Groundwork

County profile · Illinois

Logan County, IL market data

How Logan County compares with other counties for 56 business types: competitors, household spending, official counts and growth.

Population, 2025
27,182
−2.5% since 2020
Households
11,266
Median household income
$66,358
+15.8% vs. 2015–2019, before inflation
Median home value
$134,400
Jobs located here
7,887
Highest market score
68
Dentists and orthodontists, #311 of 1,886 scored counties

A site report maps the competitors on map listings around any address in Logan County by name and distance, and the households and spending within reach. Or open the report at the center of Logan County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Logan County has an estimated 27,182 people and 11,266 households. Population estimates show Logan County declined 2.5% from 2020 to 2025, against +3.1% for the U.S. Median household income in Logan County is $66,358, 18% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 15.8%, before inflation.

Relative to the U.S., household spending in Logan County runs highest on vehicle maintenance and repairs (an index of 106, where 100 is the U.S. average) and lowest on child care and other personal services (62).

Of the business types scored in Logan County, dentists and orthodontists (68), medical and dental practices (64) and grocery and convenience stores (64) have the highest Groundwork market scores. For dentists and orthodontists, that ranks #311 of 1,886 scored counties.

Logan County is part of the Lincoln area. Against the U.S., map listings per household run highest for HVAC and plumbing companies (70% above the U.S. rate) and lowest for real estate agents and brokers (65% below the U.S. rate).

All 56 business types in Logan County

Highest Groundwork market score first. Each score compares Logan County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Logan County, IL, highest Groundwork market score first, with its rank among counties, listings, listings per 10,000 households, spending per listing and official establishments
Business typeScoreRank among countiesListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Dentists and orthodontists68#311 of 1,88698.0$1.7M1694
Doctors, dentists and clinics64#570 of 2,3945044.4$299K19615
Grocery and convenience stores64#621 of 2,4021715.1$3.8M1144
Auto repair shops63#598 of 2,3781916.9$602K1358
Lawn, cleaning and pest control61#449 of 1,77154.4$2.6M1555
Auto repair and car care61#692 of 2,4013430.2$336K12513
Real estate56#759 of 2,2291614.2Index only2175
Gas stations56#893 of 2,35865.3$4.9M20612
Grocery stores55#838 of 2,07076.2$9.3M1013
Clothing, shoes and laundry55#896 of 2,2101311.5$1.6M182Under 3
Fast food and sandwich shops55#944 of 2,2221311.5$3.1M10316
Clothing and shoe stores53#916 of 2,087108.9$2.1M163Under 3
Convenience stores52#1,046 of 2,26187.1$8.2M104Under 3
Salons, barbers and spas50#1,158 of 2,3853732.8$283K1338
Real estate agents and brokers48#1,134 of 2,1761210.7Index only230Under 3
Sit-down restaurants48#1,257 of 2,4054842.6$850K12821
Hair salons46#1,365 of 2,3392219.5$476K1116
Spas and skin care44#1,082 of 1,76998.0$1.2M133Under 3
Pizza43#1,325 of 2,0901210.7$3.4M6716
Pet businesses41#1,464 of 2,2001210.7$732K83Under 3
Chiropractors40#1,008 of 1,49076.2$2.1M894
Restaurants and cafes40#1,611 of 2,40511299.4$364K9846
Gyms, studios and classes39#1,506 of 2,0881412.4$624K94Under 3
Gyms38#1,292 of 1,79287.1$1.1M84Under 3
Funeral homes36#1,073 of 1,47254.4$361K533
Optometrists and eye care31#1,069 of 1,30265.3$2.5M803
Pet grooming and boarding31#1,161 of 1,46154.4$1.8M69Under 3
Home repair trades31#1,828 of 2,0572017.8$1.4M5913
HVAC and plumbing27#1,560 of 1,7071210.7$2.4M508
Coffee shops and cafes25#1,878 of 2,0631412.4$2.9M799
Bakeries and dessert shops24#1,754 of 1,8891311.5$3.1M769
Roofing and gutters17#1,132 of 1,17754.4$5.7M685
Veterinarians17#1,410 of 1,48576.2$1.3M46Under 3
Insurance agencies12#2,224 of 2,2722219.5$810K6415
Car washes and detailingNot scoredNot scored43.6$2.9M113Under 3
Landscaping and lawn careNot scoredNot scored43.6$3.3M1115
Tire shopsNot scoredNot scored43.6$2.9M114Under 3
Child care and preschoolsNot scoredNot scored32.7$1.3M1358
ElectriciansNot scoredNot scored32.7$9.6M80Under 3
Martial arts and dance studiosNot scoredNot scored32.7$2.9M144Under 3
Primary care and pediatricsNot scoredNot scored32.7$5M2804
Yoga, Pilates and fitness studiosNot scoredNot scored32.7$2.9M72Under 3
BarbershopsNot scoredNot scored21.8$5.2MToo fewUnder 3
Collision repair and body shopsNot scoredNot scored21.8$5.7MToo fewUnder 3
LaundromatsNot scoredNot scored21.8$10.4MToo fewUnder 3
Mortgage brokers and lendersNot scoredNot scored21.8Index onlyToo fewUnder 3
Nail salonsNot scoredNot scored21.8$5.2MToo fewUnder 3
Home inspectorsNot scoredNot scored10.9Index onlyToo fewUnder 3
Oil change and quick lubeNot scoredNot scored10.9$11.4MToo fewUnder 3
Pest controlNot scoredNot scored10.9$13MToo fewUnder 3
Physical therapyNot scoredNot scored10.9$15MToo fewUnder 3
Property managementNot scoredNot scored10.9Index onlyToo fewUnder 3
Urgent care and walk-in clinicsNot scoredNot scored10.9$15MToo fewUnder 3
Dry cleanersNot scoredNot scored00.0None listedNone listedUnder 3
House cleaningNot scoredNot scored00.0None listedNone listedUnder 3
Pet storesNot scoredNot scored00.0None listedNone listedUnder 3

