Groundwork

County profile · Louisiana

Washington Parish, LA market data

Population, household spending and competition for 56 business types in Washington Parish, each scored against other counties.

Population, 2025
44,937
−0.9% since 2020
Households
17,716
Median household income
$45,380
+20.8% vs. 2015–2019, before inflation
Median home value
$155,700
Jobs located here
10,107
Highest market score
67
Lawn, cleaning and pest control, #278 of 1,771 scored counties

A site report maps the competitors on map listings around any address in Washington Parish by name and distance, and the households and spending within reach. Or open the report at the center of Washington Parish. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

An estimated 44,937 people live in Washington Parish, in 17,716 households. Population estimates put the population change in Washington Parish from 2020 to 2025 at −0.9%, against +3.1% for the U.S. The median household income in Washington Parish is $45,380 a year, 44% below the U.S. median of $80,734. That rose 20.8% from the 2015–2019 survey, before inflation.

Set against the U.S., households in Washington Parish spend the most on vehicle insurance (an index of 110, where 100 is the U.S. average) and the least on memberships, classes and admissions (48).

The highest Groundwork market scores in Washington Parish are for lawn care, cleaning and pest control companies (67); landscaping and lawn care companies (65); and real estate businesses (64). Washington Parish ranks #278 of 1,771 scored counties for lawn care, cleaning and pest control companies.

Washington Parish is part of the Bogalusa area. For its number of households, Washington Parish has the most map listings, relative to the U.S., for primary care and pediatric clinics (81% above the U.S. rate) and the fewest for real estate businesses (78% below the U.S. rate).

All 56 business types in Washington Parish

Highest Groundwork market score first. Each score compares Washington Parish with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Washington Parish, LA, highest Groundwork market score first, with its rank among counties, listings, listings per 10,000 households, spending per listing and official establishments
Business typeScoreRank among countiesListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Lawn, cleaning and pest control67#278 of 1,77184.5$2.7M1595
Landscaping and lawn care65#344 of 1,49352.8$4.3M1465
Real estate64#391 of 2,229158.5Index only3454
Home repair trades63#422 of 2,05752.8$8.1M33313
Dentists and orthodontists59#592 of 1,88674.0$2.3M2358
Pizza57#737 of 2,09074.0$7.5M14727
Real estate agents and brokers50#1,019 of 2,176147.9Index only294Under 3
Salons, barbers and spas50#1,170 of 2,3854827.1$262K1233
Fast food and sandwich shops48#1,206 of 2,222169.0$3.3M10727
Veterinarians47#810 of 1,48552.8$2.5M904
Coffee shops and cafes43#1,279 of 2,063158.5$3.5M944
Insurance agencies43#1,364 of 2,2723016.9$1.3M10215
Pet businesses43#1,403 of 2,2002111.9$586K674
Sit-down restaurants43#1,494 of 2,4057844.0$670K10116
Clothing, shoes and laundry42#1,410 of 2,2102916.4$941K1075
Bakeries and dessert shops41#1,256 of 1,889147.9$3.7M904
Restaurants and cafes41#1,573 of 2,40514481.3$363K9853
Auto repair and car care40#1,676 of 2,4016033.9$223K839
Hair salons38#1,717 of 2,3392514.1$504K117Under 3
Clothing and shoe stores37#1,502 of 2,0872514.1$1.1M865
Chiropractors36#1,116 of 1,49063.4$2.7M113Under 3
Funeral homes33#1,151 of 1,47284.5$340K506
Tire shops29#1,259 of 1,53084.5$1.7M673
Spas and skin care29#1,542 of 1,769126.8$1M120Under 3
Doctors, dentists and clinics28#2,162 of 2,39414581.8$112K7326
Primary care and pediatrics27#1,453 of 1,6562313.0$704K4012
Convenience stores27#1,877 of 2,2611910.7$4.8M627
Gas stations27#2,044 of 2,3582815.8$1.6M6727
Barbershops26#1,159 of 1,35674.0$1.8M95Under 3
Physical therapy25#1,277 of 1,422105.6$1.6M676
Auto repair shops25#2,153 of 2,3783318.6$406K91Under 3
Pet grooming and boarding22#1,333 of 1,46184.5$1.5M60Under 3
Child care and preschools20#1,476 of 1,61184.5$688K6916
Collision repair and body shops18#1,274 of 1,32763.4$2.2M72Under 3
Grocery stores17#1,919 of 2,070169.0$5.8M6213
Grocery and convenience stores17#2,264 of 2,4024726.5$2M5820
Gyms14#1,721 of 1,792116.2$766K59Under 3
Gyms, studios and classes14#2,028 of 2,0881810.2$468K71Under 3
Martial arts and dance studios11#1,309 of 1,33474.0$1.2M60Under 3
Optometrists and eye care10#1,270 of 1,30295.1$1.8M57Under 3
Car washes and detailingNot scoredNot scored42.3$3.4M133Under 3
HVAC and plumbingNot scoredNot scored42.3$10.1M2135
Nail salonsNot scoredNot scored42.3$3.1M188Under 3
Pest controlNot scoredNot scored21.1$10.7MToo fewUnder 3
Dry cleanersNot scoredNot scored10.6$27.3MToo fewUnder 3
House cleaningNot scoredNot scored10.6$21.3MToo fewUnder 3
LaundromatsNot scoredNot scored10.6$27.3MToo fewUnder 3
Mortgage brokers and lendersNot scoredNot scored10.6Index onlyToo fewUnder 3
Oil change and quick lubeNot scoredNot scored10.6$13.4MToo fewUnder 3
Roofing and guttersNot scoredNot scored10.6$40.4MToo fewUnder 3
Urgent care and walk-in clinicsNot scoredNot scored10.6$16.2MToo fewUnder 3
ElectriciansNot scoredNot scored00.0None listedNone listed8
Home inspectorsNot scoredNot scored00.0None listedNone listedUnder 3
Pet storesNot scoredNot scored00.0None listedNone listedUnder 3
Property managementNot scoredNot scored00.0None listedNone listed3
Yoga, Pilates and fitness studiosNot scoredNot scored00.0None listedNone listedUnder 3

