County profile · Kentucky
Clark County, KY market data
How Clark County compares with other counties for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 37,888
- +2.3% since 2020
- Households
- 15,055
- Median household income
- $64,348
- +17.1% vs. 2015–2019, before inflation
- Median home value
- $205,800
- Jobs located here
- 13,487
- Highest market score
- 67
- Bakeries and dessert shops, #333 of 1,889 scored counties
A site report maps the competitors on map listings around any address in Clark County by name and distance, and the households and spending within reach. Or open the report at the center of Clark County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Clark County has an estimated 37,888 people and 15,055 households. Population estimates show Clark County grew 2.3% from 2020 to 2025, slower than the U.S. (+3.1%). Median household income in Clark County is $64,348, 20% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 17.1%, before inflation.
Relative to the U.S., household spending in Clark County runs highest on vehicle insurance (an index of 126, where 100 is the U.S. average) and lowest on memberships, classes and admissions (63).
Of the business types scored in Clark County, bakeries and dessert shops (67), clothing and shoe stores (67) and insurance agencies (67) have the highest Groundwork market scores. For bakeries and dessert shops, that ranks #333 of 1,889 scored counties.
Clark County is part of the Lexington-Fayette metro area. Against the U.S., map listings per household run highest for pet grooming and boarding businesses (twice the U.S. rate) and lowest for real estate agents and brokers (48% below the U.S. rate).
All 56 business types in Clark County
Highest Groundwork market score first. Each score compares Clark County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Bakeries and dessert shops | 67 | #333 of 1,889 | 9 | 6.0 | $5.8M | 139 | 5 |
| Clothing and shoe stores | 67 | #467 of 2,087 | 13 | 8.6 | $2M | 157 | 3 |
| Insurance agencies | 67 | #551 of 2,272 | 16 | 10.6 | $2.3M | 185 | 14 |
| Clothing, shoes and laundry | 63 | #588 of 2,210 | 18 | 12.0 | $1.4M | 164 | 6 |
| Hair salons | 62 | #600 of 2,339 | 26 | 17.3 | $478K | 111 | 3 |
| Grocery and convenience stores | 60 | #806 of 2,402 | 30 | 19.9 | $2.9M | 85 | 7 |
| Convenience stores | 59 | #784 of 2,261 | 10 | 6.6 | $8.6M | 110 | 5 |
| Nail salons | 57 | #478 of 1,328 | 5 | 3.3 | $2.5M | 149 | Under 3 |
| Salons, barbers and spas | 57 | #783 of 2,385 | 43 | 28.6 | $289K | 136 | 9 |
| Real estate agents and brokers | 56 | #744 of 2,176 | 24 | 15.9 | Index only | 163 | 10 |
| Spas and skin care | 55 | #682 of 1,769 | 7 | 4.6 | $1.8M | 203 | 4 |
| Lawn, cleaning and pest control | 55 | #697 of 1,771 | 15 | 10.0 | $1.4M | 81 | 16 |
| Real estate | 54 | #872 of 2,229 | 33 | 21.9 | Index only | 149 | 15 |
| Fast food and sandwich shops | 54 | #977 of 2,222 | 16 | 10.6 | $3.2M | 106 | 29 |
| Barbershops | 53 | #614 of 1,356 | 5 | 3.3 | $2.5M | 132 | Under 3 |
| HVAC and plumbing | 53 | #747 of 1,707 | 9 | 6.0 | $4.4M | 93 | 12 |
| Coffee shops and cafes | 53 | #906 of 2,063 | 15 | 10.0 | $3.5M | 94 | 5 |
| Landscaping and lawn care | 52 | #663 of 1,493 | 10 | 6.6 | $2.1M | 70 | 12 |
| Auto repair and car care | 52 | #1,140 of 2,401 | 51 | 33.9 | $261K | 97 | 18 |
| Auto repair shops | 51 | #1,147 of 2,378 | 30 | 19.9 | $443K | 100 | 13 |
| House cleaning | 49 | #448 of 847 | 5 | 3.3 | $4.1M | 64 | 4 |
| Restaurants and cafes | 49 | #1,228 of 2,405 | 133 | 88.3 | $391K | 105 | 62 |
| Child care and preschools | 46 | #941 of 1,611 | 9 | 6.0 | $645K | 64 | 7 |
| Property management | 45 | #540 of 910 | 6 | 4.0 | Index only | 64 | 3 |
| Pet businesses | 45 | #1,344 of 2,200 | 23 | 15.3 | $530K | 60 | 7 |
| Sit-down restaurants | 45 | #1,422 of 2,405 | 76 | 50.5 | $684K | 103 | 27 |
| Tire shops | 44 | #926 of 1,530 | 6 | 4.0 | $2.2M | 88 | Under 3 |
| Home repair trades | 44 | #1,329 of 2,057 | 21 | 13.9 | $1.9M | 78 | 23 |
| Pizza | 43 | #1,319 of 2,090 | 14 | 9.3 | $3.7M | 73 | 29 |
| Gas stations | 41 | #1,554 of 2,358 | 27 | 17.9 | $1.6M | 68 | 22 |
| Grocery stores | 39 | #1,404 of 2,070 | 14 | 9.3 | $6.2M | 66 | Under 3 |
| Funeral homes | 38 | #1,041 of 1,472 | 6 | 4.0 | $340K | 50 | Under 3 |
| Electricians | 37 | #875 of 1,160 | 5 | 3.3 | $7.9M | 66 | 11 |
| Car washes and detailing | 35 | #1,096 of 1,451 | 7 | 4.6 | $1.9M | 75 | Under 3 |
| Gyms | 35 | #1,386 of 1,792 | 10 | 6.6 | $927K | 71 | Under 3 |
| Roofing and gutters | 34 | #922 of 1,177 | 7 | 4.6 | $5.7M | 67 | Under 3 |
| Primary care and pediatrics | 31 | #1,368 of 1,656 | 15 | 10.0 | $1M | 58 | 20 |
| Pet grooming and boarding | 30 | #1,197 of 1,461 | 11 | 7.3 | $1.1M | 44 | 4 |
| Doctors, dentists and clinics | 27 | #2,178 of 2,394 | 134 | 89.0 | $115K | 76 | 49 |
| Gyms, studios and classes | 24 | #1,926 of 2,088 | 24 | 15.9 | $386K | 58 | Under 3 |
