County profile · Indiana
Clark County, IN market data
Population, household spending and competition for 56 business types in Clark County, each scored against other counties.
- Population, 2025
- 130,451
- +7.5% since 2020
- Households
- 51,242
- Median household income
- $74,214
- +33.4% vs. 2015–2019, before inflation
- Median home value
- $222,900
- Jobs located here
- 57,028
- Highest market score
- 90
- Chiropractors, #5 of 1,490 scored counties
A site report maps the competitors on map listings around any address in Clark County by name and distance, and the households and spending within reach. Or open the report at the center of Clark County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 130,451 people live in Clark County, in 51,242 households. Population estimates put the population change in Clark County from 2020 to 2025 at +7.5%, faster than the U.S. (+3.1%). The median household income in Clark County is $74,214 a year, 8% below the U.S. median of $80,734. That rose 33.4% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Clark County spend the most on vehicle maintenance and repairs (an index of 112, where 100 is the U.S. average) and the least on child care and other personal services (66).
The highest Groundwork market scores in Clark County are for chiropractors (90), grocery and convenience stores (86) and grocery stores (83). Clark County ranks #5 of 1,490 scored counties for chiropractors.
Clark County is part of the Louisville/Jefferson County metro area. For its number of households, Clark County has the most map listings, relative to the U.S., for roofing and gutter companies (67% above the U.S. rate) and the fewest for chiropractors (54% below the U.S. rate).
All 56 business types in Clark County
Highest Groundwork market score first. Each score compares Clark County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Chiropractors | 90 | #5 of 1,490 | 13 | 2.5 | $5.5M | 228 | 9 |
| Grocery and convenience stores | 86 | #95 of 2,402 | 75 | 14.6 | $4.1M | 121 | 11 |
| Grocery stores | 83 | #142 of 2,070 | 25 | 4.9 | $12.3M | 132 | 10 |
| Martial arts and dance studios | 81 | #40 of 1,334 | 17 | 3.3 | $2.5M | 125 | 4 |
| Electricians | 81 | #42 of 1,160 | 6 | 1.2 | $22.7M | 189 | 18 |
| Collision repair and body shops | 81 | #64 of 1,327 | 13 | 2.5 | $4.2M | 137 | 10 |
| Hair salons | 81 | #70 of 2,339 | 80 | 15.6 | $621K | 144 | 16 |
| Convenience stores | 75 | #303 of 2,261 | 40 | 7.8 | $7.7M | 97 | Under 3 |
| Nail salons | 74 | #111 of 1,328 | 26 | 5.1 | $1.9M | 114 | 3 |
| Gyms, studios and classes | 72 | #215 of 2,088 | 58 | 11.3 | $737K | 111 | 15 |
| Dentists and orthodontists | 72 | #228 of 1,886 | 54 | 10.5 | $1.3M | 134 | 30 |
| Veterinarians | 72 | #246 of 1,485 | 17 | 3.3 | $2.5M | 91 | 9 |
| Spas and skin care | 71 | #194 of 1,769 | 34 | 6.6 | $1.5M | 167 | 11 |
| Car washes and detailing | 71 | #214 of 1,451 | 20 | 3.9 | $2.7M | 109 | 8 |
| Salons, barbers and spas | 71 | #267 of 2,385 | 165 | 32.2 | $301K | 142 | 35 |
| Gas stations | 71 | #369 of 2,358 | 48 | 9.4 | $2.9M | 122 | 47 |
| Coffee shops and cafes | 70 | #309 of 2,063 | 42 | 8.2 | $4.6M | 125 | 23 |
| Child care and preschools | 69 | #292 of 1,611 | 18 | 3.5 | $1.1M | 108 | 22 |
| Tire shops | 67 | #355 of 1,530 | 21 | 4.1 | $2.6M | 104 | 9 |
| Pet businesses | 67 | #406 of 2,200 | 55 | 10.7 | $762K | 87 | 22 |
| Pest control | 65 | #155 of 699 | 5 | 1.0 | $12.3M | 121 | 5 |
| HVAC and plumbing | 65 | #341 of 1,707 | 25 | 4.9 | $5.5M | 115 | 45 |
| Bakeries and dessert shops | 65 | #398 of 1,889 | 40 | 7.8 | $4.8M | 117 | 28 |
| Landscaping and lawn care | 64 | #377 of 1,493 | 23 | 4.5 | $2.7M | 92 | 34 |
| Pet grooming and boarding | 64 | #391 of 1,461 | 22 | 4.3 | $1.9M | 75 | 8 |
| Physical therapy | 63 | #373 of 1,422 | 28 | 5.5 | $2.5M | 105 | 21 |
| Gyms | 63 | #442 of 1,792 | 40 | 7.8 | $1.1M | 82 | 11 |
| Auto repair shops | 63 | #619 of 2,378 | 110 | 21.5 | $498K | 112 | 62 |
| Sit-down restaurants | 63 | #641 of 2,405 | 269 | 52.5 | $721K | 109 | 80 |
| Restaurants and cafes | 63 | #652 of 2,405 | 484 | 94.5 | $401K | 108 | 205 |
| Optometrists and eye care | 62 | #371 of 1,302 | 21 | 4.1 | $3.4M | 108 | 12 |
| Auto repair and car care | 62 | #672 of 2,401 | 190 | 37.1 | $288K | 107 | 83 |
| Primary care and pediatrics | 60 | #526 of 1,656 | 47 | 9.2 | $1.5M | 85 | 59 |
| Home repair trades | 60 | #592 of 2,057 | 62 | 12.1 | $2.2M | 91 | 72 |
| Barbershops | 59 | #468 of 1,356 | 24 | 4.7 | $2.1M | 110 | 4 |
| Lawn, cleaning and pest control | 58 | #565 of 1,771 | 38 | 7.4 | $1.6M | 97 | 63 |
| Doctors, dentists and clinics | 58 | #850 of 2,394 | 406 | 79.2 | $175K | 115 | 139 |
| Clothing and shoe stores | 57 | #803 of 2,087 | 77 | 15.0 | $1.3M | 100 | 30 |
| House cleaning | 56 | #300 of 847 | 10 | 2.0 | $6.2M | 96 | 24 |
| Pizza | 56 | #807 of 2,090 | 50 | 9.8 | $3.9M | 76 | 98 |
