Auto · County · Colorado
Insurance agencies in Montrose County, CO
Competitor counts, household spending and official business counts for insurance agencies in Montrose County, CO, set against other counties and the U.S.
Groundwork market score · out of 100
Score 49 out of 100: Lower middle
Ranked #1,148 of 2,272 scored counties
#11 of 35 scored counties in Colorado
- Listings
- 28
- 6 chain locations (21%)
- Official establishments
- 19
- −5.0% since 2019
- Household spending a year
- $37.9M
- On vehicle insurance · $2,097 a household
- Spending per listing
- $1.4M
- 8% above the U.S.
- Listings per 10k households
- 15.5
- In line with the U.S.
- Population, 2025
- 44,591
- +4.1% since 2020
See the insurance agencies around any address in Montrose County
The site report maps the insurance agencies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Montrose County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 28 insurance agencies in Montrose County. Chain locations make up 21% of them, against 21% across the U.S. That comes to 15.5 for every 10,000 households, in line with the U.S. rate of 15.6.
At $2,097 per household (7% above the U.S. average), households in Montrose County spend about $37.9M a year on vehicle insurance. That works out to $1.4M per agency, 8% above the U.S. figure of $1.3M.
In 2023, official counts showed 19 businesses with payroll in Montrose County classed as insurance agencies and brokerages, down 5.0% from 2019. That is one for every 951 households, against one for every 966 across the U.S.
Between 2020 and 2025, the population of Montrose County grew 4.1%, faster than the U.S. (+3.1%). The Groundwork market score for insurance agencies in Montrose County is 49 (lower middle), #1,148 of 2,272 scored counties and #11 of 35 scored counties in Colorado.
How Montrose County compares
The same measures for Colorado and the whole U.S. Spending per listing divides a year of household spending on all vehicle insurance by the insurance agencies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Montrose County | Colorado | U.S. |
|---|---|---|---|
| Listings per 10k households | 15.5 | 19.2 | 15.6 |
| Spending per listing | $1.4M | $1M | $1.3M |
| Households per official establishment | 951 | 760 | 966 |
| Official establishment growth, 2019–2023 | −5.0% | −1.0% | −1.0% |
| Population growth, 2020–2025 | +4.1% | +3.9% | +3.1% |
| Spending per household on vehicle insurance | $2,097 | $1,936 | $1,957 |
| Median household income | $72,120 | $95,470 | $80,734 |
| Groundwork market score | 49 | 38 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 20 → 19−5.0% over the period
- Employees, 2023
- 83
- Annual payroll, 2023
- $5.3M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 286 chain locations
- Listings at the U.S. rate for this spending
- 30The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as insurance agencies and brokerages in Montrose County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Montrose County
- Population, 2025 estimate
- 44,591+4.1% since 2020
- Households
- 18,069
- Median age
- 46.6
- Homes lived in by their owners
- 75%
- Vehicles per household
- 2.1
- Land area
- 2,241 sq. mi.
- People per square mile
- 20
- Median household income
- $72,120+42.8% vs. 2015–2019, before inflation
- Average household income
- $89,726
- Median home value
- $388,400
- Jobs located here
- 15,713
- Daytime population
- 41,442Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Montrose County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the insurance agencies on map listings by name and distance.
Or open the report at the center of Montrose County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardInsurance agencies across Colorado
Every Colorado market ranked →The highest-scoring counties in Colorado for insurance agencies, numbered among those based in Colorado, with Montrose County marked.
Top counties in Colorado
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Park County, CO | 86 | 6 | 6.7 | $3.6M | +5.1% | #110 of 2,272 |
| 2Grand County, CO | 76 | 5 | 6.7 | $3.3M | +4.8% | #306 of 2,272 |
| 3Elbert County, CO | 75 | 13 | 13.0 | $2.2M | +16.5% | #337 of 2,272 |
| 4Gunnison County, CO | 64 | 6 | 7.1 | $2.9M | +2.9% | #640 of 2,272 |
| 5Weld County, CO | 59 | 178 | 14.3 | $1.5M | +14.2% | #815 of 2,272 |
| 6Routt County, CO | 55 | 10 | 8.9 | $2.3M | +2.0% | #938 of 2,272 |
| 7Fremont County, CO | 55 | 24 | 13.4 | $1.5M | +2.4% | #960 of 2,272 |
| 8Archuleta County, CO | 55 | 10 | 16.9 | $1.3M | +6.6% | #971 of 2,272 |
| 9Eagle County, CO | 52 | 22 | 10.0 | $2.1M | −2.4% | #1,033 of 2,272 |
| 10Delta County, CO | 49 | 19 | 14.7 | $1.4M | +3.6% | #1,141 of 2,272 |
| 11Montrose County, CO | 49 | 28 | 15.5 | $1.4M | +4.1% | #1,148 of 2,272 |
Other business types in Montrose County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many insurance agencies are in Montrose County, CO?
There are 28 insurance agencies on map listings in Montrose County as of September 2026. 6 of them (21%) are chain locations. The listings count insurance agencies. Official counts show 19 businesses with payroll classed as insurance agencies and brokerages in 2023, down 5.0% from 2019.
How much do households in Montrose County, CO spend on vehicle insurance?
About $37.9M a year, or $2,097 per household. That is 7% above the U.S. average (an index of 107, where 100 is the U.S. average). Spread across the 28 insurance agencies on map listings, it comes to $1.4M per agency. It is estimated from the incomes of the 18,069 households in Montrose County and national spending patterns by income.
How does Montrose County, CO compare with the U.S. for insurance agencies?
Montrose County has 15.5 insurance agencies per 10,000 households, in line with the U.S. rate of 15.6. Spending per agency is $1.4M, 8% above the U.S. figure of $1.3M. At the national ratio of insurance agencies to household spending, Montrose County would have about 30, against 28 on map listings. There is one business with payroll in the industry for every 951 households, against one for every 966 across the U.S. The official count fell 5.0% from 2019 to 2023, against −1.0% for the U.S.
How fast is Montrose County, CO growing?
Population estimates put Montrose County at 44,591 people in 2025, up 4.1% since 2020, faster than the U.S. (+3.1%). It has 18,069 households. The median household income in Montrose County is $72,120 a year, 11% below the U.S. median of $80,734. That rose 42.8% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Montrose County scores 49 for insurance agencies (lower middle), #1,148 of 2,272 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Montrose County. It maps the insurance agencies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for insurance agencies · All 56 business types in Montrose County
Screening a site or an acquisition in Montrose County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Montrose County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.