Groundwork

Beauty and personal care · Small-town market · Mississippi

Hair salons in the Vicksburg, MS area

Competitor counts, household spending and official business counts for hair salons in the Vicksburg, MS area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 12 out of 100: Low

Ranked #531 of 538 scored small-town markets
#17 of 17 scored small-town markets based in Mississippi

Listings
51
11 chain locations (22%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$13.9M
On personal care products and services · $828 a household
Spending per listing
$272K
37% below the U.S.
Listings per 10k households
30.4
30% above the U.S.
Population, 2025
41,759
−6.3% since 2020

See the hair salons around any address in the Vicksburg area

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Vicksburg area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For hair salons, the Vicksburg area has a Groundwork market score of 12 (low): #531 of 538 scored small-town markets and #17 of 17 scored small-town markets based in Mississippi. That puts it in the bottom quarter of small-town markets.

Households in the Vicksburg area spend about $13.9M a year on personal care products and services, or $828 per household, 18% below the U.S. average. Spread across 51 hair salons, that is $272K per salon, 37% below the U.S. figure of $430K. The spending figure covers all personal care products and services, not only hair salons.

There are 51 hair salons on map listings in the Vicksburg area as of September 2026. Chain locations make up 22% of them, against 14% across the U.S. That is 30.4 per 10,000 households, 30% above the U.S. rate of 23.4.

Official counts don’t publish a figure for beauty salons in the Vicksburg area, since they leave out counts under 3. Population estimates put the population change in the Vicksburg area from 2020 to 2025 at −6.3%, against +3.1% for the U.S.

How the Vicksburg area compares

The same measures for Mississippi and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Vicksburg, MS area compared with Mississippi and the U.S.
MeasureVicksburg areaMississippiU.S.
Listings per 10k households30.422.023.4
Spending per listing$272K$358K$430K
Households per official establishmentn/a3,7931,535
Official establishment growth, 2019–2023n/a+1.7%+6.0%
Population growth, 2020–2025−6.3%−0.1%+3.1%
Spending per household on personal care products and services$828$788$1,005
Median household income$59,401$56,447$80,734
Groundwork market score1232

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
199Businesses with no payroll
Map listings, September 2026
5111 chain locations
Listings at the U.S. rate for this spending
32The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as beauty salons in the Vicksburg area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Vicksburg area

Population, 2025 estimate
41,759−6.3% since 2020
Households
16,772
Median age
39.8
Homes lived in by their owners
70%
Vehicles per household
1.8
Land area
589 sq. mi.
People per square mile
73
Median household income
$59,401+31.7% vs. 2015–2019, before inflation
Average household income
$82,803
Median home value
$156,400
Jobs located here
16,981
Daytime population
42,797Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Vicksburg area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of the Vicksburg area. Signed out, you see a blurred preview; on an account, each report is one action.

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Hair salons across Mississippi

Every Mississippi market ranked →

The highest-scoring small-town markets in Mississippi for hair salons, numbered among those based in Mississippi, with the Vicksburg area marked.

Top small-town markets in Mississippi

Small-town markets in Mississippi ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Starkville, MS584216.2$465K+0.8%#174 of 538
2Picayune, MS544922.4$352K+5.6%#234 of 538
3Natchez, MS-LA483416.4$426K−0.9%#293 of 538
4Clarksdale, MS4589.5$675K−6.5%#320 of 538
5Oxford, MS415221.6$391K+5.3%#368 of 538
6Meridian, MS386719.3$384K−3.2%#404 of 538
7Greenville, MS372916.9$407K−9.4%#412 of 538
8McComb, MS364019.7$353K−2.6%#426 of 538
9Greenwood, MS352315.9$435K−8.8%#432 of 538
10Laurel, MS325818.4$412K−1.5%#464 of 538
17Vicksburg, MS125130.4$272K−6.3%#531 of 538

Other business types in the Vicksburg area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in the Vicksburg, MS area?

As of September 2026, map listings count 51 hair salons in the Vicksburg area. 11 of them (22%) are chain locations. The listings count hair and beauty salons. No official count is published for beauty salons in the Vicksburg area: counts under 3 are left out. Official counts also show 199 one-person businesses without payroll.

How much do households in the Vicksburg, MS area spend on personal care products and services?

About $13.9M a year, or $828 per household. That is 18% below the U.S. average (an index of 82, where 100 is the U.S. average). Spread across the 51 hair salons on map listings, it comes to $272K per salon. That spending covers all personal care products and services, which hair salons share with other businesses in the trade. It is estimated from the incomes of the 16,772 households in the Vicksburg area and national spending patterns by income.

How does the Vicksburg, MS area compare with the U.S. for hair salons?

The Vicksburg area has 30.4 hair salons per 10,000 households, 30% above the U.S. rate of 23.4. Spending per salon is $272K, 37% below the U.S. figure of $430K. At the U.S. ratio of hair salons to household spending, the Vicksburg area would have about 32, against 51 on map listings.

How fast is the Vicksburg, MS area growing?

Population estimates put the Vicksburg area at 41,759 people in 2025, down 6.3% since 2020, against +3.1% for the U.S. It has 16,772 households. Median household income in the Vicksburg area is $59,401, 26% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 31.7%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Vicksburg area scores 12 for hair salons (low), #531 of 538 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Vicksburg area. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in the Vicksburg area

Screening a site or an acquisition in the Vicksburg area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Vicksburg area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.