Groundwork

Beauty and personal care · Metro area · Texas

Hair salons in the Houston-Pasadena-The Woodlands, TX metro area

The hair salons in the Houston-Pasadena-The Woodlands, TX metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 47 out of 100: Lower middle

Ranked #222 of 387 scored metro areas
#8 of 26 scored metro areas based in Texas

Listings
7,528
923 chain locations (12%)
Official establishments
1,516
+13.5% since 2019
Household spending a year
$2.6B
On personal care products and services · $968 a household
Spending per listing
$342K
20% below the U.S.
Listings per 10k households
28.3
21% above the U.S.
Population, 2025
7,904,627
+10.3% since 2020

See the hair salons around any address in the Houston-Pasadena-The Woodlands metro area

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Houston-Pasadena-The Woodlands metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 7,528 hair salons in the Houston-Pasadena-The Woodlands metro area. 923 of them (12%) are chain locations, against 14% across the U.S. That is 28.3 per 10,000 households, 21% above the U.S. rate of 23.4.

At $968 per household (4% below the U.S. average), households in the Houston-Pasadena-The Woodlands metro area spend about $2.6B a year on personal care products and services. That works out to $342K per salon, 20% below the U.S. figure of $430K. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.

Official counts show 1,516 businesses with payroll classed as beauty salons in the Houston-Pasadena-The Woodlands metro area in 2023, up 13.5% from 2019. That is one for every 1,756 households, against one for every 1,535 across the U.S. Official counts also show 24,251 one-person businesses without payroll. Since fiscal 2022, 70 SBA-backed loans worth $20.7M have gone to businesses classed as beauty salons in the Houston-Pasadena-The Woodlands metro area.

Between 2020 and 2025, the population of the Houston-Pasadena-The Woodlands metro area grew 10.3%, faster than the U.S. (+3.1%). For hair salons, the Houston-Pasadena-The Woodlands metro area has a Groundwork market score of 47 (lower middle): #222 of 387 scored metro areas and #8 of 26 scored metro areas based in Texas.

How the Houston-Pasadena-The Woodlands metro area compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Houston-Pasadena-The Woodlands, TX metro area compared with Texas and the U.S.
MeasureHouston-Pasadena-The Woodlands metro areaTexasU.S.
Listings per 10k households28.326.323.4
Spending per listing$342K$356K$430K
Households per official establishment1,7561,9151,535
Official establishment growth, 2019–2023+13.5%+17.4%+6.0%
Population growth, 2020–2025+10.3%+8.5%+3.1%
Spending per household on personal care products and services$968$937$1,005
Median household income$82,168$78,476$80,734
Groundwork market score4744

Official counts and lending

Businesses

Official establishments, 2019 to 2023
1,516+13.5% over the period
Employees, 2023
7,811
Annual payroll, 2023
$266.8M
One-person businesses, 2023
24,251Businesses with no payroll
Map listings, September 2026
7,528923 chain locations
Listings at the U.S. rate for this spending
5,988The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
70
Amount
$20.7M

SBA-backed loans to businesses classed as beauty salons in the Houston-Pasadena-The Woodlands metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Houston-Pasadena-The Woodlands metro area

Population, 2025 estimate
7,904,627+10.3% since 2020
Households
2,661,739
Median age
36.4
Homes lived in by their owners
61%
Vehicles per household
1.8
Land area
8,839 sq. mi.
People per square mile
842
Median household income
$82,168
Average household income
$117,837
Median home value
$298,000
Jobs located here
3,347,878
Daytime population
7,510,084Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Houston-Pasadena-The Woodlands metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

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Hair salons across Texas

Every Texas market ranked →

The highest-scoring metro areas in Texas for hair salons, numbered among those based in Texas, with the Houston-Pasadena-The Woodlands metro area marked.

Top metro areas in Texas

Metro areas in Texas ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Midland, TX7715021.5$473K+9.8%#9 of 387
2Odessa, TX7610516.3$538K+5.0%#13 of 387
3College Station-Bryan, TX6418117.1$486K+6.9%#68 of 387
4Austin-Round Rock-San Marcos, TX602,41524.4$435K+14.0%#105 of 387
5Sherman-Denison, TX5315828.6$310K+12.8%#152 of 387
6Dallas-Fort Worth-Arlington, TX488,41929.1$346K+10.6%#209 of 387
7San Antonio-New Braunfels, TX472,38724.7$371K+9.5%#220 of 387
8Houston-Pasadena-The Woodlands, TX477,52828.3$342K+10.3%#222 of 387
9Amarillo, TX4522521.8$399K+2.7%#236 of 387
10Lubbock, TX4429320.8$403K+4.6%#246 of 387

Other business types in the Houston-Pasadena-The Woodlands metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in the Houston-Pasadena-The Woodlands, TX metro area?

There are 7,528 hair salons on map listings in the Houston-Pasadena-The Woodlands metro area as of September 2026. 923 of them (12%) are chain locations. The listings count hair and beauty salons. Official counts show 1,516 businesses with payroll classed as beauty salons in 2023, up 13.5% from 2019. Another 24,251 one-person businesses have no payroll, by official counts.

How much do households in the Houston-Pasadena-The Woodlands, TX metro area spend on personal care products and services?

About $2.6B a year, or $968 per household. That is 4% below the U.S. average (an index of 96, where 100 is the U.S. average). Spread across the 7,528 hair salons on map listings, it comes to $342K per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 2,661,739 households in the Houston-Pasadena-The Woodlands metro area and national spending patterns by income.

How does the Houston-Pasadena-The Woodlands, TX metro area compare with the U.S. for hair salons?

The Houston-Pasadena-The Woodlands metro area has 28.3 hair salons per 10,000 households, 21% above the U.S. rate of 23.4. Spending per salon is $342K, 20% below the U.S. figure of $430K. At the national ratio of hair salons to household spending, the Houston-Pasadena-The Woodlands metro area would have about 5,988, against 7,528 on map listings. There is one business with payroll in the industry for every 1,756 households, against one for every 1,535 across the U.S. The official count rose 13.5% from 2019 to 2023, against +6.0% for the U.S.

How fast is the Houston-Pasadena-The Woodlands, TX metro area growing?

Population estimates put the Houston-Pasadena-The Woodlands metro area at 7,904,627 people in 2025, up 10.3% since 2020, faster than the U.S. (+3.1%). It has 2,661,739 households. The median household income in the Houston-Pasadena-The Woodlands metro area is $82,168 a year, 2% above the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Houston-Pasadena-The Woodlands metro area scores 47 for hair salons (lower middle), #222 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Houston-Pasadena-The Woodlands metro area. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in the Houston-Pasadena-The Woodlands metro area

Screening a site or an acquisition in the Houston-Pasadena-The Woodlands metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Houston-Pasadena-The Woodlands metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.