| Laundromats | 55 | #327 of 785 | 9 | 1.8 | $10.9M | 87 | Under 3 |
| Clothing, shoes and laundry | 55 | #927 of 2,210 | 110 | 21.5 | $890K | 101 | 35 |
| Fast food and sandwich shops | 53 | #1,044 of 2,222 | 82 | 16.0 | $2.4M | 78 | 98 |
| Pet stores | 52 | #441 of 974 | 11 | 2.1 | $3.8M | 84 | 5 |
| Mortgage brokers and lenders | 51 | #425 of 887 | 17 | 3.3 | Index only | 107 | 8 |
| Funeral homes | 49 | #736 of 1,472 | 16 | 3.1 | $410K | 60 | 8 |
| Insurance agencies | 49 | #1,155 of 2,272 | 65 | 12.7 | $1.3M | 104 | 44 |
| Real estate agents and brokers | 47 | #1,228 of 2,176 | 110 | 21.5 | Index only | 118 | 48 |
| Real estate | 47 | #1,236 of 2,229 | 131 | 25.6 | Index only | 125 | 80 |
| Roofing and gutters | 43 | #756 of 1,177 | 31 | 6.0 | $4.4M | 52 | 9 |
| Urgent care and walk-in clinics | 33 | #264 of 325 | 9 | 1.8 | $7.9M | 32 | 8 |
| Dry cleaners | Not scored | Not scored | 4 | 0.8 | $24.5M | 156 | 5 |
| Home inspectors | Not scored | Not scored | 4 | 0.8 | Index only | 67 | 3 |
| Oil change and quick lube | Not scored | Not scored | 2 | 0.4 | $27.4M | Too few | 4 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 1 | 0.2 | $42.7M | Too few | 11 |
| Property management | Not scored | Not scored | 0 | 0.0 | None listed | None listed | 15 |
Household spending in Clark County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $54.8M | $1,069 | 112 |
| Gasoline and other fuels | $139.6M | $2,724 | 105 |
| Food away from home | $194M | $3,786 | 93 |
| Groceries | $306.4M | $5,979 | 95 |
| Personal care products and services | $49.7M | $970 | 97 |
| Child care and other personal services | $19.5M | $380 | 66 |
| Memberships, classes and admissions | $42.7M | $834 | 85 |
| Medical and dental services | $70.9M | $1,384 | 107 |
| Pets | $41.9M | $818 | 90 |
| Clothing, shoes and related services | $97.9M | $1,910 | 93 |
| Vehicle insurance | $84.7M | $1,653 | 84 |
| Home repairs, maintenance and insurance | $136.5M | $2,663 | 88 |
| Lawn care, cleaning and other household services | $61.6M | $1,203 | 85 |
| Rent and homeowner costs | $706.8M | $13,793 | 83 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Clark County
- Population, 2025 estimate
- 130,451+7.5% since 2020
- Households
- 51,242
- Median age
- 40.1
- Homes lived in by their owners
- 75%
- Vehicles per household
- 1.9
- Land area
- 373 sq. mi.
- People per square mile
- 334
- Median household income
- $74,214+33.4% vs. 2015–2019, before inflation
- Average household income
- $92,593
- Median home value
- $222,900
- Jobs located here
- 57,028
- Daytime population
- 116,702Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Clark County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Clark County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in Indiana 8
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- Harrison County, IN39,859 people
- Scott County, IN24,526 people
- Washington County, IN28,212 people
- Jefferson County, IN32,998 people
- Crawford County, IN10,499 people
- Jackson County, IN46,660 people
- Orange County, IN19,767 people
Questions
How fast is Clark County, IN growing?
Population estimates put Clark County at 130,451 people in 2025, up 7.5% since 2020, faster than the U.S. (+3.1%). It has 51,242 households. Against the 2015–2019 survey, median household income rose 33.4%, before inflation.
How much do households in Clark County, IN spend?
Households in Clark County spend about $706.8M a year on rent and homeowner costs, $306.4M on groceries and $194M on food away from home. Relative to the U.S., household spending in Clark County runs highest on vehicle maintenance and repairs (an index of 112, where 100 is the U.S. average) and lowest on child care and other personal services (66).
Which business types have the highest market scores in Clark County, IN?
Of the business types scored in Clark County, chiropractors (90), grocery and convenience stores (86) and grocery stores (83) have the highest Groundwork market scores. For chiropractors, that ranks #5 of 1,490 scored counties.
How does Clark County, IN compare with the U.S.?
Median household income in Clark County is $74,214, 8% below the U.S. median of $80,734. The population rose 7.5% from 2020 to 2025, against +3.1% for the U.S. The median home value is $222,900, against $332,700 for the U.S. Against the U.S., map listings per household run highest for roofing and gutter companies (67% above the U.S. rate) and lowest for chiropractors (54% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 51 of the 56 business types have a score in Clark County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Clark County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Clark County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Clark County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.