County profile · Illinois
Menard County, IL market data
How Menard County compares with other counties for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 11,863
- −3.3% since 2020
- Households
- 5,228
- Median household income
- $82,176
- +10.0% vs. 2015–2019, before inflation
- Median home value
- $185,500
- Jobs located here
- 1,818
- Highest market score
- 75
- Sit-down restaurants, #231 of 2,405 scored counties
A site report maps the competitors on map listings around any address in Menard County by name and distance, and the households and spending within reach. Or open the report at the center of Menard County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Menard County has an estimated 11,863 people and 5,228 households. Between 2020 and 2025, the population of Menard County declined 3.3%, against +3.1% for the U.S. Median household income in Menard County is $82,176, 2% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 10.0%, before inflation.
Relative to the U.S., household spending in Menard County runs highest on vehicle maintenance and repairs (an index of 116, where 100 is the U.S. average) and lowest on child care and other personal services (68).
Of the business types scored in Menard County, sit-down restaurants (75), restaurants and cafes (72) and medical and dental practices (71) have the highest Groundwork market scores. For sit-down restaurants, that ranks #231 of 2,405 scored counties.
Menard County is part of the Springfield metro area. Against the U.S., map listings per household run highest for auto repair and car care businesses (25% below the U.S. rate) and lowest for medical and dental practices (71% below the U.S. rate).
All 56 business types in Menard County
Highest Groundwork market score first. Each score compares Menard County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Sit-down restaurants | 75 | #231 of 2,405 | 14 | 26.8 | $1.5M | 220 | 4 |
| Restaurants and cafes | 72 | #332 of 2,405 | 35 | 66.9 | $584K | 157 | 11 |
| Doctors, dentists and clinics | 71 | #299 of 2,394 | 13 | 24.9 | $569K | 373 | Under 3 |
| Salons, barbers and spas | 69 | #299 of 2,385 | 8 | 15.3 | $647K | 304 | Under 3 |
| Auto repair shops | 68 | #401 of 2,378 | 8 | 15.3 | $725K | 163 | 4 |
| Hair salons | 66 | #407 of 2,339 | 7 | 13.4 | $740K | 172 | Under 3 |
| Auto repair and car care | 65 | #519 of 2,401 | 14 | 26.8 | $414K | 154 | 7 |
| Pizza | 56 | #802 of 2,090 | 5 | 9.6 | $4.1M | 80 | 5 |
| Clothing, shoes and laundry | 56 | #852 of 2,210 | 7 | 13.4 | $1.4M | 164 | Under 3 |
| Clothing and shoe stores | 50 | #1,038 of 2,087 | 6 | 11.5 | $1.7M | 133 | Under 3 |
| Gyms, studios and classes | 44 | #1,338 of 2,088 | 7 | 13.4 | $643K | 97 | Under 3 |
| Insurance agencies | 34 | #1,667 of 2,272 | 5 | 9.6 | $1.8M | 144 | 7 |
| Lawn, cleaning and pest control | 22 | #1,709 of 1,771 | 6 | 11.5 | $1.1M | 63 | 8 |
| Fast food and sandwich shops | Not scored | Not scored | 4 | 7.7 | $5.1M | 167 | 5 |
| Gas stations | Not scored | Not scored | 4 | 7.7 | $3.7M | 156 | 7 |
| Grocery and convenience stores | Not scored | Not scored | 4 | 7.7 | $7.9M | 234 | Under 3 |
| Gyms | Not scored | Not scored | 4 | 7.7 | $1.1M | 86 | Under 3 |
| Home repair trades | Not scored | Not scored | 4 | 7.7 | $3.5M | 143 | 3 |
| Pet businesses | Not scored | Not scored | 4 | 7.7 | $1.1M | 125 | 3 |
| Real estate | Not scored | Not scored | 4 | 7.7 | Index only | 421 | Under 3 |
| Bakeries and dessert shops | Not scored | Not scored | 3 | 5.7 | $6.8M | 164 | Under 3 |
| Car washes and detailing | Not scored | Not scored | 3 | 5.7 | $1.9M | 77 | Under 3 |
| Coffee shops and cafes | Not scored | Not scored | 3 | 5.7 | $6.8M | 184 | Under 3 |
| Funeral homes | Not scored | Not scored | 3 | 5.7 | $261K | 39 | Under 3 |
| HVAC and plumbing | Not scored | Not scored | 3 | 5.7 | $4.6M | 97 | Under 3 |
| Landscaping and lawn care | Not scored | Not scored | 3 | 5.7 | $2.1M | 72 | 8 |
| Martial arts and dance studios | Not scored | Not scored | 3 | 5.7 | $1.5M | 74 | Under 3 |
| Real estate agents and brokers | Not scored | Not scored | 3 | 5.7 | Index only | 445 | Under 3 |
| Veterinarians | Not scored | Not scored | 3 | 5.7 | $1.5M | 54 | 3 |
| Grocery stores | Not scored | Not scored | 2 | 3.8 | $15.9M | Too few | Under 3 |
| Pest control | Not scored | Not scored | 2 | 3.8 | $3.2M | Too few | Under 3 |
| Barbershops | Not scored | Not scored | 1 | 1.9 | $5.2M | Too few | Under 3 |
| Child care and preschools | Not scored | Not scored | 1 | 1.9 | $2.1M | Too few | 3 |
| Chiropractors | Not scored | Not scored | 1 | 1.9 | $7.4M | Too few | Under 3 |
| Collision repair and body shops | Not scored | Not scored | 1 | 1.9 | $5.8M | Too few | Under 3 |
| Convenience stores | Not scored | Not scored | 1 | 1.9 | $31.7M | Too few | Under 3 |
