Groundwork

Auto · County · Oklahoma

Insurance agencies in Grady County, OK

Competitor counts, household spending and official business counts for insurance agencies in Grady County, OK, set against other counties and the U.S.

Groundwork market score · out of 100

Score 78 out of 100: High

Ranked #266 of 2,272 scored counties
#5 of 55 scored counties in Oklahoma

Listings
23
3 chain locations (13%)
Official establishments
20
−9.1% since 2019
Household spending a year
$58.5M
On vehicle insurance · $2,828 a household
Spending per listing
$2.5M
Twice the U.S.
Listings per 10k households
11.1
29% below the U.S.
Population, 2025
59,128
+7.7% since 2020

See the insurance agencies around any address in Grady County

The site report maps the insurance agencies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Grady County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $2,828 per household (45% above the U.S. average), households in Grady County spend about $58.5M a year on vehicle insurance. Spread across 23 insurance agencies, that is $2.5M per agency, twice the U.S. figure of $1.3M.

Grady County has 23 insurance agencies on map listings as of September 2026. Of those, 3 are chain locations, or 13%, against 21% across the U.S. Per 10,000 households, that is 11.1, 29% below the U.S. rate of 15.6.

In 2023, official counts showed 20 businesses with payroll in Grady County classed as insurance agencies and brokerages, down 9.1% from 2019. That is one for every 1,034 households, against one for every 966 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $50K has gone to businesses classed as insurance agencies and brokerages in Grady County.

Between 2020 and 2025, the population of Grady County grew 7.7%, faster than the U.S. (+3.1%). The Groundwork market score for insurance agencies in Grady County is 78 (high), #266 of 2,272 scored counties and #5 of 55 scored counties in Oklahoma. That puts it in the top quarter of counties.

How Grady County compares

The same measures for Oklahoma and the whole U.S. Spending per listing divides a year of household spending on all vehicle insurance by the insurance agencies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Insurance agencies in Grady County, OK compared with Oklahoma and the U.S.
MeasureGrady CountyOklahomaU.S.
Listings per 10k households11.121.215.6
Spending per listing$2.5M$1.2M$1.3M
Households per official establishment1,034713966
Official establishment growth, 2019–2023−9.1%−1.3%−1.0%
Population growth, 2020–2025+7.7%+4.0%+3.1%
Spending per household on vehicle insurance$2,828$2,526$1,957
Median household income$75,419$65,039$80,734
Groundwork market score7850

Official counts and lending

Businesses

Official establishments, 2019 to 2023
22 → 20−9.1% over the period
Employees, 2023
65
Annual payroll, 2023
$2.9M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
233 chain locations
Listings at the U.S. rate for this spending
47The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$50K

SBA-backed loans to businesses classed as insurance agencies and brokerages in Grady County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Grady County

Population, 2025 estimate
59,128+7.7% since 2020
Households
20,688
Median age
40.3
Homes lived in by their owners
75%
Vehicles per household
2.1
Land area
1,101 sq. mi.
People per square mile
51
Median household income
$75,419+23.9% vs. 2015–2019, before inflation
Average household income
$92,315
Median home value
$205,800
Jobs located here
13,243
Daytime population
46,186Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Grady County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the insurance agencies on map listings by name and distance.

Or open the report at the center of Grady County. Signed out, you see a blurred preview; on an account, each report is one action.

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Insurance agencies across Oklahoma

Every Oklahoma market ranked →

The highest-scoring counties in Oklahoma for insurance agencies, numbered among those based in Oklahoma, with Grady County marked.

Top counties in Oklahoma

Counties in Oklahoma ranked for insurance agencies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Wagoner County, OK843711.8$2.5M+14.6%#147 of 2,272
2Osage County, OK832112.1$2.4M+2.2%#169 of 2,272
3Logan County, OK79158.4$3.6M+11.5%#234 of 2,272
4Cherokee County, OK792211.8$2.1M+4.5%#250 of 2,272
5Grady County, OK782311.1$2.5M+7.7%#266 of 2,272
6Sequoyah County, OK781912.3$2.1M+4.1%#273 of 2,272
7Adair County, OK77811.2$2.3M+2.0%#294 of 2,272
8Rogers County, OK763810.4$2.8M+7.1%#309 of 2,272
9Creek County, OK704315.2$1.7M+4.4%#481 of 2,272
10Delaware County, OK672414.0$1.9M+3.8%#563 of 2,272

Other business types in Grady County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many insurance agencies are in Grady County, OK?

Map listings as of September 2026 show 23 insurance agencies in Grady County. 3 of them (13%) are chain locations. The listings count insurance agencies. Official counts show 20 businesses with payroll classed as insurance agencies and brokerages in 2023, down 9.1% from 2019.

How much do households in Grady County, OK spend on vehicle insurance?

About $58.5M a year, or $2,828 per household. That is 45% above the U.S. average (an index of 145, where 100 is the U.S. average). Spread across the 23 insurance agencies on map listings, it comes to $2.5M per agency. It is estimated from the incomes of the 20,688 households in Grady County and national spending patterns by income.

How does Grady County, OK compare with the U.S. for insurance agencies?

Grady County has 11.1 insurance agencies per 10,000 households, 29% below the U.S. rate of 15.6. Spending per agency is $2.5M, twice the U.S. figure of $1.3M. At the U.S. ratio of insurance agencies to household spending, Grady County would have about 47, against 23 on map listings. There is one business with payroll in the industry for every 1,034 households, against one for every 966 across the U.S. The official count fell 9.1% from 2019 to 2023, against −1.0% for the U.S.

How fast is Grady County, OK growing?

Population estimates put Grady County at 59,128 people in 2025, up 7.7% since 2020, faster than the U.S. (+3.1%). It has 20,688 households. Median household income in Grady County is $75,419, 7% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 23.9%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Grady County scores 78 for insurance agencies (high), #266 of 2,272 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Grady County. It maps the insurance agencies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for insurance agencies · All 56 business types in Grady County

Screening a site or an acquisition in Grady County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Grady County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.