| Optometrists and eye care | 23 | #1,173 of 1,302 | 9 | 6.0 | $1.7M | 55 | Under 3 |
| Dentists and orthodontists | 23 | #1,793 of 1,886 | 22 | 14.6 | $703K | 71 | 15 |
| Physical therapy | 21 | #1,331 of 1,422 | 10 | 6.6 | $1.5M | 64 | 11 |
| Martial arts and dance studios | 19 | #1,268 of 1,334 | 12 | 8.0 | $773K | 38 | Under 3 |
| Chiropractors | Not scored | Not scored | 4 | 2.7 | $3.9M | 162 | 3 |
| Collision repair and body shops | Not scored | Not scored | 3 | 2.0 | $4.4M | 144 | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 3 | 2.0 | Index only | 182 | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 3 | 2.0 | $4.4M | 32 | Under 3 |
| Pet stores | Not scored | Not scored | 3 | 2.0 | $4.1M | 90 | Under 3 |
| Veterinarians | Not scored | Not scored | 3 | 2.0 | $4.1M | 149 | 3 |
| Laundromats | Not scored | Not scored | 2 | 1.3 | $13M | Too few | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 2 | 1.3 | $4.6M | Too few | Under 3 |
| Dry cleaners | Not scored | Not scored | 1 | 0.7 | $26M | Too few | 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 1 | 0.7 | $15.5M | Too few | Under 3 |
| Home inspectors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Pest control | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Clark County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $13.3M | $883 | 92 |
| Gasoline and other fuels | $43.5M | $2,888 | 111 |
| Food away from home | $52M | $3,453 | 85 |
| Groceries | $86.4M | $5,738 | 91 |
| Personal care products and services | $12.4M | $826 | 82 |
| Child care and other personal services | $5.8M | $385 | 66 |
| Memberships, classes and admissions | $9.3M | $616 | 63 |
| Medical and dental services | $15.5M | $1,027 | 80 |
| Pets | $12.2M | $809 | 89 |
| Clothing, shoes and related services | $26M | $1,727 | 84 |
| Vehicle insurance | $37.2M | $2,470 | 126 |
| Home repairs, maintenance and insurance | $39.7M | $2,638 | 87 |
| Lawn care, cleaning and other household services | $20.5M | $1,362 | 96 |
| Rent and homeowner costs | $213.4M | $14,172 | 85 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Clark County
- Population, 2025 estimate
- 37,888+2.3% since 2020
- Households
- 15,055
- Median age
- 41.3
- Homes lived in by their owners
- 71%
- Vehicles per household
- 1.9
- Land area
- 253 sq. mi.
- People per square mile
- 147
- Median household income
- $64,348+17.1% vs. 2015–2019, before inflation
- Average household income
- $91,280
- Median home value
- $205,800
- Jobs located here
- 13,487
- Daytime population
- 34,107Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Clark County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Clark County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in Kentucky 8
- Montgomery County, KY28,395 people
- Bourbon County, KY20,240 people
- Fayette County, KY323,725 people
- Powell County, KY13,038 people
- Madison County, KY95,769 people
- Estill County, KY14,035 people
- Jessamine County, KY54,588 people
- Nicholas County, KY7,708 people
Questions
How fast is Clark County, KY growing?
Population estimates put Clark County at 37,888 people in 2025, up 2.3% since 2020, slower than the U.S. (+3.1%). It has 15,055 households. Median household income rose 17.1% from the 2015–2019 survey, before inflation.
How much do households in Clark County, KY spend?
Households in Clark County spend about $213.4M a year on rent and homeowner costs, $86.4M on groceries and $52M on food away from home. Set against the U.S., households in Clark County spend the most on vehicle insurance (an index of 126, where 100 is the U.S. average) and the least on memberships, classes and admissions (63).
Which business types have the highest market scores in Clark County, KY?
The highest Groundwork market scores in Clark County are for bakeries and dessert shops (67), clothing and shoe stores (67) and insurance agencies (67). Clark County ranks #333 of 1,889 scored counties for bakeries and dessert shops.
How does Clark County, KY compare with the U.S.?
The median household income in Clark County is $64,348 a year, 20% below the U.S. median of $80,734. The population rose 2.3% from 2020 to 2025, against +3.1% for the U.S. The median home value is $205,800, against $332,700 for the U.S. For its number of households, Clark County has the most map listings, relative to the U.S., for pet grooming and boarding businesses (twice the U.S. rate) and the fewest for real estate agents and brokers (48% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 44 of the 56 business types have a score in Clark County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Clark County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
All markets in Kentucky · Every U.S. market · How we measure
Screening a site or an acquisition in Clark County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Clark County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.