Groundwork

Beauty and personal care · County · South Dakota

Hair salons in Yankton County, SD

How Yankton County, SD compares with other counties and the U.S. for hair salons: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 63 out of 100: Upper middle

Ranked #551 of 2,339 scored counties
#7 of 16 scored counties in South Dakota

Listings
20
3 chain locations (15%)
Official establishments
3
Businesses with payroll, 2023
Household spending a year
$9.3M
On personal care products and services · $959 a household
Spending per listing
$465K
8% above the U.S.
Listings per 10k households
20.6
12% below the U.S.
Population, 2025
23,635
+1.5% since 2020

See the hair salons around any address in Yankton County

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Yankton County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 20 hair salons in Yankton County. Chain locations make up 15% of them, against 14% across the U.S. Per 10,000 households, that is 20.6, 12% below the U.S. rate of 23.4.

Households in Yankton County spend about $9.3M a year on personal care products and services, or $959 per household, 5% below the U.S. average. That works out to $465K per salon, 8% above the U.S. figure of $430K. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.

The official count of businesses with payroll classed as beauty salons in Yankton County was 3 in 2023. That is one for every 3,232 households, against one for every 1,535 across the U.S. Another 59 one-person businesses have no payroll, by official counts.

Population estimates show Yankton County grew 1.5% from 2020 to 2025, slower than the U.S. (+3.1%). Yankton County scores 63 (upper middle) on the Groundwork market score for hair salons, ranking #551 of 2,339 scored counties and #7 of 16 scored counties in South Dakota. That puts it in the top quarter of counties.

How Yankton County compares

The same measures for South Dakota and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Yankton County, SD compared with South Dakota and the U.S.
MeasureYankton CountySouth DakotaU.S.
Listings per 10k households20.620.023.4
Spending per listing$465K$492K$430K
Households per official establishment3,2322,2851,535
Official establishment growth, 2019–2023n/a−5.9%+6.0%
Population growth, 2020–2025+1.5%+5.3%+3.1%
Spending per household on personal care products and services$959$983$1,005
Median household income$72,821$75,081$80,734
Groundwork market score6371

Official counts and lending

Businesses

Official establishments, 2019 to 2023
6 → 3
Employees, 2023
16
Annual payroll, 2023
$360K
One-person businesses, 2023
59Businesses with no payroll
Map listings, September 2026
203 chain locations
Listings at the U.S. rate for this spending
22The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as beauty salons in Yankton County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Yankton County

Population, 2025 estimate
23,635+1.5% since 2020
Households
9,695
Median age
42.6
Homes lived in by their owners
73%
Vehicles per household
2.0
Land area
521 sq. mi.
People per square mile
45
Median household income
$72,821+24.8% vs. 2015–2019, before inflation
Average household income
$95,237
Median home value
$225,900
Jobs located here
12,467
Daytime population
24,093Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Yankton County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of Yankton County. Signed out, you see a blurred preview; on an account, each report is one action.

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Hair salons across South Dakota

Every South Dakota market ranked →

The highest-scoring counties in South Dakota for hair salons, numbered among those based in South Dakota, with Yankton County marked.

Top counties in South Dakota

Counties in South Dakota ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Union County, SD861013.7$796K+3.3%#33 of 2,339
2Butte County, SD80716.3$601K+5.5%#79 of 2,339
3Meade County, SD791714.2$701K+2.7%#92 of 2,339
4Beadle County, SD76810.6$865K+2.4%#128 of 2,339
5Lincoln County, SD766222.2$512K+17.5%#149 of 2,339
6Brookings County, SD672215.9$601K+9.6%#388 of 2,339
7Yankton County, SD632020.6$465K+1.5%#551 of 2,339
8Lake County, SD62919.1$520K−0.2%#590 of 2,339
9Minnehaha County, SD6217620.8$487K+7.6%#597 of 2,339
10Pennington County, SD6010622.9$430K+6.6%#697 of 2,339

Other business types in Yankton County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in Yankton County, SD?

There are 20 hair salons on map listings in Yankton County as of September 2026. 3 of them (15%) are chain locations. The listings count hair and beauty salons. Official counts show 3 businesses with payroll classed as beauty salons in 2023. Official counts list 59 one-person businesses without payroll.

How much do households in Yankton County, SD spend on personal care products and services?

About $9.3M a year, or $959 per household. That is 5% below the U.S. average (an index of 95, where 100 is the U.S. average). Spread across the 20 hair salons on map listings, it comes to $465K per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 9,695 households in Yankton County and national spending patterns by income.

How does Yankton County, SD compare with the U.S. for hair salons?

Yankton County has 20.6 hair salons per 10,000 households, 12% below the U.S. rate of 23.4. Spending per salon is $465K, 8% above the U.S. figure of $430K. At the national ratio of hair salons to household spending, Yankton County would have about 22, against 20 on map listings. There is one business with payroll in the industry for every 3,232 households, against one for every 1,535 across the U.S.

How fast is Yankton County, SD growing?

Population estimates put Yankton County at 23,635 people in 2025, up 1.5% since 2020, slower than the U.S. (+3.1%). It has 9,695 households. The median household income in Yankton County is $72,821 a year, 10% below the U.S. median of $80,734. That rose 24.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Yankton County scores 63 for hair salons (upper middle), #551 of 2,339 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Yankton County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in Yankton County

Screening a site or an acquisition in Yankton County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Yankton County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.