Groundwork

Auto · Metro area · Ohio

Insurance agencies in the Sandusky, OH metro area

How the Sandusky, OH metro area compares with other metro areas and the U.S. for insurance agencies: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 41 out of 100: Lower middle

Ranked #243 of 387 scored metro areas
#4 of 12 scored metro areas based in Ohio

Listings
67
23 chain locations (34%)
Official establishments
39
−13.3% since 2019
Household spending a year
$83.9M
On vehicle insurance · $1,645 a household
Spending per listing
$1.3M
In line with the U.S.
Listings per 10k households
13.1
16% below the U.S.
Population, 2025
112,777
−2.6% since 2020

See the insurance agencies around any address in the Sandusky metro area

The site report maps the insurance agencies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Sandusky metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 67 insurance agencies in the Sandusky metro area. 23 of them (34%) are chain locations, against 21% across the U.S. That is 13.1 per 10,000 households, 16% below the U.S. rate of 15.6.

Households in the Sandusky metro area spend about $83.9M a year on vehicle insurance, or $1,645 per household, 16% below the U.S. average. Spread across 67 insurance agencies, that is $1.3M per agency, in line with the U.S. figure of $1.3M.

In 2023, official counts showed 39 businesses with payroll in the Sandusky metro area classed as insurance agencies and brokerages, down 13.3% from 2019. That is one for every 1,307 households, against one for every 966 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $60K has gone to businesses classed as insurance agencies and brokerages in the Sandusky metro area.

Population estimates show the Sandusky metro area declined 2.6% from 2020 to 2025, against +3.1% for the U.S. The Sandusky metro area scores 41 (lower middle) on the Groundwork market score for insurance agencies, ranking #243 of 387 scored metro areas and #4 of 12 scored metro areas based in Ohio.

How the Sandusky metro area compares

The same measures for Ohio and the whole U.S. Spending per listing divides a year of household spending on all vehicle insurance by the insurance agencies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Insurance agencies in Sandusky, OH metro area compared with Ohio and the U.S.
MeasureSandusky metro areaOhioU.S.
Listings per 10k households13.114.215.6
Spending per listing$1.3M$1.1M$1.3M
Households per official establishment1,3071,110966
Official establishment growth, 2019–2023−13.3%−6.8%−1.0%
Population growth, 2020–2025−2.6%+0.9%+3.1%
Spending per household on vehicle insurance$1,645$1,579$1,957
Median household income$73,502$71,389$80,734
Groundwork market score4134

Official counts and lending

Businesses

Official establishments, 2019 to 2023
39−13.3% over the period
Employees, 2023
176
Annual payroll, 2023
$9.2M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
6723 chain locations
Listings at the U.S. rate for this spending
67The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$60K

SBA-backed loans to businesses classed as insurance agencies and brokerages in the Sandusky metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Sandusky metro area

Population, 2025 estimate
112,777−2.6% since 2020
Households
50,986
Median age
46.6
Homes lived in by their owners
76%
Vehicles per household
1.9
Land area
506 sq. mi.
People per square mile
226
Median household income
$73,502
Average household income
$96,712
Median home value
$207,500
Jobs located here
46,448
Daytime population
109,099Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Sandusky metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the insurance agencies on map listings by name and distance.

Or open the report at the center of the Sandusky metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Insurance agencies across Ohio

Every Ohio market ranked →

The highest-scoring metro areas in Ohio for insurance agencies, numbered among those based in Ohio (a market based in another state is listed without a number), with the Sandusky metro area marked.

Top metro areas in Ohio

Metro areas in Ohio ranked for insurance agencies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Springfield, OH62488.6$1.9M−0.4%#120 of 387
Huntington-Ashland, WV-KY-OH5321814.3$1.6M−2.6%#167 of 387
2Cincinnati, OH-KY-IN501,28514.2$1.3M+2.7%#187 of 387
Weirton-Steubenville, WV-OH486112.3$1.5M−3.6%#193 of 387
3Dayton-Kettering-Beavercreek, OH4444012.8$1.2M+1.5%#224 of 387
4Sandusky, OH416713.1$1.3M−2.6%#243 of 387
5Columbus, OH391,30715.1$1M+4.7%#257 of 387
Wheeling, WV-OH359917.1$1.1M−3.6%#276 of 387
6Lima, OH316215.0$1.1M−1.2%#303 of 387
7Akron, OH2841614.0$1.1M0.0%#319 of 387

Other business types in the Sandusky metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many insurance agencies are in the Sandusky, OH metro area?

There are 67 insurance agencies on map listings in the Sandusky metro area as of September 2026. 23 of them (34%) are chain locations. The listings count insurance agencies. Official counts show 39 businesses with payroll classed as insurance agencies and brokerages in 2023, down 13.3% from 2019.

How much do households in the Sandusky, OH metro area spend on vehicle insurance?

About $83.9M a year, or $1,645 per household. That is 16% below the U.S. average (an index of 84, where 100 is the U.S. average). Spread across the 67 insurance agencies on map listings, it comes to $1.3M per agency. It is estimated from the incomes of the 50,986 households in the Sandusky metro area and national spending patterns by income.

How does the Sandusky, OH metro area compare with the U.S. for insurance agencies?

The Sandusky metro area has 13.1 insurance agencies per 10,000 households, 16% below the U.S. rate of 15.6. Spending per agency is $1.3M, in line with the U.S. figure of $1.3M. The count on map listings matches the U.S. ratio of insurance agencies to household spending. There is one business with payroll in the industry for every 1,307 households, against one for every 966 across the U.S. The official count fell 13.3% from 2019 to 2023, against −1.0% for the U.S.

How fast is the Sandusky, OH metro area growing?

Population estimates put the Sandusky metro area at 112,777 people in 2025, down 2.6% since 2020, against +3.1% for the U.S. It has 50,986 households. The median household income in the Sandusky metro area is $73,502 a year, 9% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Sandusky metro area scores 41 for insurance agencies (lower middle), #243 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Sandusky metro area. It maps the insurance agencies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for insurance agencies · All 56 business types in the Sandusky metro area

Screening a site or an acquisition in the Sandusky metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Sandusky metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.