Groundwork

Beauty and personal care · County · North Carolina

Barbershops in Gaston County, NC

The barbershops in Gaston County, NC, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 46 out of 100: Lower middle

Ranked #819 of 1,356 scored counties
#35 of 69 scored counties in North Carolina

Listings
56
8 chain locations (14%)
Official establishments
6
Businesses with payroll, 2023
Household spending a year
$79.7M
On personal care products and services · $852 a household
Spending per listing
$1.4M
25% below the U.S.
Listings per 10k households
6.0
13% above the U.S.
Population, 2025
246,558
+7.8% since 2020

See the barbershops around any address in Gaston County

The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Gaston County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 56 barbershops in Gaston County. Of those, 8 are chain locations, or 14%, against 12% across the U.S. Per 10,000 households, that is 6.0, 13% above the U.S. rate of 5.3.

At $852 per household (15% below the U.S. average), households in Gaston County spend about $79.7M a year on personal care products and services. That is about $1.4M of household spending for each shop on map listings, 25% below the U.S. figure of $1.9M. That spending covers all personal care products and services, which barbershops share with other businesses in the trade.

The official count of businesses with payroll classed as barber shops in Gaston County was 6 in 2023. That is one for every 15,596 households, against one for every 16,589 across the U.S. Another 110 one-person businesses have no payroll, by official counts.

Between 2020 and 2025, the population of Gaston County grew 7.8%, faster than the U.S. (+3.1%). For barbershops, Gaston County has a Groundwork market score of 46 (lower middle): #819 of 1,356 scored counties and #35 of 69 scored counties in North Carolina.

How Gaston County compares

The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Barbershops in Gaston County, NC compared with North Carolina and the U.S.
MeasureGaston CountyNorth CarolinaU.S.
Listings per 10k households6.05.65.3
Spending per listing$1.4M$1.6M$1.9M
Households per official establishment15,59622,07416,589
Official establishment growth, 2019–2023n/a+33.8%+28.5%
Population growth, 2020–2025+7.8%+7.2%+3.1%
Spending per household on personal care products and services$852$897$1,005
Median household income$67,478$72,388$80,734
Groundwork market score4642

Official counts and lending

Businesses

Official establishments, 2019 to 2023
4 → 6
Employees, 2023
13
Annual payroll, 2023
$203K
One-person businesses, 2023
110Businesses with no payroll
Map listings, September 2026
568 chain locations
Listings at the U.S. rate for this spending
42The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as barber shops in Gaston County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Gaston County

Population, 2025 estimate
246,558+7.8% since 2020
Households
93,576
Median age
40.0
Homes lived in by their owners
67%
Vehicles per household
1.9
Land area
356 sq. mi.
People per square mile
660
Median household income
$67,478+27.7% vs. 2015–2019, before inflation
Average household income
$91,074
Median home value
$266,000
Jobs located here
82,464
Daytime population
195,265Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Gaston County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.

Or open the report at the center of Gaston County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Barbershops across North Carolina

Every North Carolina market ranked →

The highest-scoring counties in North Carolina for barbershops, numbered among those based in North Carolina, with Gaston County marked.

Top counties in North Carolina

Counties in North Carolina ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Chatham County, NC9351.5$6.9M+11.0%#4 of 1,356
2Brunswick County, NC84131.9$4.8M+26.5%#37 of 1,356
3Orange County, NC78223.8$2.7M+6.1%#96 of 1,356
4Union County, NC77253.0$3.6M+11.7%#102 of 1,356
5Buncombe County, NC74313.0$3M+2.9%#152 of 1,356
6Johnston County, NC72394.6$2M+17.9%#191 of 1,356
7Franklin County, NC68103.5$2.5M+18.8%#282 of 1,356
8Dare County, NC6674.2$2.4M+3.3%#307 of 1,356
9Cabarrus County, NC66364.3$2.3M+9.9%#311 of 1,356
10Pender County, NC66114.3$2.1M+19.0%#317 of 1,356
35Gaston County, NC46566.0$1.4M+7.8%#819 of 1,356

Other business types in Gaston County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many barbershops are in Gaston County, NC?

Gaston County has 56 barbershops on map listings as of September 2026. 8 of them (14%) are chain locations. The listings count barbershops. Official counts show 6 businesses with payroll classed as barber shops in 2023. Official counts list 110 one-person businesses without payroll.

How much do households in Gaston County, NC spend on personal care products and services?

About $79.7M a year, or $852 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 56 barbershops on map listings, it comes to $1.4M per shop. The spending figure covers all personal care products and services, not only barbershops. It is estimated from the incomes of the 93,576 households in Gaston County and national spending patterns by income.

How does Gaston County, NC compare with the U.S. for barbershops?

Gaston County has 6.0 barbershops per 10,000 households, 13% above the U.S. rate of 5.3. Spending per shop is $1.4M, 25% below the U.S. figure of $1.9M. At the national ratio of barbershops to household spending, Gaston County would have about 42, against 56 on map listings. There is one business with payroll in the industry for every 15,596 households, against one for every 16,589 across the U.S.

How fast is Gaston County, NC growing?

Population estimates put Gaston County at 246,558 people in 2025, up 7.8% since 2020, faster than the U.S. (+3.1%). It has 93,576 households. Median household income in Gaston County is $67,478, 16% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 27.7%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Gaston County scores 46 for barbershops (lower middle), #819 of 1,356 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Gaston County. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for barbershops · All 56 business types in Gaston County

Screening a site or an acquisition in Gaston County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Gaston County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.