Household spending in Washington Parish

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Washington Parish, LA by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$13.4M$75779
Gasoline and other fuels$44.8M$2,53198
Food away from home$52.3M$2,95173
Groceries$92.1M$5,20182
Personal care products and services$12.6M$71171
Child care and other personal services$5.5M$31154
Memberships, classes and admissions$8.4M$47548
Medical and dental services$16.2M$91471
Pets$12.3M$69576
Clothing, shoes and related services$27.3M$1,54075
Vehicle insurance$38.3M$2,161110
Home repairs, maintenance and insurance$40.4M$2,28376
Lawn care, cleaning and other household services$21.3M$1,20485
Rent and homeowner costs$224.3M$12,66276

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Washington Parish

Population, 2025 estimate
44,937−0.9% since 2020
Households
17,716
Median age
40.1
Homes lived in by their owners
69%
Vehicles per household
1.6
Land area
670 sq. mi.
People per square mile
67
Median household income
$45,380+20.8% vs. 2015–2019, before inflation
Average household income
$65,215
Median home value
$155,700
Jobs located here
10,107
Daytime population
37,595Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Washington Parish?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Washington Parish. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Washington Parish is part of the Bogalusa, LA area.

Questions

How fast is Washington Parish, LA growing?

Population estimates put Washington Parish at 44,937 people in 2025, down 0.9% since 2020, against +3.1% for the U.S. It has 17,716 households. Against the 2015–2019 survey, median household income rose 20.8%, before inflation.

How much do households in Washington Parish, LA spend?

Households in Washington Parish spend about $224.3M a year on rent and homeowner costs, $92.1M on groceries and $52.3M on food away from home. Relative to the U.S., household spending in Washington Parish runs highest on vehicle insurance (an index of 110, where 100 is the U.S. average) and lowest on memberships, classes and admissions (48).

Which business types have the highest market scores in Washington Parish, LA?

Of the business types scored in Washington Parish, lawn care, cleaning and pest control companies (67); landscaping and lawn care companies (65); and real estate businesses (64) have the highest Groundwork market scores. For lawn care, cleaning and pest control companies, that ranks #278 of 1,771 scored counties.

How does Washington Parish, LA compare with the U.S.?

Median household income in Washington Parish is $45,380, 44% below the U.S. median of $80,734. The population fell 0.9% from 2020 to 2025, against +3.1% for the U.S. The median home value is $155,700, against $332,700 for the U.S. Against the U.S., map listings per household run highest for primary care and pediatric clinics (81% above the U.S. rate) and lowest for real estate businesses (78% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 40 of the 56 business types have a score in Washington Parish, each ranked against other counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Washington Parish. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

All markets in Louisiana · Every U.S. market · How we measure

Screening a site or an acquisition in Washington Parish?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Washington Parish. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.