| Dentists and orthodontists | Not scored | Not scored | 1 | 1.9 | $7.4M | Too few | Under 3 |
| Electricians | Not scored | Not scored | 1 | 1.9 | $13.9M | Too few | Under 3 |
| Home inspectors | Not scored | Not scored | 1 | 1.9 | Index only | Too few | Under 3 |
| House cleaning | Not scored | Not scored | 1 | 1.9 | $6.3M | Too few | Under 3 |
| Laundromats | Not scored | Not scored | 1 | 1.9 | $10.1M | Too few | Under 3 |
| Physical therapy | Not scored | Not scored | 1 | 1.9 | $7.4M | Too few | Under 3 |
| Primary care and pediatrics | Not scored | Not scored | 1 | 1.9 | $7.4M | Too few | Under 3 |
| Dry cleaners | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Nail salons | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Optometrists and eye care | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Pet grooming and boarding | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Pet stores | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Property management | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Roofing and gutters | Not scored | Not scored | 0 | 0.0 | None listed | None listed | 3 |
| Spas and skin care | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Tire shops | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Menard County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $5.8M | $1,109 | 116 |
| Gasoline and other fuels | $14.9M | $2,849 | 110 |
| Food away from home | $20.4M | $3,907 | 96 |
| Groceries | $31.7M | $6,065 | 96 |
| Personal care products and services | $5.2M | $990 | 99 |
| Child care and other personal services | $2.1M | $393 | 68 |
| Memberships, classes and admissions | $4.5M | $861 | 88 |
| Medical and dental services | $7.4M | $1,416 | 110 |
| Pets | $4.4M | $837 | 92 |
| Clothing, shoes and related services | $10.1M | $1,936 | 94 |
| Vehicle insurance | $9M | $1,727 | 88 |
| Home repairs, maintenance and insurance | $13.9M | $2,652 | 88 |
| Lawn care, cleaning and other household services | $6.3M | $1,213 | 86 |
| Rent and homeowner costs | $72.9M | $13,937 | 84 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Menard County
- Population, 2025 estimate
- 11,863−3.3% since 2020
- Households
- 5,228
- Median age
- 43.4
- Homes lived in by their owners
- 79%
- Vehicles per household
- 1.9
- Land area
- 314 sq. mi.
- People per square mile
- 38
- Median household income
- $82,176+10.0% vs. 2015–2019, before inflation
- Average household income
- $97,054
- Median home value
- $185,500
- Jobs located here
- 1,818
- Daytime population
- 8,264Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Menard County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Menard County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
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- Morgan County, IL33,021 people
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- Scott County, IL4,937 people
Questions
How fast is Menard County, IL growing?
Population estimates put Menard County at 11,863 people in 2025, down 3.3% since 2020, against +3.1% for the U.S. It has 5,228 households. Median household income rose 10.0% from the 2015–2019 survey, before inflation.
How much do households in Menard County, IL spend?
Households in Menard County spend about $72.9M a year on rent and homeowner costs, $31.7M on groceries and $20.4M on food away from home. Set against the U.S., households in Menard County spend the most on vehicle maintenance and repairs (an index of 116, where 100 is the U.S. average) and the least on child care and other personal services (68).
Which business types have the highest market scores in Menard County, IL?
The highest Groundwork market scores in Menard County are for sit-down restaurants (75), restaurants and cafes (72) and medical and dental practices (71). Menard County ranks #231 of 2,405 scored counties for sit-down restaurants.
How does Menard County, IL compare with the U.S.?
The median household income in Menard County is $82,176 a year, 2% above the U.S. median of $80,734. The population fell 3.3% from 2020 to 2025, against +3.1% for the U.S. The median home value is $185,500, against $332,700 for the U.S. For its number of households, Menard County has the most map listings, relative to the U.S., for auto repair and car care businesses (25% below the U.S. rate) and the fewest for medical and dental practices (71% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 13 of the 56 business types have a score in Menard County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Menard County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Menard County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Menard County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.