Groundwork

Auto · County · Illinois

Insurance agencies in Logan County, IL

Competitor counts, household spending and official business counts for insurance agencies in Logan County, IL, set against other counties and the U.S.

Groundwork market score · out of 100

Score 12 out of 100: Low

Ranked #2,224 of 2,272 scored counties
#71 of 87 scored counties in Illinois

Listings
22
5 chain locations (23%)
Official establishments
15
−37.5% since 2019
Household spending a year
$17.8M
On vehicle insurance · $1,581 a household
Spending per listing
$810K
36% below the U.S.
Listings per 10k households
19.5
25% above the U.S.
Population, 2025
27,182
−2.5% since 2020

See the insurance agencies around any address in Logan County

The site report maps the insurance agencies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Logan County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Logan County scores 12 (low) on the Groundwork market score for insurance agencies, ranking #2,224 of 2,272 scored counties and #71 of 87 scored counties in Illinois. That puts it in the bottom quarter of counties.

Households in Logan County spend about $17.8M a year on vehicle insurance, or $1,581 per household, 19% below the U.S. average. That works out to $810K per agency, 36% below the U.S. figure of $1.3M.

Logan County has 22 insurance agencies on map listings as of September 2026. Of those, 5 are chain locations, or 23%, against 21% across the U.S. That comes to 19.5 for every 10,000 households, 25% above the U.S. rate of 15.6.

Official counts show 15 businesses with payroll classed as insurance agencies and brokerages in Logan County in 2023, down 37.5% from 2019. That is one for every 751 households, against one for every 966 across the U.S. Population estimates show Logan County declined 2.5% from 2020 to 2025, against +3.1% for the U.S.

How Logan County compares

The same measures for Illinois and the whole U.S. Spending per listing divides a year of household spending on all vehicle insurance by the insurance agencies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Insurance agencies in Logan County, IL compared with Illinois and the U.S.
MeasureLogan CountyIllinoisU.S.
Listings per 10k households19.518.215.6
Spending per listing$810K$795K$1.3M
Households per official establishment751887966
Official establishment growth, 2019–2023−37.5%−7.0%−1.0%
Population growth, 2020–2025−2.5%−0.6%+3.1%
Spending per household on vehicle insurance$1,581$1,450$1,957
Median household income$66,358$83,390$80,734
Groundwork market score1211

Official counts and lending

Businesses

Official establishments, 2019 to 2023
24 → 15−37.5% over the period
Employees, 2023
43
Annual payroll, 2023
$2.6M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
225 chain locations
Listings at the U.S. rate for this spending
14The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as insurance agencies and brokerages in Logan County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Logan County

Population, 2025 estimate
27,182−2.5% since 2020
Households
11,266
Median age
41.6
Homes lived in by their owners
68%
Vehicles per household
1.8
Land area
618 sq. mi.
People per square mile
45
Median household income
$66,358+15.8% vs. 2015–2019, before inflation
Average household income
$84,267
Median home value
$134,400
Jobs located here
7,887
Daytime population
25,386Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Logan County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the insurance agencies on map listings by name and distance.

Or open the report at the center of Logan County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Insurance agencies across Illinois

Every Illinois market ranked →

The highest-scoring counties in Illinois for insurance agencies, numbered among those based in Illinois, with Logan County marked.

Top counties in Illinois

Counties in Illinois ranked for insurance agencies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Kendall County, IL595612.3$1.5M+9.9%#816 of 2,272
2Boone County, IL482110.8$1.7M+0.4%#1,169 of 2,272
3Will County, IL4037215.2$1.2M+2.2%#1,464 of 2,272
4DeKalb County, IL394711.9$1.3M+1.5%#1,499 of 2,272
5Piatt County, IL361014.4$1.3M+0.6%#1,598 of 2,272
6Mercer County, IL35710.7$1.8M−2.6%#1,630 of 2,272
7Grundy County, IL353517.0$1.1M+2.9%#1,654 of 2,272
8McHenry County, IL3520917.8$1M+2.5%#1,660 of 2,272
9Menard County, IL3459.6$1.8M−3.3%#1,667 of 2,272
10Jo Daviess County, IL331110.6$1.6M−2.2%#1,698 of 2,272
71Logan County, IL122219.5$810K−2.5%#2,224 of 2,272

Other business types in Logan County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many insurance agencies are in Logan County, IL?

Map listings as of September 2026 show 22 insurance agencies in Logan County. 5 of them (23%) are chain locations. The listings count insurance agencies. Official counts show 15 businesses with payroll classed as insurance agencies and brokerages in 2023, down 37.5% from 2019.

How much do households in Logan County, IL spend on vehicle insurance?

About $17.8M a year, or $1,581 per household. That is 19% below the U.S. average (an index of 81, where 100 is the U.S. average). Spread across the 22 insurance agencies on map listings, it comes to $810K per agency. It is estimated from the incomes of the 11,266 households in Logan County and national spending patterns by income.

How does Logan County, IL compare with the U.S. for insurance agencies?

Logan County has 19.5 insurance agencies per 10,000 households, 25% above the U.S. rate of 15.6. Spending per agency is $810K, 36% below the U.S. figure of $1.3M. At the U.S. ratio of insurance agencies to household spending, Logan County would have about 14, against 22 on map listings. There is one business with payroll in the industry for every 751 households, against one for every 966 across the U.S. The official count fell 37.5% from 2019 to 2023, against −1.0% for the U.S.

How fast is Logan County, IL growing?

Population estimates put Logan County at 27,182 people in 2025, down 2.5% since 2020, against +3.1% for the U.S. It has 11,266 households. Median household income in Logan County is $66,358, 18% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 15.8%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Logan County scores 12 for insurance agencies (low), #2,224 of 2,272 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Logan County. It maps the insurance agencies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for insurance agencies · All 56 business types in Logan County

Screening a site or an acquisition in Logan County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Logan County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.