Groundwork

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Insurance agencies in Gaston County, NC

Competitor counts, household spending and official business counts for insurance agencies in Gaston County, NC, set against other counties and the U.S.

Groundwork market score · out of 100

Score 81 out of 100: High

Ranked #208 of 2,272 scored counties
#35 of 90 scored counties in North Carolina

Listings
102
18 chain locations (18%)
Official establishments
68
+6.3% since 2019
Household spending a year
$241.6M
On vehicle insurance · $2,582 a household
Spending per listing
$2.4M
89% above the U.S.
Listings per 10k households
10.9
30% below the U.S.
Population, 2025
246,558
+7.8% since 2020

See the insurance agencies around any address in Gaston County

The site report maps the insurance agencies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Gaston County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Gaston County scores 81 (high) on the Groundwork market score for insurance agencies, ranking #208 of 2,272 scored counties and #35 of 90 scored counties in North Carolina. That puts it in the top 10% of counties for insurance agencies.

At $2,582 per household (32% above the U.S. average), households in Gaston County spend about $241.6M a year on vehicle insurance. That works out to $2.4M per agency, 89% above the U.S. figure of $1.3M.

Gaston County has 102 insurance agencies on map listings as of September 2026. Of those, 18 are chain locations, or 18%, against 21% across the U.S. That comes to 10.9 for every 10,000 households, 30% below the U.S. rate of 15.6.

The official count of businesses with payroll classed as insurance agencies and brokerages in Gaston County was 68 in 2023, up 6.3% from 2019. That is one for every 1,376 households, against one for every 966 across the U.S. Between 2020 and 2025, the population of Gaston County grew 7.8%, faster than the U.S. (+3.1%).

How Gaston County compares

The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all vehicle insurance by the insurance agencies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Insurance agencies in Gaston County, NC compared with North Carolina and the U.S.
MeasureGaston CountyNorth CarolinaU.S.
Listings per 10k households10.913.015.6
Spending per listing$2.4M$2M$1.3M
Households per official establishment1,3761,094966
Official establishment growth, 2019–2023+6.3%+0.1%−1.0%
Population growth, 2020–2025+7.8%+7.2%+3.1%
Spending per household on vehicle insurance$2,582$2,564$1,957
Median household income$67,478$72,388$80,734
Groundwork market score8184

Official counts and lending

Businesses

Official establishments, 2019 to 2023
64 → 68+6.3% over the period
Employees, 2023
356
Annual payroll, 2023
$22.1M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
10218 chain locations
Listings at the U.S. rate for this spending
192The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as insurance agencies and brokerages in Gaston County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Gaston County

Population, 2025 estimate
246,558+7.8% since 2020
Households
93,576
Median age
40.0
Homes lived in by their owners
67%
Vehicles per household
1.9
Land area
356 sq. mi.
People per square mile
660
Median household income
$67,478+27.7% vs. 2015–2019, before inflation
Average household income
$91,074
Median home value
$266,000
Jobs located here
82,464
Daytime population
195,265Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Gaston County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the insurance agencies on map listings by name and distance.

Or open the report at the center of Gaston County. Signed out, you see a blurred preview; on an account, each report is one action.

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Insurance agencies across North Carolina

Every North Carolina market ranked →

The highest-scoring counties in North Carolina for insurance agencies, numbered among those based in North Carolina, with Gaston County marked.

Top counties in North Carolina

Counties in North Carolina ranked for insurance agencies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Currituck County, NC98108.4$3.9M+16.7%#2 of 2,272
2Hoke County, NC95115.7$4.7M+9.0%#14 of 2,272
3Franklin County, NC95248.4$3.4M+18.8%#20 of 2,272
4Brunswick County, NC94476.8$3.9M+26.5%#25 of 2,272
5Chatham County, NC91267.9$3.5M+11.0%#45 of 2,272
6Pender County, NC90124.7$5.9M+19.0%#52 of 2,272
7Polk County, NC9066.7$4M+6.0%#53 of 2,272
8Johnston County, NC90809.3$3.1M+17.9%#58 of 2,272
9Madison County, NC8867.2$3.9M+5.9%#80 of 2,272
10Stokes County, NC88157.7$3.9M+3.5%#81 of 2,272
35Gaston County, NC8110210.9$2.4M+7.8%#208 of 2,272

Other business types in Gaston County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many insurance agencies are in Gaston County, NC?

Map listings as of September 2026 show 102 insurance agencies in Gaston County. 18 of them (18%) are chain locations. The listings count insurance agencies. Official counts show 68 businesses with payroll classed as insurance agencies and brokerages in 2023, up 6.3% from 2019.

How much do households in Gaston County, NC spend on vehicle insurance?

About $241.6M a year, or $2,582 per household. That is 32% above the U.S. average (an index of 132, where 100 is the U.S. average). Spread across the 102 insurance agencies on map listings, it comes to $2.4M per agency. It is estimated from the incomes of the 93,576 households in Gaston County and national spending patterns by income.

How does Gaston County, NC compare with the U.S. for insurance agencies?

Gaston County has 10.9 insurance agencies per 10,000 households, 30% below the U.S. rate of 15.6. Spending per agency is $2.4M, 89% above the U.S. figure of $1.3M. At the U.S. ratio of insurance agencies to household spending, Gaston County would have about 192, against 102 on map listings. There is one business with payroll in the industry for every 1,376 households, against one for every 966 across the U.S. The official count rose 6.3% from 2019 to 2023, against −1.0% for the U.S.

How fast is Gaston County, NC growing?

Population estimates put Gaston County at 246,558 people in 2025, up 7.8% since 2020, faster than the U.S. (+3.1%). It has 93,576 households. Median household income in Gaston County is $67,478, 16% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 27.7%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Gaston County scores 81 for insurance agencies (high), #208 of 2,272 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Gaston County. It maps the insurance agencies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for insurance agencies · All 56 business types in Gaston County

Screening a site or an acquisition in Gaston County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Gaston County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.