Real estate · County · Tennessee
Real estate agents and brokers in Rutherford County, TN
The real estate agents and brokers in Rutherford County, TN, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 57 out of 100: Upper middle
Ranked #713 of 2,176 scored counties
#45 of 76 scored counties in Tennessee
- Listings
- 438
- 18 chain locations (4%)
- Official establishments
- 59
- +34.1% since 2019
- Household spending a year
- $2B
- On rent and homeowner costs · $15,764 a household
- Housing spending per listing (U.S. = 100)
- 85
- 15% below the U.S.
- Listings per 10k households
- 33.8
- 10% above the U.S.
- Population, 2025
- 386,352
- +12.6% since 2020
See the real estate agents and brokers around any address in Rutherford County
The site report maps the real estate agents and brokers on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Rutherford County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 438 real estate agents and brokers in Rutherford County. Of those, 18 are chain locations, or 4%, against 4% across the U.S. Per 10,000 households, that is 33.8, 10% above the U.S. rate of 30.6.
Households in Rutherford County spend about $2B a year on rent and homeowner costs, or $15,764 per household, 5% below the U.S. average. Housing spending per office is 15% below the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate agents and brokers take in.
Official counts show 59 businesses with payroll classed as offices of real estate agents and brokers in Rutherford County in 2023, up 34.1% from 2019. That is one for every 2,194 households, against one for every 788 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $95K have gone to businesses classed as offices of real estate agents and brokers in Rutherford County.
Population estimates show Rutherford County grew 12.6% from 2020 to 2025, faster than the U.S. (+3.1%). For real estate agents and brokers, Rutherford County has a Groundwork market score of 57 (upper middle): #713 of 2,176 scored counties and #45 of 76 scored counties in Tennessee.
How Rutherford County compares
The same measures for Tennessee and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.
| Measure | Rutherford County | Tennessee | U.S. |
|---|---|---|---|
| Listings per 10k households | 33.8 | 29.6 | 30.6 |
| Housing spending per listing (U.S. = 100) | 85 | 92 | 100 |
| Households per official establishment | 2,194 | 1,725 | 788 |
| Official establishment growth, 2019–2023 | +34.1% | +19.4% | +20.1% |
| Population growth, 2020–2025 | +12.6% | +5.6% | +3.1% |
| Spending per household on rent and homeowner costs | $15,764 | $14,833 | $16,661 |
| Median household income | $85,470 | $69,595 | $80,734 |
| Groundwork market score | 57 | 55 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 44 → 59+34.1% over the period
- Employees, 2023
- 182
- Annual payroll, 2023
- $9.8M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 43818 chain locations
- Listings at the U.S. rate for this spending
- 374The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $95K
SBA-backed loans to businesses classed as offices of real estate agents and brokers in Rutherford County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Rutherford County
- Population, 2025 estimate
- 386,352+12.6% since 2020
- Households
- 129,431
- Median age
- 35.1
- Homes lived in by their owners
- 65%
- Vehicles per household
- 2.1
- Land area
- 620 sq. mi.
- People per square mile
- 582
- Median household income
- $85,470+26.8% vs. 2015–2019, before inflation
- Average household income
- $105,856
- Median home value
- $382,600
- Jobs located here
- 144,864
- Daytime population
- 329,273Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Rutherford County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate agents and brokers on map listings by name and distance.
Or open the report at the center of Rutherford County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardReal estate agents and brokers across Tennessee
Every Tennessee market ranked →The highest-scoring counties in Tennessee for real estate agents and brokers, numbered among those based in Tennessee, with Rutherford County marked.
Top counties in Tennessee
| Market | Score | Listings | Per 10k households | Housing spending per listing (U.S. = 100) | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Fayette County, TN | 80 | 20 | 11.6 | 248 | +7.7% | #26 of 2,176 |
| 2Macon County, TN | 79 | 6 | 6.4 | 393 | +9.5% | #35 of 2,176 |
| 3Union County, TN | 79 | 6 | 7.6 | 334 | +8.1% | #39 of 2,176 |
| 4Bedford County, TN | 79 | 25 | 12.8 | 206 | +9.7% | #42 of 2,176 |
| 5Polk County, TN | 78 | 6 | 8.1 | 318 | +5.9% | #51 of 2,176 |
| 6Gibson County, TN | 75 | 20 | 9.8 | 259 | +2.7% | #84 of 2,176 |
| 7Anderson County, TN | 75 | 47 | 14.3 | 186 | +6.1% | #90 of 2,176 |
| 8Sequatchie County, TN | 74 | 6 | 9.7 | 255 | +12.7% | #108 of 2,176 |
| 9Jefferson County, TN | 74 | 29 | 13.3 | 197 | +9.3% | #113 of 2,176 |
| 10Smith County, TN | 73 | 9 | 11.3 | 234 | +5.1% | #131 of 2,176 |
| 45Rutherford County, TN | 57 | 438 | 33.8 | 85 | +12.6% | #713 of 2,176 |
Other business types in Rutherford County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
- Real estate51
- Real estate agents and brokers57
- Property management71
- Mortgage brokers and lenders46
- Home inspectors61
Funeral services
Questions
How many real estate agents and brokers are in Rutherford County, TN?
Rutherford County has 438 real estate agents and brokers on map listings as of September 2026. 18 of them (4%) are chain locations. The listings count real estate agents and brokerages, commercial brokers included. Official counts show 59 businesses with payroll classed as offices of real estate agents and brokers in 2023, up 34.1% from 2019.
How much do households in Rutherford County, TN spend on rent and homeowner costs?
About $2B a year, or $15,764 per household. That is 5% below the U.S. average (an index of 95, where 100 is the U.S. average). For the 438 real estate agents and brokers on map listings, housing spending per office is 15% below the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate agents and brokers take in. It is estimated from the incomes of the 129,431 households in Rutherford County and national spending patterns by income.
How does Rutherford County, TN compare with the U.S. for real estate agents and brokers?
Rutherford County has 33.8 real estate agents and brokers per 10,000 households, 10% above the U.S. rate of 30.6. The index of housing spending per office is 85, where 100 is the U.S. At the national ratio of real estate agents and brokers to household spending, Rutherford County would have about 374, against 438 on map listings. There is one business with payroll in the industry for every 2,194 households, against one for every 788 across the U.S. The official count rose 34.1% from 2019 to 2023, against +20.1% for the U.S.
How fast is Rutherford County, TN growing?
Population estimates put Rutherford County at 386,352 people in 2025, up 12.6% since 2020, faster than the U.S. (+3.1%). It has 129,431 households. The median household income in Rutherford County is $85,470 a year, 6% above the U.S. median of $80,734. That rose 26.8% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Rutherford County scores 57 for real estate agents and brokers (upper middle), #713 of 2,176 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Rutherford County. It maps the real estate agents and brokers on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for real estate agents and brokers · All 56 business types in Rutherford County
Screening a site or an acquisition in Rutherford County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Rutherford County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.