County profile · Idaho
Canyon County, ID market data
How Canyon County compares with other counties for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 275,123
- +18.1% since 2020
- Households
- 86,069
- Median household income
- $76,488
- +46.7% vs. 2015–2019, before inflation
- Median home value
- $390,000
- Jobs located here
- 87,969
- Highest market score
- 91
- Gas stations, #23 of 2,358 scored counties
A site report maps the competitors on map listings around any address in Canyon County by name and distance, and the households and spending within reach. Or open the report at the center of Canyon County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Canyon County has an estimated 275,123 people and 86,069 households. Between 2020 and 2025, the population of Canyon County grew 18.1%, faster than the U.S. (+3.1%). Median household income in Canyon County is $76,488, 5% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 46.7%, before inflation.
Relative to the U.S., household spending in Canyon County runs highest on vehicle maintenance and repairs (an index of 131, where 100 is the U.S. average) and lowest on clothing, shoes and related services (82).
Of the business types scored in Canyon County, gas stations (91), gyms (90) and grocery stores (86) have the highest Groundwork market scores. For gas stations, that ranks #23 of 2,358 scored counties.
Canyon County is part of the Boise City metro area. Against the U.S., map listings per household run highest for HVAC and plumbing companies (81% above the U.S. rate) and lowest for clothing and shoe stores (55% below the U.S. rate).
All 56 business types in Canyon County
Highest Groundwork market score first. Each score compares Canyon County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Gas stations | 91 | #23 of 2,358 | 87 | 10.1 | $3.2M | 135 | 48 |
| Gyms | 90 | #14 of 1,792 | 45 | 5.2 | $1.8M | 140 | 14 |
| Grocery stores | 86 | #98 of 2,070 | 32 | 3.7 | $15.9M | 171 | 23 |
| Sit-down restaurants | 85 | #66 of 2,405 | 321 | 37.3 | $1M | 151 | 89 |
| Grocery and convenience stores | 83 | #138 of 2,402 | 139 | 16.1 | $3.7M | 108 | 29 |
| Collision repair and body shops | 81 | #62 of 1,327 | 23 | 2.7 | $4.7M | 152 | 26 |
| Pizza | 81 | #64 of 2,090 | 42 | 4.9 | $7.7M | 151 | 145 |
| Funeral homes | 80 | #67 of 1,472 | 8 | 0.9 | $1.4M | 211 | 5 |
| Gyms, studios and classes | 80 | #72 of 2,088 | 90 | 10.5 | $911K | 138 | 35 |
| Convenience stores | 80 | #177 of 2,261 | 71 | 8.2 | $7.2M | 91 | 6 |
| Restaurants and cafes | 78 | #182 of 2,405 | 669 | 77.7 | $481K | 130 | 286 |
| Pet stores | 77 | #83 of 974 | 19 | 2.2 | $4.2M | 92 | 3 |
| Nail salons | 76 | #77 of 1,328 | 42 | 4.9 | $2M | 118 | 8 |
| Clothing and shoe stores | 76 | #218 of 2,087 | 63 | 7.3 | $2.3M | 182 | 21 |
| Car washes and detailing | 75 | #126 of 1,451 | 34 | 4.0 | $3.2M | 126 | 19 |
| Veterinarians | 75 | #187 of 1,485 | 30 | 3.5 | $2.6M | 97 | 22 |
| Property management | 74 | #99 of 910 | 22 | 2.6 | Index only | 122 | 28 |
| Optometrists and eye care | 74 | #136 of 1,302 | 25 | 2.9 | $4.2M | 135 | 14 |
| Hair salons | 73 | #217 of 2,339 | 175 | 20.3 | $474K | 110 | 28 |
| Auto repair shops | 73 | #266 of 2,378 | 189 | 22.0 | $570K | 128 | 115 |
| Primary care and pediatrics | 72 | #223 of 1,656 | 48 | 5.6 | $2.2M | 123 | 77 |
| Clothing, shoes and laundry | 72 | #319 of 2,210 | 93 | 10.8 | $1.6M | 178 | 30 |
| Auto repair and car care | 71 | #341 of 2,401 | 331 | 38.5 | $326K | 121 | 167 |
| Tire shops | 70 | #284 of 1,530 | 40 | 4.6 | $2.7M | 108 | 20 |
| Fast food and sandwich shops | 69 | #413 of 2,222 | 106 | 12.3 | $3M | 99 | 145 |
| Martial arts and dance studios | 68 | #208 of 1,334 | 41 | 4.8 | $2M | 99 | 21 |
| Child care and preschools | 68 | #321 of 1,611 | 51 | 5.9 | $962K | 96 | 52 |
| Pet businesses | 67 | #408 of 2,200 | 109 | 12.7 | $724K | 82 | 46 |
| Laundromats | 65 | #203 of 785 | 8 | 0.9 | $18.2M | 145 | 6 |
| Spas and skin care | 65 | #377 of 1,769 | 75 | 8.7 | $1.1M | 126 | 19 |
| Insurance agencies | 65 | #620 of 2,272 | 107 | 12.4 | $1.9M | 148 | 93 |
| Real estate agents and brokers | 64 | #395 of 2,176 | 151 | 17.5 | Index only | 181 | 134 |
| Coffee shops and cafes | 64 | #477 of 2,063 | 73 | 8.5 | $4.4M | 119 | 51 |
| Oil change and quick lube | 63 | #132 of 479 | 10 | 1.2 | $10.8M | 78 | 8 |
| Salons, barbers and spas | 62 | #582 of 2,385 | 352 | 40.9 | $236K | 111 | 61 |
| Barbershops | 61 | #437 of 1,356 | 57 | 6.6 | $1.5M | 77 | 4 |
| Bakeries and dessert shops | 61 | #514 of 1,889 | 69 | 8.0 | $4.7M | 112 | 57 |
| Pet grooming and boarding | 60 | #497 of 1,461 | 44 | 5.1 | $1.8M | 70 | 21 |
| Real estate | 59 | #631 of 2,229 | 218 | 25.3 | Index only | 157 | 217 |
| Chiropractors | 55 | #604 of 1,490 | 49 | 5.7 | $2.2M | 90 | 29 |
