Groundwork

Fitness and classes · Metro area · Texas

Yoga, Pilates and fitness studios in the El Paso, TX metro area

How the El Paso, TX metro area compares with other metro areas and the U.S. for yoga, Pilates and fitness studios: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 31 out of 100: Lower middle

Ranked #314 of 347 scored metro areas
#22 of 23 scored metro areas based in Texas

Listings
43
8 chain locations (19%)
Official establishments
108
All fitness and recreational sports centers · +24.1% since 2019
Household spending a year
$176.8M
On memberships, classes and admissions · $588 a household
Spending per listing
$4.1M
In line with the U.S.
Listings per 10k households
1.4
42% below the U.S.
Population, 2025
881,291
+1.3% since 2020

See the yoga, Pilates and fitness studios around any address in the El Paso metro area

The site report maps the yoga, Pilates and fitness studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the El Paso metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for yoga, Pilates and fitness studios in the El Paso metro area is 31 (lower middle), #314 of 347 scored metro areas and #22 of 23 scored metro areas based in Texas. That puts it in the bottom quarter of metro areas.

Household spending on memberships, classes and admissions in the El Paso metro area comes to about $176.8M a year: $588 per household, 40% below the U.S. average. Spread across 43 yoga, Pilates and fitness studios, that is $4.1M per studio, in line with the U.S. figure of $4.1M. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios.

There are 43 yoga, Pilates and fitness studios on map listings in the El Paso metro area as of September 2026. Of those, 8 are chain locations, or 19%, against 18% across the U.S. That is 1.4 per 10,000 households, 42% below the U.S. rate of 2.4.

The official count of businesses with payroll classed as fitness and recreational sports centers in the El Paso metro area was 108 in 2023, up 24.1% from 2019. That is one for every 2,782 households, against one for every 3,109 across the U.S. That count covers all fitness and recreational sports centers (gyms included), not only yoga, Pilates and fitness studios. Since fiscal 2022, 6 SBA-backed loans worth $1.8M have gone to businesses classed as fitness and recreational sports centers in the El Paso metro area. Between 2020 and 2025, the population of the El Paso metro area grew 1.3%, slower than the U.S. (+3.1%).

How the El Paso metro area compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the yoga, Pilates and fitness studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Yoga, Pilates and fitness studios in El Paso, TX metro area compared with Texas and the U.S.
MeasureEl Paso metro areaTexasU.S.
Listings per 10k households1.42.02.4
Spending per listing$4.1M$4M$4.1M
Households per official establishment (all fitness and recreational sports centers)2,7823,1733,109
Official establishment growth, 2019–2023+24.1%+18.9%+5.8%
Population growth, 2020–2025+1.3%+8.5%+3.1%
Spending per household on memberships, classes and admissions$588$810$983
Median household income$59,751$78,476$80,734
Groundwork market score3149

Official counts and lending

Businesses

Official establishments, 2019 to 2023
108All fitness and recreational sports centers · +24.1% over the period
Employees, 2023
951
Annual payroll, 2023
$14.8M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
438 chain locations
Listings at the U.S. rate for this spending
44The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
6
Amount
$1.8M

SBA-backed loans to businesses classed as fitness and recreational sports centers in the El Paso metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only yoga, Pilates and fitness studios.

Population and households in the El Paso metro area

Population, 2025 estimate
881,291+1.3% since 2020
Households
300,479
Median age
35.0
Homes lived in by their owners
64%
Vehicles per household
1.9
Land area
5,584 sq. mi.
People per square mile
157
Median household income
$59,751+27.7% vs. 2015–2019, before inflation
Average household income
$79,791
Median home value
$180,200
Jobs located here
348,186
Daytime population
868,355Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the El Paso metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the yoga, Pilates and fitness studios on map listings by name and distance.

Or open the report at the center of the El Paso metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Yoga, Pilates and fitness studios across Texas

Every Texas market ranked →

The highest-scoring metro areas in Texas for yoga, Pilates and fitness studios, numbered among those based in Texas, with the El Paso metro area marked.

Top metro areas in Texas

Metro areas in Texas ranked for yoga, Pilates and fitness studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Killeen-Temple, TX64211.2$5.5M+7.2%#57 of 347
2Beaumont-Port Arthur, TX63130.9$7.6M+0.5%#59 of 347
3Midland, TX63121.7$5.5M+9.8%#64 of 347
4Sherman-Denison, TX61101.8$3.9M+12.8%#79 of 347
5San Antonio-New Braunfels, TX601491.5$5M+9.5%#84 of 347
6Wichita Falls, TX5961.1$6M+0.7%#89 of 347
7Houston-Pasadena-The Woodlands, TX585392.0$4.3M+10.3%#104 of 347
8Lubbock, TX55171.2$5.5M+4.6%#122 of 347
9Waco, TX54131.2$5.7M+4.2%#126 of 347
10Brownsville-Harlingen, TX51171.2$4.3M+3.0%#156 of 347
22El Paso, TX31431.4$4.1M+1.3%#314 of 347

Other business types in the El Paso metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many yoga, Pilates and fitness studios are in the El Paso, TX metro area?

As of September 2026, map listings count 43 yoga, Pilates and fitness studios in the El Paso metro area. 8 of them (19%) are chain locations. The listings count yoga, Pilates, barre and boot-camp studios. Official counts show 108 businesses with payroll classed as fitness and recreational sports centers in 2023, up 24.1% from 2019. The official count takes in all fitness and recreational sports centers, not only yoga, Pilates and fitness studios: gyms are counted too.

How much do households in the El Paso, TX metro area spend on memberships, classes and admissions?

About $176.8M a year, or $588 per household. That is 40% below the U.S. average (an index of 60, where 100 is the U.S. average). Spread across the 43 yoga, Pilates and fitness studios on map listings, it comes to $4.1M per studio. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade. It is estimated from the incomes of the 300,479 households in the El Paso metro area and national spending patterns by income.

How does the El Paso, TX metro area compare with the U.S. for yoga, Pilates and fitness studios?

The El Paso metro area has 1.4 yoga, Pilates and fitness studios per 10,000 households, 42% below the U.S. rate of 2.4. Spending per studio is $4.1M, in line with the U.S. figure of $4.1M. At the U.S. ratio of yoga, Pilates and fitness studios to household spending, the El Paso metro area would have about 44, against 43 on map listings. There is one business with payroll in the industry for every 2,782 households, against one for every 3,109 across the U.S. The official count rose 24.1% from 2019 to 2023, against +5.8% for the U.S.

How fast is the El Paso, TX metro area growing?

Population estimates put the El Paso metro area at 881,291 people in 2025, up 1.3% since 2020, slower than the U.S. (+3.1%). It has 300,479 households. The median household income in the El Paso metro area is $59,751 a year, 26% below the U.S. median of $80,734. That rose 27.7% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The El Paso metro area scores 31 for yoga, Pilates and fitness studios (lower middle), #314 of 347 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the El Paso metro area. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for yoga, Pilates and fitness studios · All 56 business types in the El Paso metro area

Screening a site or an acquisition in the El Paso metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the El Paso metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.