

How does the Ruston, LA area compare with the U.S. for dentists and orthodontists?

The Ruston area has 8.7 dentists and orthodontists per 10,000 households, 34% below the U.S. rate of 13.1. Spending per practice is $1.1M, 8% above the U.S. figure of $984K. At the national ratio of dentists and orthodontists to household spending, the Ruston area would have about 17, against 16 on map listings. There is one business with payroll in the industry for every 1,087 households, against one for every 952 across the U.S.

How fast is the Ruston, LA area growing?

Population estimates put the Ruston area at 48,360 people in 2025, up 0.1% since 2020, slower than the U.S. (+3.1%). It has 18,487 households. The median household income in the Ruston area is $39,172 a year, 51% below the U.S. median of $80,734. That rose 10.5% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Ruston area scores 25 for dentists and orthodontists (lower middle), #483 of 526 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Ruston area. It maps the dentists and orthodontists on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for dentists and orthodontists · All 56 business types in the Ruston area

Screening a site or an acquisition in the Ruston area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Ruston area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.