| Mortgage brokers and lenders | 54 | #366 of 887 | 41 | 4.8 | Index only | 93 | 21 |
| Dentists and orthodontists | 51 | #904 of 1,886 | 96 | 11.2 | $1.1M | 112 | 82 |
| Physical therapy | 49 | #746 of 1,422 | 52 | 6.0 | $2M | 84 | 42 |
| Doctors, dentists and clinics | 49 | #1,252 of 2,394 | 681 | 79.1 | $155K | 102 | 252 |
| Pest control | 45 | #413 of 699 | 15 | 1.7 | $7.2M | 70 | 15 |
| Roofing and gutters | 45 | #700 of 1,177 | 33 | 3.8 | $7M | 83 | 55 |
| Electricians | 45 | #706 of 1,160 | 26 | 3.0 | $8.9M | 74 | 94 |
| House cleaning | 35 | #683 of 847 | 24 | 2.8 | $4.5M | 70 | 91 |
| Home repair trades | 34 | #1,743 of 2,057 | 157 | 18.2 | $1.5M | 61 | 292 |
| Landscaping and lawn care | 33 | #1,212 of 1,493 | 66 | 7.7 | $1.6M | 56 | 234 |
| HVAC and plumbing | 32 | #1,461 of 1,707 | 98 | 11.4 | $2.4M | 50 | 143 |
| Lawn, cleaning and pest control | 31 | #1,554 of 1,771 | 105 | 12.2 | $1M | 61 | 340 |
| Home inspectors | Not scored | Not scored | 4 | 0.5 | Index only | 142 | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 4 | 0.5 | $20.5M | 505 | 14 |
| Urgent care and walk-in clinics | Not scored | Not scored | 3 | 0.3 | $35.2M | 143 | 8 |
| Dry cleaners | Not scored | Not scored | 1 | 0.1 | $145.3M | Too few | 3 |
Household spending in Canyon County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $107.8M | $1,252 | 131 |
| Gasoline and other fuels | $279.9M | $3,252 | 125 |
| Food away from home | $321.5M | $3,736 | 92 |
| Groceries | $509.9M | $5,925 | 94 |
| Personal care products and services | $83M | $965 | 96 |
| Child care and other personal services | $49M | $570 | 98 |
| Memberships, classes and admissions | $81.9M | $952 | 97 |
| Medical and dental services | $105.5M | $1,226 | 95 |
| Pets | $78.9M | $917 | 101 |
| Clothing, shoes and related services | $145.3M | $1,689 | 82 |
| Vehicle insurance | $198.9M | $2,311 | 118 |
| Home repairs, maintenance and insurance | $232.2M | $2,698 | 89 |
| Lawn care, cleaning and other household services | $107.3M | $1,246 | 88 |
| Rent and homeowner costs | $1.5B | $17,275 | 104 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Canyon County
- Population, 2025 estimate
- 275,123+18.1% since 2020
- Households
- 86,069
- Median age
- 35.9
- Homes lived in by their owners
- 76%
- Vehicles per household
- 2.3
- Land area
- 587 sq. mi.
- People per square mile
- 427
- Median household income
- $76,488+46.7% vs. 2015–2019, before inflation
- Average household income
- $93,734
- Median home value
- $390,000
- Jobs located here
- 87,969
- Daytime population
- 224,051Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Canyon County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Canyon County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in Idaho 8
- Owyhee County, ID12,503 people
- Ada County, ID518,935 people
- Gem County, ID20,614 people
- Payette County, ID26,771 people
- Boise County, ID8,273 people
- Washington County, ID11,142 people
- Elmore County, ID29,321 people
- Valley County, ID12,389 people
Questions
How fast is Canyon County, ID growing?
Population estimates put Canyon County at 275,123 people in 2025, up 18.1% since 2020, faster than the U.S. (+3.1%). It has 86,069 households. Median household income rose 46.7% from the 2015–2019 survey, before inflation.
How much do households in Canyon County, ID spend?
Households in Canyon County spend about $1.5B a year on rent and homeowner costs, $509.9M on groceries and $321.5M on food away from home. Set against the U.S., households in Canyon County spend the most on vehicle maintenance and repairs (an index of 131, where 100 is the U.S. average) and the least on clothing, shoes and related services (82).
Which business types have the highest market scores in Canyon County, ID?
The highest Groundwork market scores in Canyon County are for gas stations (91), gyms (90) and grocery stores (86). Canyon County ranks #23 of 2,358 scored counties for gas stations.
How does Canyon County, ID compare with the U.S.?
The median household income in Canyon County is $76,488 a year, 5% below the U.S. median of $80,734. The population rose 18.1% from 2020 to 2025, against +3.1% for the U.S. The median home value is $390,000, against $332,700 for the U.S. For its number of households, Canyon County has the most map listings, relative to the U.S., for HVAC and plumbing companies (81% above the U.S. rate) and the fewest for clothing and shoe stores (55% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 52 of the 56 business types have a score in Canyon County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Canyon County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Canyon County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Canyon County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.