Real estate · County · Oklahoma
Real estate businesses in Pottawatomie County, OK
Competitor counts, household spending and official business counts for real estate businesses in Pottawatomie County, OK, set against other counties and the U.S.
Groundwork market score · out of 100
Score 58 out of 100: Upper middle
Ranked #666 of 2,229 scored counties
#16 of 55 scored counties in Oklahoma
- Listings
- 48
- 3 chain locations (6%)
- Official establishments
- 27
- −3.6% since 2019
- Household spending a year
- $369.8M
- On rent and homeowner costs · $13,733 a household
- Housing spending per listing (U.S. = 100)
- 178
- 78% above the U.S.
- Listings per 10k households
- 17.8
- 54% below the U.S.
- Population, 2025
- 75,102
- +3.5% since 2020
See the real estate businesses around any address in Pottawatomie County
The site report maps the real estate businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Pottawatomie County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Households in Pottawatomie County spend about $369.8M a year on rent and homeowner costs, or $13,733 per household, 18% below the U.S. average. Housing spending per office is 78% above the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate businesses take in.
Pottawatomie County has 48 real estate businesses on map listings as of September 2026. Of those, 3 are chain locations, or 6%, against 6% across the U.S. Per 10,000 households, that is 17.8, 54% below the U.S. rate of 38.5.
In 2023, official counts showed 27 businesses with payroll in Pottawatomie County classed as real estate agents, property managers, mortgage lenders and inspectors, down 3.6% from 2019. That is one for every 997 households, against one for every 414 across the U.S. Official counts also show 159 one-person businesses without payroll.
Between 2020 and 2025, the population of Pottawatomie County grew 3.5%, in step with the U.S. (+3.1%). The Groundwork market score for real estate businesses in Pottawatomie County is 58 (upper middle), #666 of 2,229 scored counties and #16 of 55 scored counties in Oklahoma.
How Pottawatomie County compares
The same measures for Oklahoma and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.
| Measure | Pottawatomie County | Oklahoma | U.S. |
|---|---|---|---|
| Listings per 10k households | 17.8 | 31.6 | 38.5 |
| Housing spending per listing (U.S. = 100) | 178 | 105 | 100 |
| Households per official establishment | 997 | 530 | 414 |
| Official establishment growth, 2019–2023 | −3.6% | +16.4% | +15.8% |
| Population growth, 2020–2025 | +3.5% | +4.0% | +3.1% |
| Spending per household on rent and homeowner costs | $13,733 | $14,392 | $16,661 |
| Median household income | $61,398 | $65,039 | $80,734 |
| Groundwork market score | 58 | 55 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 28 → 27−3.6% over the period
- Employees, 2023
- 76
- Annual payroll, 2023
- $3.1M
- One-person businesses, 2023
- 159Businesses with no payroll
- Map listings, September 2026
- 483 chain locations
- Listings at the U.S. rate for this spending
- 85The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as real estate agents, property managers, mortgage lenders and inspectors in Pottawatomie County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Pottawatomie County
- Population, 2025 estimate
- 75,102+3.5% since 2020
- Households
- 26,927
- Median age
- 38.5
- Homes lived in by their owners
- 70%
- Vehicles per household
- 2.0
- Land area
- 788 sq. mi.
- People per square mile
- 93
- Median household income
- $61,398+24.7% vs. 2015–2019, before inflation
- Average household income
- $76,941
- Median home value
- $165,400
- Jobs located here
- 22,815
- Daytime population
- 67,725Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Pottawatomie County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate businesses on map listings by name and distance.
Or open the report at the center of Pottawatomie County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardReal estate across Oklahoma
Every Oklahoma market ranked →The highest-scoring counties in Oklahoma for real estate businesses, numbered among those based in Oklahoma, with Pottawatomie County marked.
Top counties in Oklahoma
| Market | Score | Listings | Per 10k households | Housing spending per listing (U.S. = 100) | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Stephens County, OK | 75 | 20 | 11.4 | 283 | +3.4% | #105 of 2,229 |
| 2Wagoner County, OK | 73 | 39 | 12.4 | 284 | +14.6% | #141 of 2,229 |
| 3Lincoln County, OK | 73 | 19 | 14.5 | 222 | +5.3% | #147 of 2,229 |
| 4Logan County, OK | 72 | 22 | 12.3 | 298 | +11.5% | #159 of 2,229 |
| 5Grady County, OK | 70 | 34 | 16.4 | 210 | +7.7% | #214 of 2,229 |
| 6Creek County, OK | 69 | 38 | 13.5 | 241 | +4.4% | #233 of 2,229 |
| 7Kingfisher County, OK | 69 | 10 | 17.6 | 192 | +4.1% | #243 of 2,229 |
| 8Pawnee County, OK | 67 | 7 | 11.5 | 276 | +3.1% | #293 of 2,229 |
| 9Osage County, OK | 67 | 25 | 14.4 | 229 | +2.2% | #302 of 2,229 |
| 10Rogers County, OK | 65 | 56 | 15.3 | 234 | +7.1% | #373 of 2,229 |
| 16Pottawatomie County, OK | 58 | 48 | 17.8 | 178 | +3.5% | #666 of 2,229 |
Other business types in Pottawatomie County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many real estate businesses are in Pottawatomie County, OK?
Map listings as of September 2026 show 48 real estate businesses in Pottawatomie County. 3 of them (6%) are chain locations. The listings count real estate agents and brokers, property managers, mortgage brokers and lenders, and home inspectors. Official counts show 27 businesses with payroll classed as real estate agents, property managers, mortgage lenders and inspectors in 2023, down 3.6% from 2019. Another 159 one-person businesses have no payroll, by official counts.
How much do households in Pottawatomie County, OK spend on rent and homeowner costs?
About $369.8M a year, or $13,733 per household. That is 18% below the U.S. average (an index of 82, where 100 is the U.S. average). For the 48 real estate businesses on map listings, housing spending per office is 78% above the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate businesses take in. It is estimated from the incomes of the 26,927 households in Pottawatomie County and national spending patterns by income.
How does Pottawatomie County, OK compare with the U.S. for real estate businesses?
Pottawatomie County has 17.8 real estate businesses per 10,000 households, 54% below the U.S. rate of 38.5. The index of housing spending per office is 178, where 100 is the U.S. At the U.S. ratio of real estate businesses to household spending, Pottawatomie County would have about 85, against 48 on map listings. There is one business with payroll in the industry for every 997 households, against one for every 414 across the U.S. The official count fell 3.6% from 2019 to 2023, against +15.8% for the U.S.
How fast is Pottawatomie County, OK growing?
Population estimates put Pottawatomie County at 75,102 people in 2025, up 3.5% since 2020, in step with the U.S. (+3.1%). It has 26,927 households. Median household income in Pottawatomie County is $61,398, 24% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.7%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Pottawatomie County scores 58 for real estate businesses (upper middle), #666 of 2,229 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Pottawatomie County. It maps the real estate businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for real estate businesses · All 56 business types in Pottawatomie County
Screening a site or an acquisition in Pottawatomie County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Pottawatomie County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.