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House cleaning businesses in Rutherford County, TN
Competitor counts, household spending and official business counts for house cleaning businesses in Rutherford County, TN, set against other counties and the U.S.
Groundwork market score · out of 100
Score 71 out of 100: Upper middle
Ranked #97 of 847 scored counties
#6 of 23 scored counties in Tennessee
- Listings
- 29
- 1 chain location (3%)
- Official establishments
- 69
- +25.5% since 2019
- Household spending a year
- $200M
- On lawn care, cleaning and other household services · $1,545 a household
- Spending per listing
- $6.9M
- 8% above the U.S.
- Listings per 10k households
- 2.2
- In line with the U.S.
- Population, 2025
- 386,352
- +12.6% since 2020
See the house cleaning businesses around any address in Rutherford County
The site report maps the house cleaning businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Rutherford County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
At $1,545 per household (9% above the U.S. average), households in Rutherford County spend about $200M a year on lawn care, cleaning and other household services. That works out to $6.9M per business, 8% above the U.S. figure of $6.4M. The spending figure covers all lawn care, cleaning and other household services, not only house cleaning businesses.
Rutherford County has 29 house cleaning businesses on map listings as of September 2026. One of them (3%) is a chain location, against 8% across the U.S. That comes to 2.2 for every 10,000 households, in line with the U.S. rate of 2.2.
The official count of businesses with payroll classed as janitorial and carpet cleaning services in Rutherford County was 69 in 2023, up 25.5% from 2019. That is one for every 1,876 households, against one for every 1,735 across the U.S. Since fiscal 2022, 5 SBA-backed loans worth $618K have gone to businesses classed as janitorial and carpet cleaning services in Rutherford County.
Between 2020 and 2025, the population of Rutherford County grew 12.6%, faster than the U.S. (+3.1%). The Groundwork market score for house cleaning businesses in Rutherford County is 71 (upper middle), #97 of 847 scored counties and #6 of 23 scored counties in Tennessee. That puts it in the top quarter of counties.
How Rutherford County compares
The same measures for Tennessee and the whole U.S. Spending per listing divides a year of household spending on all lawn care, cleaning and other household services by the house cleaning businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Rutherford County | Tennessee | U.S. |
|---|---|---|---|
| Listings per 10k households | 2.2 | 2.0 | 2.2 |
| Spending per listing | $6.9M | $7.2M | $6.4M |
| Households per official establishment | 1,876 | 2,184 | 1,735 |
| Official establishment growth, 2019–2023 | +25.5% | +3.0% | +6.6% |
| Population growth, 2020–2025 | +12.6% | +5.6% | +3.1% |
| Spending per household on lawn care, cleaning and other household services | $1,545 | $1,445 | $1,414 |
| Median household income | $85,470 | $69,595 | $80,734 |
| Groundwork market score | 71 | 76 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 55 → 69+25.5% over the period
- Employees, 2023
- 785
- Annual payroll, 2023
- $21.9M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 291 chain location
- Listings at the U.S. rate for this spending
- 31The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 5
- Amount
- $618K
SBA-backed loans to businesses classed as janitorial and carpet cleaning services in Rutherford County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Rutherford County
- Population, 2025 estimate
- 386,352+12.6% since 2020
- Households
- 129,431
- Median age
- 35.1
- Homes lived in by their owners
- 65%
- Vehicles per household
- 2.1
- Land area
- 620 sq. mi.
- People per square mile
- 582
- Median household income
- $85,470+26.8% vs. 2015–2019, before inflation
- Average household income
- $105,856
- Median home value
- $382,600
- Jobs located here
- 144,864
- Daytime population
- 329,273Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Rutherford County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the house cleaning businesses on map listings by name and distance.
Or open the report at the center of Rutherford County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardHouse cleaning across Tennessee
Every Tennessee market ranked →The highest-scoring counties in Tennessee for house cleaning businesses, numbered among those based in Tennessee, with Rutherford County marked.
Top counties in Tennessee
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Wilson County, TN | 86 | 9 | 1.5 | $10.8M | +17.8% | #15 of 847 |
| 2Bradley County, TN | 83 | 5 | 1.2 | $11.7M | +6.1% | #23 of 847 |
| 3Hamilton County, TN | 76 | 22 | 1.4 | $10.6M | +6.2% | #61 of 847 |
| 4Blount County, TN | 76 | 11 | 2.0 | $7.5M | +6.0% | #64 of 847 |
| 5Sumner County, TN | 76 | 17 | 2.2 | $7.4M | +9.2% | #66 of 847 |
| 6Rutherford County, TN | 71 | 29 | 2.2 | $6.9M | +12.6% | #97 of 847 |
| 7Jefferson County, TN | 71 | 5 | 2.3 | $6M | +9.3% | #98 of 847 |
| 8Putnam County, TN | 69 | 7 | 2.1 | $6.4M | +8.1% | #113 of 847 |
| 9McMinn County, TN | 68 | 5 | 2.4 | $5.7M | +7.6% | #130 of 847 |
| 10Williamson County, TN | 67 | 28 | 3.0 | $6.6M | +9.0% | #139 of 847 |
Other business types in Rutherford County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many house cleaning businesses are in Rutherford County, TN?
Map listings as of September 2026 show 29 house cleaning businesses in Rutherford County. One of them (3%) is a chain location. The listings count house cleaners and carpet cleaners. Official counts show 69 businesses with payroll classed as janitorial and carpet cleaning services in 2023, up 25.5% from 2019.
How much do households in Rutherford County, TN spend on lawn care, cleaning and other household services?
About $200M a year, or $1,545 per household. That is 9% above the U.S. average (an index of 109, where 100 is the U.S. average). Spread across the 29 house cleaning businesses on map listings, it comes to $6.9M per business. That spending covers all lawn care, cleaning and other household services, which house cleaning businesses share with other businesses in the trade. It is estimated from the incomes of the 129,431 households in Rutherford County and national spending patterns by income.
How does Rutherford County, TN compare with the U.S. for house cleaning businesses?
Rutherford County has 2.2 house cleaning businesses per 10,000 households, in line with the U.S. rate of 2.2. Spending per business is $6.9M, 8% above the U.S. figure of $6.4M. At the U.S. ratio of house cleaning businesses to household spending, Rutherford County would have about 31, against 29 on map listings. There is one business with payroll in the industry for every 1,876 households, against one for every 1,735 across the U.S. The official count rose 25.5% from 2019 to 2023, against +6.6% for the U.S.
How fast is Rutherford County, TN growing?
Population estimates put Rutherford County at 386,352 people in 2025, up 12.6% since 2020, faster than the U.S. (+3.1%). It has 129,431 households. The median household income in Rutherford County is $85,470 a year, 6% above the U.S. median of $80,734. That rose 26.8% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Rutherford County scores 71 for house cleaning businesses (upper middle), #97 of 847 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Rutherford County. It maps the house cleaning businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for house cleaning businesses · All 56 business types in Rutherford County
Screening a site or an acquisition in Rutherford County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Rutherford County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.