Groundwork

Beauty and personal care · County · Michigan

Hair salons in Kalamazoo County, MI

How Kalamazoo County, MI compares with other counties and the U.S. for hair salons: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 56 out of 100: Upper middle

Ranked #879 of 2,339 scored counties
#38 of 73 scored counties in Michigan

Listings
221
41 chain locations (19%)
Official establishments
55
+1.9% since 2019
Household spending a year
$105.9M
On personal care products and services · $988 a household
Spending per listing
$479K
11% above the U.S.
Listings per 10k households
20.6
12% below the U.S.
Population, 2025
263,795
+0.8% since 2020

See the hair salons around any address in Kalamazoo County

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Kalamazoo County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $988 per household (2% below the U.S. average), households in Kalamazoo County spend about $105.9M a year on personal care products and services. That is about $479K of household spending for each salon on map listings, 11% above the U.S. figure of $430K. The spending figure covers all personal care products and services, not only hair salons.

There are 221 hair salons on map listings in Kalamazoo County as of September 2026. 41 of them (19%) are chain locations, against 14% across the U.S. That comes to 20.6 for every 10,000 households, 12% below the U.S. rate of 23.4.

In 2023, official counts showed 55 businesses with payroll in Kalamazoo County classed as beauty salons, up 1.9% from 2019. That is one for every 1,947 households, against one for every 1,535 across the U.S. Official counts also show 682 one-person businesses without payroll. Since fiscal 2022, 6 SBA-backed loans worth $2.7M have gone to businesses classed as beauty salons in Kalamazoo County.

Population estimates show Kalamazoo County grew 0.8% from 2020 to 2025, slower than the U.S. (+3.1%). Kalamazoo County scores 56 (upper middle) on the Groundwork market score for hair salons, ranking #879 of 2,339 scored counties and #38 of 73 scored counties in Michigan.

How Kalamazoo County compares

The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Kalamazoo County, MI compared with Michigan and the U.S.
MeasureKalamazoo CountyMichiganU.S.
Listings per 10k households20.621.223.4
Spending per listing$479K$464K$430K
Households per official establishment1,9471,8791,535
Official establishment growth, 2019–2023+1.9%+3.0%+6.0%
Population growth, 2020–2025+0.8%+0.6%+3.1%
Spending per household on personal care products and services$988$986$1,005
Median household income$72,532$72,875$80,734
Groundwork market score5649

Official counts and lending

Businesses

Official establishments, 2019 to 2023
54 → 55+1.9% over the period
Employees, 2023
293
Annual payroll, 2023
$10.1M
One-person businesses, 2023
682Businesses with no payroll
Map listings, September 2026
22141 chain locations
Listings at the U.S. rate for this spending
246The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
6
Amount
$2.7M

SBA-backed loans to businesses classed as beauty salons in Kalamazoo County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Kalamazoo County

Population, 2025 estimate
263,795+0.8% since 2020
Households
107,110
Median age
37.4
Homes lived in by their owners
65%
Vehicles per household
1.7
Land area
562 sq. mi.
People per square mile
467
Median household income
$72,532+28.4% vs. 2015–2019, before inflation
Average household income
$100,205
Median home value
$241,800
Jobs located here
120,525
Daytime population
271,929Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Kalamazoo County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of Kalamazoo County. Signed out, you see a blurred preview; on an account, each report is one action.

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Hair salons across Michigan

Every Michigan market ranked →

The highest-scoring counties in Michigan for hair salons, numbered among those based in Michigan, with Kalamazoo County marked.

Top counties in Michigan

Counties in Michigan ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Leelanau County, MI861010.4$1.1M+3.0%#29 of 2,339
2Monroe County, MI817511.9$845K+0.7%#66 of 2,339
3Barry County, MI813413.9$718K+2.2%#69 of 2,339
4Cass County, MI79209.4$1M+0.2%#86 of 2,339
5Allegan County, MI795812.7$807K+2.1%#89 of 2,339
6Antrim County, MI751917.1$561K+5.3%#159 of 2,339
7Kalkaska County, MI741114.1$635K+4.3%#179 of 2,339
8Ottawa County, MI7420318.2$596K+3.9%#181 of 2,339
9Houghton County, MI732114.7$610K+1.6%#208 of 2,339
10Clinton County, MI735818.3$586K+1.6%#209 of 2,339
38Kalamazoo County, MI5622120.6$479K+0.8%#879 of 2,339

Other business types in Kalamazoo County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in Kalamazoo County, MI?

As of September 2026, map listings count 221 hair salons in Kalamazoo County. 41 of them (19%) are chain locations. The listings count hair and beauty salons. Official counts show 55 businesses with payroll classed as beauty salons in 2023, up 1.9% from 2019. Another 682 one-person businesses have no payroll, by official counts.

How much do households in Kalamazoo County, MI spend on personal care products and services?

About $105.9M a year, or $988 per household. That is 2% below the U.S. average (an index of 98, where 100 is the U.S. average). Spread across the 221 hair salons on map listings, it comes to $479K per salon. That spending covers all personal care products and services, which hair salons share with other businesses in the trade. It is estimated from the incomes of the 107,110 households in Kalamazoo County and national spending patterns by income.

How does Kalamazoo County, MI compare with the U.S. for hair salons?

Kalamazoo County has 20.6 hair salons per 10,000 households, 12% below the U.S. rate of 23.4. Spending per salon is $479K, 11% above the U.S. figure of $430K. At the U.S. ratio of hair salons to household spending, Kalamazoo County would have about 246, against 221 on map listings. There is one business with payroll in the industry for every 1,947 households, against one for every 1,535 across the U.S. The official count rose 1.9% from 2019 to 2023, against +6.0% for the U.S.

How fast is Kalamazoo County, MI growing?

Population estimates put Kalamazoo County at 263,795 people in 2025, up 0.8% since 2020, slower than the U.S. (+3.1%). It has 107,110 households. Median household income in Kalamazoo County is $72,532, 10% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 28.4%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Kalamazoo County scores 56 for hair salons (upper middle), #879 of 2,339 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Kalamazoo County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in Kalamazoo County

Screening a site or an acquisition in Kalamazoo County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Kalamazoo County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.