Household spending in Logan County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Logan County, IL by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$11.4M$1,014106
Gasoline and other fuels$29.4M$2,611101
Food away from home$40.8M$3,62189
Groceries$65.4M$5,80692
Personal care products and services$10.5M$92992
Child care and other personal services$4M$35962
Memberships, classes and admissions$8.7M$77579
Medical and dental services$15M$1,327103
Pets$8.8M$78086
Clothing, shoes and related services$20.8M$1,84490
Vehicle insurance$17.8M$1,58181
Home repairs, maintenance and insurance$28.7M$2,55085
Lawn care, cleaning and other household services$13M$1,15782
Rent and homeowner costs$150.2M$13,33180

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Logan County

Population, 2025 estimate
27,182−2.5% since 2020
Households
11,266
Median age
41.6
Homes lived in by their owners
68%
Vehicles per household
1.8
Land area
618 sq. mi.
People per square mile
45
Median household income
$66,358+15.8% vs. 2015–2019, before inflation
Average household income
$84,267
Median home value
$134,400
Jobs located here
7,887
Daytime population
25,386Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Logan County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Logan County. Signed out, you see a blurred preview; on an account, each report is one action.

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Logan County is part of the Lincoln, IL area.

Questions

How fast is Logan County, IL growing?

Population estimates put Logan County at 27,182 people in 2025, down 2.5% since 2020, against +3.1% for the U.S. It has 11,266 households. Median household income rose 15.8% from the 2015–2019 survey, before inflation.

How much do households in Logan County, IL spend?

Households in Logan County spend about $150.2M a year on rent and homeowner costs, $65.4M on groceries and $40.8M on food away from home. Set against the U.S., households in Logan County spend the most on vehicle maintenance and repairs (an index of 106, where 100 is the U.S. average) and the least on child care and other personal services (62).

Which business types have the highest market scores in Logan County, IL?

The highest Groundwork market scores in Logan County are for dentists and orthodontists (68), medical and dental practices (64) and grocery and convenience stores (64). Logan County ranks #311 of 1,886 scored counties for dentists and orthodontists.

How does Logan County, IL compare with the U.S.?

The median household income in Logan County is $66,358 a year, 18% below the U.S. median of $80,734. The population fell 2.5% from 2020 to 2025, against +3.1% for the U.S. The median home value is $134,400, against $332,700 for the U.S. For its number of households, Logan County has the most map listings, relative to the U.S., for HVAC and plumbing companies (70% above the U.S. rate) and the fewest for real estate agents and brokers (65% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 34 of the 56 business types have a score in Logan County, each ranked against other counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Logan County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

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Screening a site or an acquisition in Logan County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Logan County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.