County profile · Idaho
Elmore County, ID market data
Population, household spending and competition for 56 business types in Elmore County, each scored against other counties.
- Population, 2025
- 29,465
- +2.8% since 2020
- Households
- 11,067
- Median household income
- $65,359
- +39.5% vs. 2015–2019, before inflation
- Median home value
- $316,500
- Jobs located here
- 6,488
- Highest market score
- 81
- Auto repair shops, #104 of 2,378 scored counties
A site report maps the competitors on map listings around any address in Elmore County by name and distance, and the households and spending within reach. Or open the report at the center of Elmore County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 29,465 people live in Elmore County, in 11,067 households. Population estimates put the population change in Elmore County from 2020 to 2025 at +2.8%, in step with the U.S. (+3.1%). The median household income in Elmore County is $65,359 a year, 19% below the U.S. median of $80,734. That rose 39.5% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Elmore County spend the most on vehicle maintenance and repairs (an index of 118, where 100 is the U.S. average) and the least on clothing, shoes and related services (78).
The highest Groundwork market scores in Elmore County are for auto repair shops (81); gas stations (72); and salons, barbers and spas (69). Elmore County ranks #104 of 2,378 scored counties for auto repair shops.
Elmore County is part of the Mountain Home area. For its number of households, Elmore County has the most map listings, relative to the U.S., for coffee shops and cafes (48% above the U.S. rate) and the fewest for clothing, shoe and laundry businesses (58% below the U.S. rate).
All 56 business types in Elmore County
Highest Groundwork market score first. Each score compares Elmore County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Auto repair shops | 81 | #104 of 2,378 | 19 | 17.2 | $658K | 148 | 7 |
| Gas stations | 72 | #344 of 2,358 | 12 | 10.8 | $2.7M | 115 | 9 |
| Salons, barbers and spas | 69 | #325 of 2,385 | 35 | 31.6 | $286K | 134 | 3 |
| Spas and skin care | 68 | #264 of 1,769 | 6 | 5.4 | $1.7M | 190 | Under 3 |
| Home repair trades | 67 | #301 of 2,057 | 10 | 9.0 | $2.8M | 116 | 10 |
| Auto repair and car care | 67 | #481 of 2,401 | 47 | 42.5 | $266K | 99 | 11 |
| Real estate agents and brokers | 64 | #393 of 2,176 | 18 | 16.3 | Index only | 185 | 8 |
| Insurance agencies | 64 | #650 of 2,272 | 11 | 9.9 | $2.1M | 170 | 10 |
| Dentists and orthodontists | 63 | #474 of 1,886 | 9 | 8.1 | $1.4M | 146 | 6 |
| Clothing and shoe stores | 63 | #560 of 2,087 | 6 | 5.4 | $2.9M | 231 | Under 3 |
| Grocery and convenience stores | 63 | #673 of 2,402 | 20 | 18.1 | $3.1M | 93 | 5 |
| Pet businesses | 61 | #607 of 2,200 | 9 | 8.1 | $1M | 119 | 8 |
| Sit-down restaurants | 61 | #700 of 2,405 | 43 | 38.9 | $895K | 135 | 18 |
| Doctors, dentists and clinics | 61 | #715 of 2,394 | 60 | 54.2 | $216K | 141 | 14 |
| Pizza | 59 | #671 of 2,090 | 6 | 5.4 | $6.4M | 126 | 22 |
| Clothing, shoes and laundry | 57 | #797 of 2,210 | 11 | 9.9 | $1.6M | 182 | Under 3 |
| Convenience stores | 57 | #863 of 2,261 | 9 | 8.1 | $7M | 89 | Under 3 |
| Gyms, studios and classes | 56 | #784 of 2,088 | 15 | 13.6 | $620K | 94 | Under 3 |
| Real estate | 56 | #792 of 2,229 | 32 | 28.9 | Index only | 131 | 12 |
| Hair salons | 56 | #894 of 2,339 | 25 | 22.6 | $400K | 93 | 3 |
| Collision repair and body shops | 54 | #580 of 1,327 | 5 | 4.5 | $2.5M | 81 | 3 |
| Lawn, cleaning and pest control | 54 | #702 of 1,771 | 6 | 5.4 | $2.2M | 130 | 18 |
| Bakeries and dessert shops | 54 | #779 of 1,889 | 8 | 7.2 | $4.8M | 116 | 6 |
| Grocery stores | 50 | #1,014 of 2,070 | 7 | 6.3 | $9M | 97 | 5 |
| Gyms | 47 | #1,037 of 1,792 | 10 | 9.0 | $930K | 71 | Under 3 |
| Car washes and detailing | 44 | #893 of 1,451 | 8 | 7.2 | $1.6M | 62 | Under 3 |
| Restaurants and cafes | 44 | #1,466 of 2,405 | 110 | 99.4 | $350K | 94 | 46 |
| Child care and preschools | 38 | #1,147 of 1,611 | 8 | 7.2 | $689K | 69 | 13 |
| Property management | 36 | #690 of 910 | 6 | 5.4 | Index only | 54 | Under 3 |
| Fast food and sandwich shops | 36 | #1,653 of 2,222 | 19 | 17.2 | $2M | 66 | 22 |
| Coffee shops and cafes | 35 | #1,596 of 2,063 | 18 | 16.3 | $2.1M | 58 | 6 |
| Mortgage brokers and lenders | 29 | #794 of 887 | 8 | 7.2 | Index only | 58 | 4 |
| Barbershops | Not scored | Not scored | 4 | 3.6 | $2.5M | 133 | Under 3 |
| Electricians | Not scored | Not scored | 4 | 3.6 | $7M | 59 | 3 |
| Martial arts and dance studios | Not scored | Not scored | 4 | 3.6 | $2.3M | 115 | Under 3 |
| Optometrists and eye care | Not scored | Not scored | 4 | 3.6 | $3.2M | 103 | Under 3 |
| Pet grooming and boarding | Not scored | Not scored | 4 | 3.6 | $2.3M | 92 | 4 |
