Auto · County · Oklahoma
Insurance agencies in Pottawatomie County, OK
How Pottawatomie County, OK compares with other counties and the U.S. for insurance agencies: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 48 out of 100: Lower middle
Ranked #1,191 of 2,272 scored counties
#29 of 55 scored counties in Oklahoma
- Listings
- 52
- 9 chain locations (17%)
- Official establishments
- 38
- −2.6% since 2019
- Household spending a year
- $70.3M
- On vehicle insurance · $2,612 a household
- Spending per listing
- $1.4M
- 8% above the U.S.
- Listings per 10k households
- 19.3
- 24% above the U.S.
- Population, 2025
- 75,102
- +3.5% since 2020
See the insurance agencies around any address in Pottawatomie County
The site report maps the insurance agencies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Pottawatomie County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
At $2,612 per household (33% above the U.S. average), households in Pottawatomie County spend about $70.3M a year on vehicle insurance. That is about $1.4M of household spending for each agency on map listings, 8% above the U.S. figure of $1.3M.
Pottawatomie County has 52 insurance agencies on map listings as of September 2026. Of those, 9 are chain locations, or 17%, against 21% across the U.S. That comes to 19.3 for every 10,000 households, 24% above the U.S. rate of 15.6.
The official count of businesses with payroll classed as insurance agencies and brokerages in Pottawatomie County was 38 in 2023, down 2.6% from 2019. That is one for every 709 households, against one for every 966 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $1.6M have gone to businesses classed as insurance agencies and brokerages in Pottawatomie County.
Between 2020 and 2025, the population of Pottawatomie County grew 3.5%, in step with the U.S. (+3.1%). Pottawatomie County scores 48 (lower middle) on the Groundwork market score for insurance agencies, ranking #1,191 of 2,272 scored counties and #29 of 55 scored counties in Oklahoma.
How Pottawatomie County compares
The same measures for Oklahoma and the whole U.S. Spending per listing divides a year of household spending on all vehicle insurance by the insurance agencies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Pottawatomie County | Oklahoma | U.S. |
|---|---|---|---|
| Listings per 10k households | 19.3 | 21.2 | 15.6 |
| Spending per listing | $1.4M | $1.2M | $1.3M |
| Households per official establishment | 709 | 713 | 966 |
| Official establishment growth, 2019–2023 | −2.6% | −1.3% | −1.0% |
| Population growth, 2020–2025 | +3.5% | +4.0% | +3.1% |
| Spending per household on vehicle insurance | $2,612 | $2,526 | $1,957 |
| Median household income | $61,398 | $65,039 | $80,734 |
| Groundwork market score | 48 | 50 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 39 → 38−2.6% over the period
- Employees, 2023
- 127
- Annual payroll, 2023
- $6.1M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 529 chain locations
- Listings at the U.S. rate for this spending
- 56The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $1.6M
SBA-backed loans to businesses classed as insurance agencies and brokerages in Pottawatomie County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Pottawatomie County
- Population, 2025 estimate
- 75,102+3.5% since 2020
- Households
- 26,927
- Median age
- 38.5
- Homes lived in by their owners
- 70%
- Vehicles per household
- 2.0
- Land area
- 788 sq. mi.
- People per square mile
- 93
- Median household income
- $61,398+24.7% vs. 2015–2019, before inflation
- Average household income
- $76,941
- Median home value
- $165,400
- Jobs located here
- 22,815
- Daytime population
- 67,725Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Pottawatomie County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the insurance agencies on map listings by name and distance.
Or open the report at the center of Pottawatomie County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardInsurance agencies across Oklahoma
Every Oklahoma market ranked →The highest-scoring counties in Oklahoma for insurance agencies, numbered among those based in Oklahoma, with Pottawatomie County marked.
Top counties in Oklahoma
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Wagoner County, OK | 84 | 37 | 11.8 | $2.5M | +14.6% | #147 of 2,272 |
| 2Osage County, OK | 83 | 21 | 12.1 | $2.4M | +2.2% | #169 of 2,272 |
| 3Logan County, OK | 79 | 15 | 8.4 | $3.6M | +11.5% | #234 of 2,272 |
| 4Cherokee County, OK | 79 | 22 | 11.8 | $2.1M | +4.5% | #250 of 2,272 |
| 5Grady County, OK | 78 | 23 | 11.1 | $2.5M | +7.7% | #266 of 2,272 |
| 6Sequoyah County, OK | 78 | 19 | 12.3 | $2.1M | +4.1% | #273 of 2,272 |
| 7Adair County, OK | 77 | 8 | 11.2 | $2.3M | +2.0% | #294 of 2,272 |
| 8Rogers County, OK | 76 | 38 | 10.4 | $2.8M | +7.1% | #309 of 2,272 |
| 9Creek County, OK | 70 | 43 | 15.2 | $1.7M | +4.4% | #481 of 2,272 |
| 10Delaware County, OK | 67 | 24 | 14.0 | $1.9M | +3.8% | #563 of 2,272 |
| 29Pottawatomie County, OK | 48 | 52 | 19.3 | $1.4M | +3.5% | #1,191 of 2,272 |
Other business types in Pottawatomie County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many insurance agencies are in Pottawatomie County, OK?
Map listings as of September 2026 show 52 insurance agencies in Pottawatomie County. 9 of them (17%) are chain locations. The listings count insurance agencies. Official counts show 38 businesses with payroll classed as insurance agencies and brokerages in 2023, down 2.6% from 2019.
How much do households in Pottawatomie County, OK spend on vehicle insurance?
About $70.3M a year, or $2,612 per household. That is 33% above the U.S. average (an index of 133, where 100 is the U.S. average). Spread across the 52 insurance agencies on map listings, it comes to $1.4M per agency. It is estimated from the incomes of the 26,927 households in Pottawatomie County and national spending patterns by income.
How does Pottawatomie County, OK compare with the U.S. for insurance agencies?
Pottawatomie County has 19.3 insurance agencies per 10,000 households, 24% above the U.S. rate of 15.6. Spending per agency is $1.4M, 8% above the U.S. figure of $1.3M. At the U.S. ratio of insurance agencies to household spending, Pottawatomie County would have about 56, against 52 on map listings. There is one business with payroll in the industry for every 709 households, against one for every 966 across the U.S. The official count fell 2.6% from 2019 to 2023, against −1.0% for the U.S.
How fast is Pottawatomie County, OK growing?
Population estimates put Pottawatomie County at 75,102 people in 2025, up 3.5% since 2020, in step with the U.S. (+3.1%). It has 26,927 households. Median household income in Pottawatomie County is $61,398, 24% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.7%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Pottawatomie County scores 48 for insurance agencies (lower middle), #1,191 of 2,272 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Pottawatomie County. It maps the insurance agencies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for insurance agencies · All 56 business types in Pottawatomie County
Screening a site or an acquisition in Pottawatomie County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Pottawatomie County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.