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House cleaning businesses in the Longview, TX metro area
The house cleaning businesses in the Longview, TX metro area, the household spending behind them and how the market ranks against other metro areas.
Groundwork market score · out of 100
Score 80 out of 100: High
Ranked #11 of 375 scored metro areas
#6 of 24 scored metro areas based in Texas
- Listings
- 8
- 1 chain location (13%)
- Official establishments
- 43
- −2.3% since 2019
- Household spending a year
- $149.5M
- On lawn care, cleaning and other household services · $1,382 a household
- Spending per listing
- $18.7M
- 2.9 times the U.S.
- Listings per 10k households
- 0.7
- 68% below the U.S.
- Population, 2025
- 297,315
- +3.8% since 2020
See the house cleaning businesses around any address in the Longview metro area
The site report maps the house cleaning businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Longview metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Groundwork market score for house cleaning businesses in the Longview metro area is 80 (high), #11 of 375 scored metro areas and #6 of 24 scored metro areas based in Texas. That puts it in the top 10% of metro areas for house cleaning businesses.
At $1,382 per household (2% below the U.S. average), households in the Longview metro area spend about $149.5M a year on lawn care, cleaning and other household services. That is about $18.7M of household spending for each business on map listings, 2.9 times the U.S. figure of $6.4M. The spending figure covers all lawn care, cleaning and other household services, not only house cleaning businesses.
There are 8 house cleaning businesses on map listings in the Longview metro area as of September 2026. One of them (13%) is a chain location, against 8% across the U.S. That comes to 0.7 for every 10,000 households, 68% below the U.S. rate of 2.2.
The official count of businesses with payroll classed as janitorial and carpet cleaning services in the Longview metro area was 43 in 2023, down 2.3% from 2019. That is one for every 2,516 households, against one for every 1,735 across the U.S. Population estimates put the population change in the Longview metro area from 2020 to 2025 at +3.8%, faster than the U.S. (+3.1%).
How the Longview metro area compares
The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all lawn care, cleaning and other household services by the house cleaning businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Longview metro area | Texas | U.S. |
|---|---|---|---|
| Listings per 10k households | 0.7 | 2.1 | 2.2 |
| Spending per listing | $18.7M | $7.3M | $6.4M |
| Households per official establishment | 2,516 | 2,579 | 1,735 |
| Official establishment growth, 2019–2023 | −2.3% | +6.0% | +6.6% |
| Population growth, 2020–2025 | +3.8% | +8.5% | +3.1% |
| Spending per household on lawn care, cleaning and other household services | $1,382 | $1,545 | $1,414 |
| Median household income | $66,647 | $78,476 | $80,734 |
| Groundwork market score | 80 | 87 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 43−2.3% over the period
- Employees, 2023
- 394
- Annual payroll, 2023
- $8.5M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 81 chain location
- Listings at the U.S. rate for this spending
- 23The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as janitorial and carpet cleaning services in the Longview metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Longview metro area
- Population, 2025 estimate
- 297,315+3.8% since 2020
- Households
- 108,174
- Median age
- 38.5
- Homes lived in by their owners
- 70%
- Vehicles per household
- 1.9
- Land area
- 2,681 sq. mi.
- People per square mile
- 109
- Median household income
- $66,647+29.2% vs. 2015–2019, before inflation
- Average household income
- $88,416
- Median home value
- $184,400
- Jobs located here
- 115,152
- Daytime population
- 282,081Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Longview metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the house cleaning businesses on map listings by name and distance.
Or open the report at the center of the Longview metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardHouse cleaning across Texas
Every Texas market ranked →The highest-scoring metro areas in Texas for house cleaning businesses, numbered among those based in Texas, with the Longview metro area marked.
Top metro areas in Texas
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1San Antonio-New Braunfels, TX | 84 | 173 | 1.8 | $8.4M | +9.5% | #3 of 375 |
| 2McAllen-Edinburg-Mission, TX | 82 | 23 | 0.9 | $15M | +5.6% | #6 of 375 |
| 3Abilene, TX | 82 | 9 | 1.4 | $10.2M | +4.8% | #7 of 375 |
| 4Killeen-Temple, TX | 82 | 28 | 1.6 | $8.9M | +7.2% | #8 of 375 |
| 5Sherman-Denison, TX | 81 | 12 | 2.2 | $6.7M | +12.8% | #10 of 375 |
| 6Longview, TX | 80 | 8 | 0.7 | $18.7M | +3.8% | #11 of 375 |
| 7Laredo, TX | 80 | 7 | 0.9 | $15.5M | +5.2% | #12 of 375 |
| 8Austin-Round Rock-San Marcos, TX | 79 | 236 | 2.4 | $7.3M | +14.0% | #17 of 375 |
| 9Dallas-Fort Worth-Arlington, TX | 79 | 674 | 2.3 | $7.1M | +10.6% | #18 of 375 |
| 10Brownsville-Harlingen, TX | 77 | 10 | 0.7 | $17.5M | +3.0% | #23 of 375 |
Other business types in the Longview metro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many house cleaning businesses are in the Longview, TX metro area?
As of September 2026, map listings count 8 house cleaning businesses in the Longview metro area. One of them (13%) is a chain location. The listings count house cleaners and carpet cleaners. Official counts show 43 businesses with payroll classed as janitorial and carpet cleaning services in 2023, down 2.3% from 2019.
How much do households in the Longview, TX metro area spend on lawn care, cleaning and other household services?
About $149.5M a year, or $1,382 per household. That is 2% below the U.S. average (an index of 98, where 100 is the U.S. average). Spread across the 8 house cleaning businesses on map listings, it comes to $18.7M per business. That spending covers all lawn care, cleaning and other household services, which house cleaning businesses share with other businesses in the trade. It is estimated from the incomes of the 108,174 households in the Longview metro area and national spending patterns by income.
How does the Longview, TX metro area compare with the U.S. for house cleaning businesses?
The Longview metro area has 0.7 house cleaning businesses per 10,000 households, 68% below the U.S. rate of 2.2. Spending per business is $18.7M, 2.9 times the U.S. figure of $6.4M. At the U.S. ratio of house cleaning businesses to household spending, the Longview metro area would have about 23, against 8 on map listings. There is one business with payroll in the industry for every 2,516 households, against one for every 1,735 across the U.S. The official count fell 2.3% from 2019 to 2023, against +6.6% for the U.S.
How fast is the Longview, TX metro area growing?
Population estimates put the Longview metro area at 297,315 people in 2025, up 3.8% since 2020, faster than the U.S. (+3.1%). It has 108,174 households. The median household income in the Longview metro area is $66,647 a year, 17% below the U.S. median of $80,734. That rose 29.2% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Longview metro area scores 80 for house cleaning businesses (high), #11 of 375 scored metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Longview metro area. It maps the house cleaning businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for house cleaning businesses · All 56 business types in the Longview metro area
Screening a site or an acquisition in the Longview metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Longview metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.