Groundwork

County profile · Louisiana

St. Tammany Parish, LA market data

How St. Tammany Parish compares with other counties for 56 business types: competitors, household spending, official counts and growth.

Population, 2025
279,108
+5.3% since 2020
Households
105,082
Median household income
$81,202
+17.9% vs. 2015–2019, before inflation
Median home value
$284,000
Jobs located here
97,233
Highest market score
83
Funeral homes, #44 of 1,472 scored counties

A site report maps the competitors on map listings around any address in St. Tammany Parish by name and distance, and the households and spending within reach. Or open the report at the center of St. Tammany Parish. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

St. Tammany Parish has an estimated 279,108 people and 105,082 households. Population estimates show St. Tammany Parish grew 5.3% from 2020 to 2025, faster than the U.S. (+3.1%). Median household income in St. Tammany Parish is $81,202, in line with the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 17.9%, before inflation.

Relative to the U.S., household spending in St. Tammany Parish runs highest on vehicle insurance (an index of 127, where 100 is the U.S. average) and lowest on memberships, classes and admissions (84).

Of the business types scored in St. Tammany Parish, funeral homes (83), laundromats (82) and convenience stores (76) have the highest Groundwork market scores. For funeral homes, that ranks #44 of 1,472 scored counties.

St. Tammany Parish is part of the Slidell-Mandeville-Covington metro area. Against the U.S., map listings per household run highest for pest control companies (86% above the U.S. rate) and lowest for funeral homes (52% below the U.S. rate).

All 56 business types in St. Tammany Parish

Highest Groundwork market score first. Each score compares St. Tammany Parish with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in St. Tammany Parish, LA, highest Groundwork market score first, with its rank among counties, listings, listings per 10,000 households, spending per listing and official establishments
Business typeScoreRank among countiesListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Funeral homes83#44 of 1,472101.0$1.5M2286
Laundromats82#51 of 785101.0$21M1684
Convenience stores76#283 of 2,261888.4$7.5M9520
Grocery and convenience stores73#366 of 2,40218918.0$3.5M10260
Landscaping and lawn care72#210 of 1,493656.2$2.5M8673
Grocery stores71#390 of 2,070646.1$10.3M11040
Property management70#142 of 910171.6Index only17642
Pet grooming and boarding69#268 of 1,461524.9$1.9M7617
Pizza69#338 of 2,090686.5$6.2M122215
House cleaning68#127 of 847262.5$6.3M9949
Gas stations66#530 of 2,35813112.5$2.3M98107
Child care and preschools62#489 of 1,611595.6$913K9160
Fast food and sandwich shops61#710 of 2,22214113.4$3M98215
Lawn, cleaning and pest control60#515 of 1,77111811.2$1.4M83145
Roofing and gutters58#420 of 1,177535.0$6.1M7218
Home inspectors54#170 of 41580.8Index only797
Auto repair shops54#1,020 of 2,37822321.2$437K98103
Pet stores53#432 of 974292.8$3.5M7711
Car washes and detailing52#692 of 1,451585.5$1.7M6710
Tire shops51#764 of 1,530535.0$1.8M7417
Pet businesses51#1,058 of 2,20015714.9$644K7381
Auto repair and car care51#1,199 of 2,40139637.7$246K92146
Electricians50#590 of 1,160383.6$8.4M7088
Collision repair and body shops49#678 of 1,327333.1$3M9636
Barbershops49#736 of 1,356696.6$1.4M777
Yoga, Pilates and fitness studios46#463 of 777252.4$3.5M8539
Restaurants and cafes45#1,418 of 2,4051,243118.3$340K92581
Pest control44#429 of 699272.6$6.1M5923
Veterinarians44#899 of 1,485615.8$1.7M6153
Bakeries and dessert shops44#1,156 of 1,88911811.2$3.6M86104
Coffee shops and cafes44#1,257 of 2,06314013.3$3M8197
Clothing and shoe stores44#1,280 of 2,08722321.2$943K7496
Sit-down restaurants44#1,476 of 2,40571568.0$591K89254
Optometrists and eye care43#850 of 1,302535.0$2.3M7421
Insurance agencies43#1,370 of 2,27222421.3$1.2M93160
Clothing, shoes and laundry43#1,396 of 2,21029728.3$708K80118
Chiropractors42#964 of 1,490676.4$1.8M7743
Gyms42#1,202 of 1,7921019.6$856K6639
Home repair trades41#1,466 of 2,05719618.7$1.6M67252
HVAC and plumbing40#1,217 of 1,70710510.0$3.1M64146
Spas and skin care39#1,303 of 1,76916215.4$616K7029
Hair salons39#1,704 of 2,33930328.8$329K7680
Real estate agents and brokers38#1,714 of 2,17644742.5Index only68135
Real estate37#1,816 of 2,22955152.4Index only70256
Dry cleaners36#389 of 507191.8$11.1M7118
Nail salons36#1,035 of 1,328918.7$1.1M6637
Primary care and pediatrics36#1,262 of 1,6561009.5$1.2M69255
Gyms, studios and classes36#1,632 of 2,08820519.5$422K6477
Salons, barbers and spas35#1,972 of 2,38563660.5$157K74155
Oil change and quick lube34#378 of 479121.1$8.1M5913
Martial arts and dance studios34#1,070 of 1,334797.5$1.1M5438
Physical therapy33#1,159 of 1,422959.0$1.3M5451
Mortgage brokers and lenders32#755 of 887797.5Index only5430
Doctors, dentists and clinics30#2,102 of 2,3941,130107.5$109K72531
Urgent care and walk-in clinics28#285 of 32590.9$13.7M5620
Dentists and orthodontists28#1,706 of 1,88617816.9$693K70141

