Groundwork

Beauty and personal care · County · South Dakota

Hair salons in McPherson County, SD

The hair salons in McPherson County, SD, the household spending behind them and how the market ranks against other counties.

Groundwork market score

Not scored

Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Listings
1
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$868K
On personal care products and services · $949 a household
Spending per listing
$868K
Too few listings to compare
Listings per 10k households
10.9
Too few listings to compare
Population, 2025
2,347
−2.2% since 2020

See the hair salons around any address in McPherson County

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of McPherson County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 1 hair salon in McPherson County. That is 10.9 per 10,000 households.

At $949 per household (6% below the U.S. average), households in McPherson County spend about $868K a year on personal care products and services. That works out to $868K per salon. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.

There is no official count of businesses with payroll classed as beauty salons in McPherson County: counts under 3 aren’t published.

Between 2020 and 2025, the population of McPherson County declined 2.2%, against +3.1% for the U.S. Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

How McPherson County compares

The same measures for South Dakota and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in McPherson County, SD compared with South Dakota and the U.S.
MeasureMcPherson CountySouth DakotaU.S.
Listings per 10k households10.920.023.4
Spending per listing$868K$492K$430K
Households per official establishmentn/a2,2851,535
Official establishment growth, 2019–2023n/a−5.9%+6.0%
Population growth, 2020–2025−2.2%+5.3%+3.1%
Spending per household on personal care products and services$949$983$1,005
Median household income$66,906$75,081$80,734
Groundwork market scoreNot scored71

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
0Businesses with no payroll
Map listings, September 2026
10 chain locations
Listings at the U.S. rate for this spending
2The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as beauty salons in McPherson County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in McPherson County

Population, 2025 estimate
2,347−2.2% since 2020
Households
915
Median age
51.1
Homes lived in by their owners
81%
Vehicles per household
2.4
Land area
1,137 sq. mi.
People per square mile
2
Median household income
$66,906
Average household income
$106,329
Median home value
$85,600
Jobs located here
543
Daytime population
1,893Residents who don’t work, plus everyone whose job is here

Looking at a specific site in McPherson County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of McPherson County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Hair salons across South Dakota

Every South Dakota market ranked →

The highest-scoring counties in South Dakota for hair salons, numbered among those based in South Dakota, with McPherson County marked.

Top counties in South Dakota

Counties in South Dakota ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Union County, SD861013.7$796K+3.3%#33 of 2,339
2Butte County, SD80716.3$601K+5.5%#79 of 2,339
3Meade County, SD791714.2$701K+2.7%#92 of 2,339
4Beadle County, SD76810.6$865K+2.4%#128 of 2,339
5Lincoln County, SD766222.2$512K+17.5%#149 of 2,339
6Brookings County, SD672215.9$601K+9.6%#388 of 2,339
7Yankton County, SD632020.6$465K+1.5%#551 of 2,339
8Lake County, SD62919.1$520K−0.2%#590 of 2,339
9Minnehaha County, SD6217620.8$487K+7.6%#597 of 2,339
10Pennington County, SD6010622.9$430K+6.6%#697 of 2,339
McPherson County, SDNot scored110.9$868K−2.2%

Other business types in McPherson County

None has a Groundwork market score here. Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Questions

How many hair salons are in McPherson County, SD?

There is 1 hair salon on map listings in McPherson County as of September 2026. The listings count hair and beauty salons. No official count is published for beauty salons in McPherson County: counts under 3 are left out.

How much do households in McPherson County, SD spend on personal care products and services?

About $868K a year, or $949 per household. That is 6% below the U.S. average (an index of 94, where 100 is the U.S. average). Spread across the 1 hair salon on map listings, it comes to $868K per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 915 households in McPherson County and national spending patterns by income.

How does McPherson County, SD compare with the U.S. for hair salons?

McPherson County has 1 hair salon on map listings, too few for a steady comparison with the U.S. rate. At the national ratio of hair salons to household spending, McPherson County would have about 2, against 1 on map listings.

How fast is McPherson County, SD growing?

Population estimates put McPherson County at 2,347 people in 2025, down 2.2% since 2020, against +3.1% for the U.S. It has 915 households. The median household income in McPherson County is $66,906 a year, 17% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How can I see the market around a specific site?

Run a Groundwork site report on an address in McPherson County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in McPherson County

Screening a site or an acquisition in McPherson County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of McPherson County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.