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House cleaning businesses in the El Paso, TX metro area

Competitor counts, household spending and official business counts for house cleaning businesses in the El Paso, TX metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 67 out of 100: Upper middle

Ranked #61 of 375 scored metro areas
#16 of 24 scored metro areas based in Texas

Listings
47
4 chain locations (9%)
Official establishments
113
+3.7% since 2019
Household spending a year
$399M
On lawn care, cleaning and other household services · $1,328 a household
Spending per listing
$8.5M
33% above the U.S.
Listings per 10k households
1.6
27% below the U.S.
Population, 2025
881,291
+1.3% since 2020

See the house cleaning businesses around any address in the El Paso metro area

The site report maps the house cleaning businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the El Paso metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on lawn care, cleaning and other household services in the El Paso metro area comes to about $399M a year: $1,328 per household, 6% below the U.S. average. That is about $8.5M of household spending for each business on map listings, 33% above the U.S. figure of $6.4M. The spending figure covers all lawn care, cleaning and other household services, not only house cleaning businesses.

There are 47 house cleaning businesses on map listings in the El Paso metro area as of September 2026. Of those, 4 are chain locations, or 9%, against 8% across the U.S. That is 1.6 per 10,000 households, 27% below the U.S. rate of 2.2.

Official counts show 113 businesses with payroll classed as janitorial and carpet cleaning services in the El Paso metro area in 2023, up 3.7% from 2019. That is one for every 2,659 households, against one for every 1,735 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $250K have gone to businesses classed as janitorial and carpet cleaning services in the El Paso metro area.

Population estimates put the population change in the El Paso metro area from 2020 to 2025 at +1.3%, slower than the U.S. (+3.1%). The El Paso metro area scores 67 (upper middle) on the Groundwork market score for house cleaning businesses, ranking #61 of 375 scored metro areas and #16 of 24 scored metro areas based in Texas. That puts it in the top quarter of metro areas.

How the El Paso metro area compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all lawn care, cleaning and other household services by the house cleaning businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

House cleaning in El Paso, TX metro area compared with Texas and the U.S.
MeasureEl Paso metro areaTexasU.S.
Listings per 10k households1.62.12.2
Spending per listing$8.5M$7.3M$6.4M
Households per official establishment2,6592,5791,735
Official establishment growth, 2019–2023+3.7%+6.0%+6.6%
Population growth, 2020–2025+1.3%+8.5%+3.1%
Spending per household on lawn care, cleaning and other household services$1,328$1,545$1,414
Median household income$59,751$78,476$80,734
Groundwork market score6787

Official counts and lending

Businesses

Official establishments, 2019 to 2023
113+3.7% over the period
Employees, 2023
1,789
Annual payroll, 2023
$38.8M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
474 chain locations
Listings at the U.S. rate for this spending
62The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$250K

SBA-backed loans to businesses classed as janitorial and carpet cleaning services in the El Paso metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the El Paso metro area

Population, 2025 estimate
881,291+1.3% since 2020
Households
300,479
Median age
35.0
Homes lived in by their owners
64%
Vehicles per household
1.9
Land area
5,584 sq. mi.
People per square mile
157
Median household income
$59,751+27.7% vs. 2015–2019, before inflation
Average household income
$79,791
Median home value
$180,200
Jobs located here
348,186
Daytime population
868,355Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the El Paso metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the house cleaning businesses on map listings by name and distance.

Or open the report at the center of the El Paso metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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House cleaning across Texas

Every Texas market ranked →

The highest-scoring metro areas in Texas for house cleaning businesses, numbered among those based in Texas, with the El Paso metro area marked.

Top metro areas in Texas

Metro areas in Texas ranked for house cleaning businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1San Antonio-New Braunfels, TX841731.8$8.4M+9.5%#3 of 375
2McAllen-Edinburg-Mission, TX82230.9$15M+5.6%#6 of 375
3Abilene, TX8291.4$10.2M+4.8%#7 of 375
4Killeen-Temple, TX82281.6$8.9M+7.2%#8 of 375
5Sherman-Denison, TX81122.2$6.7M+12.8%#10 of 375
6Longview, TX8080.7$18.7M+3.8%#11 of 375
7Laredo, TX8070.9$15.5M+5.2%#12 of 375
8Austin-Round Rock-San Marcos, TX792362.4$7.3M+14.0%#17 of 375
9Dallas-Fort Worth-Arlington, TX796742.3$7.1M+10.6%#18 of 375
10Brownsville-Harlingen, TX77100.7$17.5M+3.0%#23 of 375
16El Paso, TX67471.6$8.5M+1.3%#61 of 375

Other business types in the El Paso metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many house cleaning businesses are in the El Paso, TX metro area?

As of September 2026, map listings count 47 house cleaning businesses in the El Paso metro area. 4 of them (9%) are chain locations. The listings count house cleaners and carpet cleaners. Official counts show 113 businesses with payroll classed as janitorial and carpet cleaning services in 2023, up 3.7% from 2019.

How much do households in the El Paso, TX metro area spend on lawn care, cleaning and other household services?

About $399M a year, or $1,328 per household. That is 6% below the U.S. average (an index of 94, where 100 is the U.S. average). Spread across the 47 house cleaning businesses on map listings, it comes to $8.5M per business. That spending covers all lawn care, cleaning and other household services, which house cleaning businesses share with other businesses in the trade. It is estimated from the incomes of the 300,479 households in the El Paso metro area and national spending patterns by income.

How does the El Paso, TX metro area compare with the U.S. for house cleaning businesses?

The El Paso metro area has 1.6 house cleaning businesses per 10,000 households, 27% below the U.S. rate of 2.2. Spending per business is $8.5M, 33% above the U.S. figure of $6.4M. At the U.S. ratio of house cleaning businesses to household spending, the El Paso metro area would have about 62, against 47 on map listings. There is one business with payroll in the industry for every 2,659 households, against one for every 1,735 across the U.S. The official count rose 3.7% from 2019 to 2023, against +6.6% for the U.S.

How fast is the El Paso, TX metro area growing?

Population estimates put the El Paso metro area at 881,291 people in 2025, up 1.3% since 2020, slower than the U.S. (+3.1%). It has 300,479 households. The median household income in the El Paso metro area is $59,751 a year, 26% below the U.S. median of $80,734. That rose 27.7% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The El Paso metro area scores 67 for house cleaning businesses (upper middle), #61 of 375 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the El Paso metro area. It maps the house cleaning businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for house cleaning businesses · All 56 business types in the El Paso metro area

Screening a site or an acquisition in the El Paso metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the El Paso metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.