Groundwork

Food and drink · Metro area · Texas

Bakeries and dessert shops in the El Paso, TX metro area

How the El Paso, TX metro area compares with other metro areas and the U.S. for bakeries and dessert shops: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 21 out of 100: Low

Ranked #375 of 387 scored metro areas
#23 of 26 scored metro areas based in Texas

Listings
324
110 chain locations (34%)
Official establishments
212
All snack bars and retail bakeries · +38.6% since 2019
Household spending a year
$998.7M
On food away from home · $3,324 a household
Spending per listing
$3.1M
26% below the U.S.
Listings per 10k households
10.8
10% above the U.S.
Population, 2025
881,291
+1.3% since 2020

See the bakeries and dessert shops around any address in the El Paso metro area

The site report maps the bakeries and dessert shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the El Paso metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For bakeries and dessert shops, the El Paso metro area has a Groundwork market score of 21 (low): #375 of 387 scored metro areas and #23 of 26 scored metro areas based in Texas. That puts it in the bottom quarter of metro areas.

At $3,324 per household (18% below the U.S. average), households in the El Paso metro area spend about $998.7M a year on food away from home. That works out to $3.1M per shop, 26% below the U.S. figure of $4.1M. The spending figure covers all food away from home, not only bakeries and dessert shops.

There are 324 bakeries and dessert shops on map listings in the El Paso metro area as of September 2026. Of those, 110 are chain locations, or 34%, against 35% across the U.S. That is 10.8 per 10,000 households, 10% above the U.S. rate of 9.8.

In 2023, official counts showed 212 businesses with payroll in the El Paso metro area classed as snack bars and retail bakeries, up 38.6% from 2019. That is one for every 1,417 households, against one for every 1,369 across the U.S. That count covers all snack bars and retail bakeries (coffee shops and cafes included), not only bakeries and dessert shops. Since fiscal 2022, 9 SBA-backed loans worth $3.5M have gone to businesses classed as snack bars and retail bakeries in the El Paso metro area. Population estimates put the population change in the El Paso metro area from 2020 to 2025 at +1.3%, slower than the U.S. (+3.1%).

How the El Paso metro area compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the bakeries and dessert shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Bakeries and dessert shops in El Paso, TX metro area compared with Texas and the U.S.
MeasureEl Paso metro areaTexasU.S.
Listings per 10k households10.811.89.8
Spending per listing$3.1M$3.4M$4.1M
Households per official establishment (all snack bars and retail bakeries)1,4171,3351,369
Official establishment growth, 2019–2023+38.6%+37.6%+24.6%
Population growth, 2020–2025+1.3%+8.5%+3.1%
Spending per household on food away from home$3,324$3,970$4,070
Median household income$59,751$78,476$80,734
Groundwork market score2145

Official counts and lending

Businesses

Official establishments, 2019 to 2023
212All snack bars and retail bakeries · +38.6% over the period
Employees, 2023
2,425
Annual payroll, 2023
$47.5M
One-person businesses, 2023
125All snack bars and retail bakeries with no payroll
Map listings, September 2026
324110 chain locations
Listings at the U.S. rate for this spending
241The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
9
Amount
$3.5M

SBA-backed loans to businesses classed as snack bars and retail bakeries in the El Paso metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack bars and retail bakeries, not only bakeries and dessert shops.

Population and households in the El Paso metro area

Population, 2025 estimate
881,291+1.3% since 2020
Households
300,479
Median age
35.0
Homes lived in by their owners
64%
Vehicles per household
1.9
Land area
5,584 sq. mi.
People per square mile
157
Median household income
$59,751+27.7% vs. 2015–2019, before inflation
Average household income
$79,791
Median home value
$180,200
Jobs located here
348,186
Daytime population
868,355Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the El Paso metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the bakeries and dessert shops on map listings by name and distance.

Or open the report at the center of the El Paso metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Bakeries and dessert shops across Texas

Every Texas market ranked →

The highest-scoring metro areas in Texas for bakeries and dessert shops, numbered among those based in Texas, with the El Paso metro area marked.

Top metro areas in Texas

Metro areas in Texas ranked for bakeries and dessert shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Austin-Round Rock-San Marcos, TX659789.9$4.6M+14.0%#76 of 387
2San Antonio-New Braunfels, TX491,03910.7$3.6M+9.5%#207 of 387
3Midland, TX488412.1$3.6M+9.8%#217 of 387
4Dallas-Fort Worth-Arlington, TX483,59212.4$3.5M+10.6%#218 of 387
5Houston-Pasadena-The Woodlands, TX473,23012.1$3.4M+10.3%#229 of 387
6Killeen-Temple, TX461578.8$4M+7.2%#238 of 387
7Sherman-Denison, TX446511.8$3.2M+12.8%#255 of 387
8Odessa, TX436910.7$3.5M+5.0%#261 of 387
9Corpus Christi, TX371669.8$3.7M+1.1%#295 of 387
10College Station-Bryan, TX3611010.4$3.4M+6.9%#306 of 387
23El Paso, TX2132410.8$3.1M+1.3%#375 of 387

Other business types in the El Paso metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many bakeries and dessert shops are in the El Paso, TX metro area?

As of September 2026, map listings count 324 bakeries and dessert shops in the El Paso metro area. 110 of them (34%) are chain locations. The listings count bakeries, ice cream, donut and dessert shops, candy stores. Official counts show 212 businesses with payroll classed as snack bars and retail bakeries in 2023, up 38.6% from 2019. The official count takes in all snack bars and retail bakeries, not only bakeries and dessert shops: coffee shops and cafes are counted too. Official counts list 125 one-person businesses without payroll.

How much do households in the El Paso, TX metro area spend on food away from home?

About $998.7M a year, or $3,324 per household. That is 18% below the U.S. average (an index of 82, where 100 is the U.S. average). Spread across the 324 bakeries and dessert shops on map listings, it comes to $3.1M per shop. That spending covers all food away from home, which bakeries and dessert shops share with other businesses in the trade. It is estimated from the incomes of the 300,479 households in the El Paso metro area and national spending patterns by income.

How does the El Paso, TX metro area compare with the U.S. for bakeries and dessert shops?

The El Paso metro area has 10.8 bakeries and dessert shops per 10,000 households, 10% above the U.S. rate of 9.8. Spending per shop is $3.1M, 26% below the U.S. figure of $4.1M. At the U.S. ratio of bakeries and dessert shops to household spending, the El Paso metro area would have about 241, against 324 on map listings. There is one business with payroll in the industry for every 1,417 households, against one for every 1,369 across the U.S. The official count rose 38.6% from 2019 to 2023, against +24.6% for the U.S.

How fast is the El Paso, TX metro area growing?

Population estimates put the El Paso metro area at 881,291 people in 2025, up 1.3% since 2020, slower than the U.S. (+3.1%). It has 300,479 households. The median household income in the El Paso metro area is $59,751 a year, 26% below the U.S. median of $80,734. That rose 27.7% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The El Paso metro area scores 21 for bakeries and dessert shops (low), #375 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the El Paso metro area. It maps the bakeries and dessert shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for bakeries and dessert shops · All 56 business types in the El Paso metro area

Screening a site or an acquisition in the El Paso metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the El Paso metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.