Household spending in St. Tammany Parish

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in St. Tammany Parish, LA by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$97.5M$92897
Gasoline and other fuels$307.1M$2,923113
Food away from home$422.3M$4,01999
Groceries$656.1M$6,24499
Personal care products and services$99.7M$94994
Child care and other personal services$53.9M$51388
Memberships, classes and admissions$86.5M$82384
Medical and dental services$123.3M$1,17491
Pets$101.1M$962106
Clothing, shoes and related services$210.2M$2,00197
Vehicle insurance$261.5M$2,489127
Home repairs, maintenance and insurance$320.7M$3,052101
Lawn care, cleaning and other household services$164M$1,561110
Rent and homeowner costs$1.7B$15,83895

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in St. Tammany Parish

Population, 2025 estimate
279,108+5.3% since 2020
Households
105,082
Median age
41.5
Homes lived in by their owners
79%
Vehicles per household
1.9
Land area
845 sq. mi.
People per square mile
322
Median household income
$81,202+17.9% vs. 2015–2019, before inflation
Average household income
$109,896
Median home value
$284,000
Jobs located here
97,233
Daytime population
260,408Residents who don’t work, plus everyone whose job is here

Looking at a specific site in St. Tammany Parish?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of St. Tammany Parish. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

St. Tammany Parish is part of the Slidell-Mandeville-Covington, LA metro area.

Questions

How fast is St. Tammany Parish, LA growing?

Population estimates put St. Tammany Parish at 279,108 people in 2025, up 5.3% since 2020, faster than the U.S. (+3.1%). It has 105,082 households. Median household income rose 17.9% from the 2015–2019 survey, before inflation.

How much do households in St. Tammany Parish, LA spend?

Households in St. Tammany Parish spend about $1.7B a year on rent and homeowner costs, $656.1M on groceries and $422.3M on food away from home. Set against the U.S., households in St. Tammany Parish spend the most on vehicle insurance (an index of 127, where 100 is the U.S. average) and the least on memberships, classes and admissions (84).

Which business types have the highest market scores in St. Tammany Parish, LA?

The highest Groundwork market scores in St. Tammany Parish are for funeral homes (83), laundromats (82) and convenience stores (76). St. Tammany Parish ranks #44 of 1,472 scored counties for funeral homes.

How does St. Tammany Parish, LA compare with the U.S.?

The median household income in St. Tammany Parish is $81,202 a year, in line with the U.S. median of $80,734. The population rose 5.3% from 2020 to 2025, against +3.1% for the U.S. The median home value is $284,000, against $332,700 for the U.S. For its number of households, St. Tammany Parish has the most map listings, relative to the U.S., for pest control companies (86% above the U.S. rate) and the fewest for funeral homes (52% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. All 56 business types have a score in St. Tammany Parish, each ranked against other counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in St. Tammany Parish. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

All markets in Louisiana · Every U.S. market · How we measure

Screening a site or an acquisition in St. Tammany Parish?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of St. Tammany Parish. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.