| Tire shops | Not scored | Not scored | 4 | 3.6 | $3.1M | 125 | Under 3 |
| Chiropractors | Not scored | Not scored | 3 | 2.7 | $4.3M | 180 | Under 3 |
| HVAC and plumbing | Not scored | Not scored | 3 | 2.7 | $9.4M | 197 | 7 |
| Landscaping and lawn care | Not scored | Not scored | 3 | 2.7 | $4.4M | 149 | 11 |
| Physical therapy | Not scored | Not scored | 3 | 2.7 | $4.3M | 179 | 5 |
| Primary care and pediatrics | Not scored | Not scored | 3 | 2.7 | $4.3M | 242 | 3 |
| Roofing and gutters | Not scored | Not scored | 3 | 2.7 | $9.4M | 111 | Under 3 |
| Veterinarians | Not scored | Not scored | 3 | 2.7 | $3.1M | 115 | 4 |
| Laundromats | Not scored | Not scored | 2 | 1.8 | $8.8M | Too few | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 2 | 1.8 | $6.3M | Too few | Under 3 |
| Pest control | Not scored | Not scored | 2 | 1.8 | $6.5M | Too few | Under 3 |
| Dry cleaners | Not scored | Not scored | 1 | 0.9 | $17.6M | Too few | Under 3 |
| Funeral homes | Not scored | Not scored | 1 | 0.9 | $1.4M | Too few | Under 3 |
| House cleaning | Not scored | Not scored | 1 | 0.9 | $13.1M | Too few | 7 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 1 | 0.9 | $9.3M | Too few | Under 3 |
| Home inspectors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Nail salons | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Pet stores | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Elmore County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $12.5M | $1,130 | 118 |
| Gasoline and other fuels | $32.9M | $2,969 | 114 |
| Food away from home | $38.5M | $3,478 | 85 |
| Groceries | $62.8M | $5,673 | 90 |
| Personal care products and services | $10M | $904 | 90 |
| Child care and other personal services | $5.5M | $498 | 86 |
| Memberships, classes and admissions | $9.3M | $840 | 85 |
| Medical and dental services | $12.9M | $1,168 | 91 |
| Pets | $9.4M | $847 | 93 |
| Clothing, shoes and related services | $17.6M | $1,593 | 78 |
| Vehicle insurance | $23.5M | $2,125 | 109 |
| Home repairs, maintenance and insurance | $28.1M | $2,541 | 84 |
| Lawn care, cleaning and other household services | $13.1M | $1,182 | 84 |
| Rent and homeowner costs | $181.5M | $16,400 | 98 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Elmore County
- Population, 2025 estimate
- 29,465+2.8% since 2020
- Households
- 11,067
- Median age
- 35.5
- Homes lived in by their owners
- 66%
- Vehicles per household
- 2.1
- Land area
- 3,075 sq. mi.
- People per square mile
- 10
- Median household income
- $65,359+39.5% vs. 2015–2019, before inflation
- Average household income
- $82,615
- Median home value
- $316,500
- Jobs located here
- 6,488
- Daytime population
- 25,305Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Elmore County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Elmore County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
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- Boise County, ID8,273 people
- Canyon County, ID250,790 people
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- Jerome County, ID25,173 people
Questions
How fast is Elmore County, ID growing?
Population estimates put Elmore County at 29,465 people in 2025, up 2.8% since 2020, in step with the U.S. (+3.1%). It has 11,067 households. Against the 2015–2019 survey, median household income rose 39.5%, before inflation.
How much do households in Elmore County, ID spend?
Households in Elmore County spend about $181.5M a year on rent and homeowner costs, $62.8M on groceries and $38.5M on food away from home. Relative to the U.S., household spending in Elmore County runs highest on vehicle maintenance and repairs (an index of 118, where 100 is the U.S. average) and lowest on clothing, shoes and related services (78).
Which business types have the highest market scores in Elmore County, ID?
Of the business types scored in Elmore County, auto repair shops (81); gas stations (72); and salons, barbers and spas (69) have the highest Groundwork market scores. For auto repair shops, that ranks #104 of 2,378 scored counties.
How does Elmore County, ID compare with the U.S.?
Median household income in Elmore County is $65,359, 19% below the U.S. median of $80,734. The population rose 2.8% from 2020 to 2025, against +3.1% for the U.S. The median home value is $316,500, against $332,700 for the U.S. Against the U.S., map listings per household run highest for coffee shops and cafes (48% above the U.S. rate) and lowest for clothing, shoe and laundry businesses (58% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 32 of the 56 business types have a score in Elmore County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Elmore County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Elmore County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Elmore County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.