Groundwork

Beauty and personal care · County · South Dakota

Spas and skin care studios in McPherson County, SD

Competitor counts, household spending and official business counts for spas and skin care studios in McPherson County, SD, set against other counties and the U.S.

Groundwork market score

Not scored

Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Listings
0
None on the map
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$868K
On personal care products and services · $949 a household
Spending per listing
n/a
Listings per 10k households
0.0
Population, 2025
2,347
−2.2% since 2020

See the spas and skin care studios around any address in McPherson County

The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of McPherson County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on personal care products and services in McPherson County comes to about $868K a year: $949 per household, 6% below the U.S. average. The spending figure covers all personal care products and services, not only spas and skin care studios.

Map listings as of September 2026 show no spas and skin care studios in McPherson County. At the national ratio of spas and skin care studios to household spending, McPherson County would have about 1, against none on map listings.

Official counts don’t publish a figure for other personal care services in McPherson County, since they leave out counts under 3.

Population estimates show McPherson County declined 2.2% from 2020 to 2025, against +3.1% for the U.S. Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

How McPherson County compares

The same measures for South Dakota and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Spas and skin care in McPherson County, SD compared with South Dakota and the U.S.
MeasureMcPherson CountySouth DakotaU.S.
Listings per 10k households0.08.611.5
Spending per listingn/a$1.1M$876K
Households per official establishmentn/a4,2024,055
Official establishment growth, 2019–2023n/a+22.5%+29.8%
Population growth, 2020–2025−2.2%+5.3%+3.1%
Spending per household on personal care products and services$949$983$1,005
Median household income$66,906$75,081$80,734
Groundwork market scoreNot scored65

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
0
Listings at the U.S. rate for this spending
1The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as other personal care services in McPherson County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in McPherson County

Population, 2025 estimate
2,347−2.2% since 2020
Households
915
Median age
51.1
Homes lived in by their owners
81%
Vehicles per household
2.4
Land area
1,137 sq. mi.
People per square mile
2
Median household income
$66,906
Average household income
$106,329
Median home value
$85,600
Jobs located here
543
Daytime population
1,893Residents who don’t work, plus everyone whose job is here

Looking at a specific site in McPherson County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the spas and skin care studios on map listings by name and distance.

Or open the report at the center of McPherson County. Signed out, you see a blurred preview; on an account, each report is one action.

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Spas and skin care across South Dakota

Every South Dakota market ranked →

The highest-scoring counties in South Dakota for spas and skin care studios, numbered among those based in South Dakota, with McPherson County marked.

Top counties in South Dakota

Counties in South Dakota ranked for spas and skin care studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Minnehaha County, SD61677.9$1.3M+7.6%#486 of 1,769
2Union County, SD61810.9$995K+3.3%#501 of 1,769
3Brookings County, SD59107.2$1.3M+9.6%#552 of 1,769
4Hughes County, SD5668.3$1.2M−0.9%#661 of 1,769
5Lincoln County, SD563311.8$963K+17.5%#674 of 1,769
6Davison County, SD4589.0$1M+0.6%#1,055 of 1,769
7Brown County, SD44148.6$1.1M−1.7%#1,084 of 1,769
8Beadle County, SD43810.6$865K+2.4%#1,141 of 1,769
9Pennington County, SD416213.4$735K+6.6%#1,222 of 1,769
10Clay County, SD3959.0$981K+0.2%#1,276 of 1,769
McPherson County, SDNot scored00.0n/a−2.2%

Other business types in McPherson County

None has a Groundwork market score here. Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Questions

How many spas and skin care studios are in McPherson County, SD?

There are no spas and skin care studios on map listings in McPherson County as of September 2026. The listings count spas, skin care, waxing, lash and tanning studios. No official count is published for other personal care services in McPherson County: counts under 3 are left out.

How much do households in McPherson County, SD spend on personal care products and services?

About $868K a year, or $949 per household. That is 6% below the U.S. average (an index of 94, where 100 is the U.S. average). That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade. It is estimated from the incomes of the 915 households in McPherson County and national spending patterns by income.

How does McPherson County, SD compare with the U.S. for spas and skin care studios?

McPherson County has no spas and skin care studios on map listings. At the U.S. ratio of spas and skin care studios to household spending, McPherson County would have about 1, against none on map listings.

How fast is McPherson County, SD growing?

Population estimates put McPherson County at 2,347 people in 2025, down 2.2% since 2020, against +3.1% for the U.S. It has 915 households. The median household income in McPherson County is $66,906 a year, 17% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How can I see the market around a specific site?

Run a Groundwork site report on an address in McPherson County. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for spas and skin care studios · All 56 business types in McPherson County

Screening a site or an acquisition in McPherson County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of McPherson County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.