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House cleaning businesses in Caroline County, VA

Competitor counts, household spending and official business counts for house cleaning businesses in Caroline County, VA, set against other counties and the U.S.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 2.

Listings
2
0 chain locations (0%)
Official establishments
7
Businesses with payroll, 2023
Household spending a year
$18.8M
On lawn care, cleaning and other household services · $1,566 a household
Spending per listing
$9.4M
Too few listings to compare
Listings per 10k households
1.7
Too few listings to compare
Population, 2025
34,413
+11.3% since 2020

See the house cleaning businesses around any address in Caroline County

The site report maps the house cleaning businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Caroline County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 2 house cleaning businesses in Caroline County. That is 1.7 per 10,000 households.

Households in Caroline County spend about $18.8M a year on lawn care, cleaning and other household services, or $1,566 per household, 11% above the U.S. average. That is about $9.4M of household spending for each business on map listings. That spending covers all lawn care, cleaning and other household services, which house cleaning businesses share with other businesses in the trade.

The official count of businesses with payroll classed as janitorial and carpet cleaning services in Caroline County was 7 in 2023. That is one for every 1,713 households, against one for every 1,735 across the U.S.

Population estimates put the population change in Caroline County from 2020 to 2025 at +11.3%, faster than the U.S. (+3.1%). With 2 house cleaning businesses on map listings, Caroline County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Caroline County compares

The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all lawn care, cleaning and other household services by the house cleaning businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

House cleaning in Caroline County, VA compared with Virginia and the U.S.
MeasureCaroline CountyVirginiaU.S.
Listings per 10k households1.72.52.2
Spending per listing$9.4M$6.8M$6.4M
Households per official establishment1,7131,4481,735
Official establishment growth, 2019–2023n/a−4.4%+6.6%
Population growth, 2020–2025+11.3%+2.8%+3.1%
Spending per household on lawn care, cleaning and other household services$1,566$1,683$1,414
Median household income$87,407$93,170$80,734
Groundwork market scoreNot scored61

Official counts and lending

Businesses

Official establishments, 2019 to 2023
5 → 7
Employees, 2023
17
Annual payroll, 2023
$238K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
20 chain locations
Listings at the U.S. rate for this spending
3The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as janitorial and carpet cleaning services in Caroline County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Caroline County

Population, 2025 estimate
34,413+11.3% since 2020
Households
11,988
Median age
40.2
Homes lived in by their owners
82%
Vehicles per household
2.3
Land area
527 sq. mi.
People per square mile
61
Median household income
$87,407+34.3% vs. 2015–2019, before inflation
Average household income
$103,835
Median home value
$307,700
Jobs located here
6,321
Daytime population
20,611Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Caroline County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the house cleaning businesses on map listings by name and distance.

Or open the report at the center of Caroline County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

House cleaning across Virginia

Every Virginia market ranked →

The highest-scoring counties in Virginia for house cleaning businesses, numbered among those based in Virginia, with Caroline County marked.

Top counties in Virginia

Counties in Virginia ranked for house cleaning businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Suffolk city, VA8171.8$8.7M+10.4%#34 of 847
2Arlington County, VA81282.5$8.2M+2.1%#35 of 847
3Richmond city, VA72191.8$7.9M+4.6%#90 of 847
4Frederick County, VA7092.5$6.6M+8.8%#104 of 847
5Roanoke County, VA6861.5$10.3M+0.2%#119 of 847
6Rockingham County, VA6851.5$9.9M+6.6%#120 of 847
7Albemarle County, VA67112.4$7.4M+5.1%#135 of 847
8Loudoun County, VA59533.7$6.2M+6.4%#253 of 847
9Stafford County, VA58193.6$5.5M+8.3%#273 of 847
10Hanover County, VA57174.0$4.5M+5.6%#286 of 847
Caroline County, VANot scored21.7$9.4M+11.3%

Other business types in Caroline County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many house cleaning businesses are in Caroline County, VA?

Caroline County has 2 house cleaning businesses on map listings as of September 2026. The listings count house cleaners and carpet cleaners. Official counts show 7 businesses with payroll classed as janitorial and carpet cleaning services in 2023.

How much do households in Caroline County, VA spend on lawn care, cleaning and other household services?

About $18.8M a year, or $1,566 per household. That is 11% above the U.S. average (an index of 111, where 100 is the U.S. average). Spread across the 2 house cleaning businesses on map listings, it comes to $9.4M per business. The spending figure covers all lawn care, cleaning and other household services, not only house cleaning businesses. It is estimated from the incomes of the 11,988 households in Caroline County and national spending patterns by income.

How does Caroline County, VA compare with the U.S. for house cleaning businesses?

Caroline County has 2 house cleaning businesses on map listings, too few for a steady comparison with the U.S. rate. At the national ratio of house cleaning businesses to household spending, Caroline County would have about 3, against 2 on map listings. There is one business with payroll in the industry for every 1,713 households, against one for every 1,735 across the U.S.

How fast is Caroline County, VA growing?

Population estimates put Caroline County at 34,413 people in 2025, up 11.3% since 2020, faster than the U.S. (+3.1%). It has 11,988 households. Median household income in Caroline County is $87,407, 8% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 34.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Caroline County has no market score for house cleaning businesses: the score needs at least 5 on map listings, and it has 2.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Caroline County. It maps the house cleaning businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for house cleaning businesses · All 56 business types in Caroline County

Screening a site or an acquisition in Caroline County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Caroline County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.