Groundwork

Auto · Metro area · Ohio

Insurance agencies in the Mansfield, OH metro area

The insurance agencies in the Mansfield, OH metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 23 out of 100: Low

Ranked #347 of 387 scored metro areas
#11 of 12 scored metro areas based in Ohio

Listings
82
24 chain locations (29%)
Official establishments
49
−7.5% since 2019
Household spending a year
$78.3M
On vehicle insurance · $1,563 a household
Spending per listing
$955K
24% below the U.S.
Listings per 10k households
16.4
5% above the U.S.
Population, 2025
124,893
−0.1% since 2020

See the insurance agencies around any address in the Mansfield metro area

The site report maps the insurance agencies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Mansfield metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Mansfield metro area scores 23 (low) on the Groundwork market score for insurance agencies, ranking #347 of 387 scored metro areas and #11 of 12 scored metro areas based in Ohio. That puts it in the bottom quarter of metro areas.

At $1,563 per household (20% below the U.S. average), households in the Mansfield metro area spend about $78.3M a year on vehicle insurance. That is about $955K of household spending for each agency on map listings, 24% below the U.S. figure of $1.3M.

There are 82 insurance agencies on map listings in the Mansfield metro area as of September 2026. Chain locations make up 29% of them, against 21% across the U.S. That comes to 16.4 for every 10,000 households, 5% above the U.S. rate of 15.6.

The official count of businesses with payroll classed as insurance agencies and brokerages in the Mansfield metro area was 49 in 2023, down 7.5% from 2019. That is one for every 1,023 households, against one for every 966 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $299K have gone to businesses classed as insurance agencies and brokerages in the Mansfield metro area. Population estimates show the Mansfield metro area declined 0.1% from 2020 to 2025, against +3.1% for the U.S.

How the Mansfield metro area compares

The same measures for Ohio and the whole U.S. Spending per listing divides a year of household spending on all vehicle insurance by the insurance agencies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Insurance agencies in Mansfield, OH metro area compared with Ohio and the U.S.
MeasureMansfield metro areaOhioU.S.
Listings per 10k households16.414.215.6
Spending per listing$955K$1.1M$1.3M
Households per official establishment1,0231,110966
Official establishment growth, 2019–2023−7.5%−6.8%−1.0%
Population growth, 2020–2025−0.1%+0.9%+3.1%
Spending per household on vehicle insurance$1,563$1,579$1,957
Median household income$59,509$71,389$80,734
Groundwork market score2334

Official counts and lending

Businesses

Official establishments, 2019 to 2023
49−7.5% over the period
Employees, 2023
207
Annual payroll, 2023
$11.6M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
8224 chain locations
Listings at the U.S. rate for this spending
62The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$299K

SBA-backed loans to businesses classed as insurance agencies and brokerages in the Mansfield metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Mansfield metro area

Population, 2025 estimate
124,893−0.1% since 2020
Households
50,111
Median age
40.9
Homes lived in by their owners
68%
Vehicles per household
1.8
Land area
495 sq. mi.
People per square mile
253
Median household income
$59,509+20.1% vs. 2015–2019, before inflation
Average household income
$76,578
Median home value
$164,800
Jobs located here
47,696
Daytime population
122,740Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Mansfield metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the insurance agencies on map listings by name and distance.

Or open the report at the center of the Mansfield metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Insurance agencies across Ohio

Every Ohio market ranked →

The highest-scoring metro areas in Ohio for insurance agencies, numbered among those based in Ohio (a market based in another state is listed without a number), with the Mansfield metro area marked.

Top metro areas in Ohio

Metro areas in Ohio ranked for insurance agencies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Springfield, OH62488.6$1.9M−0.4%#120 of 387
Huntington-Ashland, WV-KY-OH5321814.3$1.6M−2.6%#167 of 387
2Cincinnati, OH-KY-IN501,28514.2$1.3M+2.7%#187 of 387
Weirton-Steubenville, WV-OH486112.3$1.5M−3.6%#193 of 387
3Dayton-Kettering-Beavercreek, OH4444012.8$1.2M+1.5%#224 of 387
4Sandusky, OH416713.1$1.3M−2.6%#243 of 387
5Columbus, OH391,30715.1$1M+4.7%#257 of 387
Wheeling, WV-OH359917.1$1.1M−3.6%#276 of 387
6Lima, OH316215.0$1.1M−1.2%#303 of 387
7Akron, OH2841614.0$1.1M0.0%#319 of 387
11Mansfield, OH238216.4$955K−0.1%#347 of 387

Other business types in the Mansfield metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many insurance agencies are in the Mansfield, OH metro area?

As of September 2026, map listings count 82 insurance agencies in the Mansfield metro area. 24 of them (29%) are chain locations. The listings count insurance agencies. Official counts show 49 businesses with payroll classed as insurance agencies and brokerages in 2023, down 7.5% from 2019.

How much do households in the Mansfield, OH metro area spend on vehicle insurance?

About $78.3M a year, or $1,563 per household. That is 20% below the U.S. average (an index of 80, where 100 is the U.S. average). Spread across the 82 insurance agencies on map listings, it comes to $955K per agency. It is estimated from the incomes of the 50,111 households in the Mansfield metro area and national spending patterns by income.

How does the Mansfield, OH metro area compare with the U.S. for insurance agencies?

The Mansfield metro area has 16.4 insurance agencies per 10,000 households, 5% above the U.S. rate of 15.6. Spending per agency is $955K, 24% below the U.S. figure of $1.3M. At the U.S. ratio of insurance agencies to household spending, the Mansfield metro area would have about 62, against 82 on map listings. There is one business with payroll in the industry for every 1,023 households, against one for every 966 across the U.S. The official count fell 7.5% from 2019 to 2023, against −1.0% for the U.S.

How fast is the Mansfield, OH metro area growing?

Population estimates put the Mansfield metro area at 124,893 people in 2025, down 0.1% since 2020, against +3.1% for the U.S. It has 50,111 households. Median household income in the Mansfield metro area is $59,509, 26% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 20.1%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Mansfield metro area scores 23 for insurance agencies (low), #347 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Mansfield metro area. It maps the insurance agencies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for insurance agencies · All 56 business types in the Mansfield metro area

Screening a site or an acquisition in the Mansfield metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Mansfield metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.