Beauty and personal care · County · Utah
Hair salons in Utah County, UT
Competitor counts, household spending and official business counts for hair salons in Utah County, UT, set against other counties and the U.S.
Groundwork market score · out of 100
Score 73 out of 100: Upper middle
Ranked #202 of 2,339 scored counties
#5 of 20 scored counties in Utah
- Listings
- 339
- 62 chain locations (18%)
- Official establishments
- 171
- +30.5% since 2019
- Household spending a year
- $230.5M
- On personal care products and services · $1,135 a household
- Spending per listing
- $680K
- 58% above the U.S.
- Listings per 10k households
- 16.7
- 29% below the U.S.
- Population, 2025
- 759,859
- +14.5% since 2020
See the hair salons around any address in Utah County
The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Utah County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Utah County scores 73 (upper middle) on the Groundwork market score for hair salons, ranking #202 of 2,339 scored counties and #5 of 20 scored counties in Utah. That puts it in the top 10% of counties for hair salons.
Households in Utah County spend about $230.5M a year on personal care products and services, or $1,135 per household, 13% above the U.S. average. That works out to $680K per salon, 58% above the U.S. figure of $430K. The spending figure covers all personal care products and services, not only hair salons.
There are 339 hair salons on map listings in Utah County as of September 2026. Of those, 62 are chain locations, or 18%, against 14% across the U.S. Per 10,000 households, that is 16.7, 29% below the U.S. rate of 23.4.
Official counts show 171 businesses with payroll classed as beauty salons in Utah County in 2023, up 30.5% from 2019. That is one for every 1,187 households, against one for every 1,535 across the U.S. Since fiscal 2022, 19 SBA-backed loans worth $6.4M have gone to businesses classed as beauty salons in Utah County. Between 2020 and 2025, the population of Utah County grew 14.5%, faster than the U.S. (+3.1%).
How Utah County compares
The same measures for Utah and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Utah County | Utah | U.S. |
|---|---|---|---|
| Listings per 10k households | 16.7 | 20.0 | 23.4 |
| Spending per listing | $680K | $551K | $430K |
| Households per official establishment | 1,187 | 1,173 | 1,535 |
| Official establishment growth, 2019–2023 | +30.5% | +27.7% | +6.0% |
| Population growth, 2020–2025 | +14.5% | +7.8% | +3.1% |
| Spending per household on personal care products and services | $1,135 | $1,100 | $1,005 |
| Median household income | $100,671 | $95,166 | $80,734 |
| Groundwork market score | 73 | 69 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 131 → 171+30.5% over the period
- Employees, 2023
- 896
- Annual payroll, 2023
- $21M
- One-person businesses, 2023
- 1,742Businesses with no payroll
- Map listings, September 2026
- 33962 chain locations
- Listings at the U.S. rate for this spending
- 536The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 19
- Amount
- $6.4M
SBA-backed loans to businesses classed as beauty salons in Utah County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Utah County
- Population, 2025 estimate
- 759,859+14.5% since 2020
- Households
- 203,018
- Median age
- 27.5
- Homes lived in by their owners
- 68%
- Vehicles per household
- 2.3
- Land area
- 2,005 sq. mi.
- People per square mile
- 352
- Median household income
- $100,671+34.8% vs. 2015–2019, before inflation
- Average household income
- $127,622
- Median home value
- $538,700
- Jobs located here
- 295,403
- Daytime population
- 667,806Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Utah County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.
Or open the report at the center of Utah County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardHair salons across Utah
Every Utah market ranked →The highest-scoring counties in Utah for hair salons, numbered among those based in Utah, with Utah County marked.
Top counties in Utah
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Morgan County, UT | 96 | 5 | 13.2 | $973K | +8.1% | #2 of 2,339 |
| 2Juab County, UT | 88 | 7 | 18.1 | $595K | +14.8% | #22 of 2,339 |
| 3Sanpete County, UT | 83 | 12 | 13.5 | $686K | +10.3% | #54 of 2,339 |
| 4Wasatch County, UT | 81 | 22 | 17.1 | $734K | +9.9% | #67 of 2,339 |
| 5Utah County, UT | 73 | 339 | 16.7 | $680K | +14.5% | #202 of 2,339 |
| 6Tooele County, UT | 72 | 45 | 18.8 | $601K | +19.2% | #241 of 2,339 |
| 7Davis County, UT | 70 | 205 | 17.7 | $666K | +4.8% | #280 of 2,339 |
| 8Box Elder County, UT | 67 | 34 | 17.4 | $579K | +12.7% | #391 of 2,339 |
| 9Cache County, UT | 66 | 71 | 16.0 | $634K | +8.5% | #412 of 2,339 |
| 10Summit County, UT | 65 | 27 | 17.2 | $785K | +1.6% | #437 of 2,339 |
Other business types in Utah County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas59
- Hair salons73
- Barbershops70
- Nail salons68
- Spas and skin care48
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many hair salons are in Utah County, UT?
As of September 2026, map listings count 339 hair salons in Utah County. 62 of them (18%) are chain locations. The listings count hair and beauty salons. Official counts show 171 businesses with payroll classed as beauty salons in 2023, up 30.5% from 2019. Official counts also show 1,742 one-person businesses without payroll.
How much do households in Utah County, UT spend on personal care products and services?
About $230.5M a year, or $1,135 per household. That is 13% above the U.S. average (an index of 113, where 100 is the U.S. average). Spread across the 339 hair salons on map listings, it comes to $680K per salon. That spending covers all personal care products and services, which hair salons share with other businesses in the trade. It is estimated from the incomes of the 203,018 households in Utah County and national spending patterns by income.
How does Utah County, UT compare with the U.S. for hair salons?
Utah County has 16.7 hair salons per 10,000 households, 29% below the U.S. rate of 23.4. Spending per salon is $680K, 58% above the U.S. figure of $430K. At the U.S. ratio of hair salons to household spending, Utah County would have about 536, against 339 on map listings. There is one business with payroll in the industry for every 1,187 households, against one for every 1,535 across the U.S. The official count rose 30.5% from 2019 to 2023, against +6.0% for the U.S.
How fast is Utah County, UT growing?
Population estimates put Utah County at 759,859 people in 2025, up 14.5% since 2020, faster than the U.S. (+3.1%). It has 203,018 households. Median household income in Utah County is $100,671, 25% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 34.8%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Utah County scores 73 for hair salons (upper middle), #202 of 2,339 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Utah County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for hair salons · All 56 business types in Utah County
Screening a site or an acquisition in Utah County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Utah County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.