Groundwork

Beauty and personal care · County · Michigan

Hair salons in Gladwin County, MI

The hair salons in Gladwin County, MI, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 62 out of 100: Upper middle

Ranked #580 of 2,339 scored counties
#24 of 73 scored counties in Michigan

Listings
17
2 chain locations (12%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$9.6M
On personal care products and services · $853 a household
Spending per listing
$566K
32% above the U.S.
Listings per 10k households
15.1
35% below the U.S.
Population, 2025
26,077
+2.8% since 2020

See the hair salons around any address in Gladwin County

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Gladwin County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $853 per household (15% below the U.S. average), households in Gladwin County spend about $9.6M a year on personal care products and services. That is about $566K of household spending for each salon on map listings, 32% above the U.S. figure of $430K. The spending figure covers all personal care products and services, not only hair salons.

There are 17 hair salons on map listings in Gladwin County as of September 2026. Of those, 2 are chain locations, or 12%, against 14% across the U.S. Per 10,000 households, that is 15.1, 35% below the U.S. rate of 23.4.

Official counts don’t publish a figure for beauty salons in Gladwin County, since they leave out counts under 3. Official counts list 43 one-person businesses without payroll. Since fiscal 2022, 1 SBA-backed loan worth $138K has gone to businesses classed as beauty salons in Gladwin County.

Population estimates put the population change in Gladwin County from 2020 to 2025 at +2.8%, in step with the U.S. (+3.1%). For hair salons, Gladwin County has a Groundwork market score of 62 (upper middle): #580 of 2,339 scored counties and #24 of 73 scored counties in Michigan. That puts it in the top quarter of counties.

How Gladwin County compares

The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Gladwin County, MI compared with Michigan and the U.S.
MeasureGladwin CountyMichiganU.S.
Listings per 10k households15.121.223.4
Spending per listing$566K$464K$430K
Households per official establishmentn/a1,8791,535
Official establishment growth, 2019–2023n/a+3.0%+6.0%
Population growth, 2020–2025+2.8%+0.6%+3.1%
Spending per household on personal care products and services$853$986$1,005
Median household income$55,349$72,875$80,734
Groundwork market score6249

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
43Businesses with no payroll
Map listings, September 2026
172 chain locations
Listings at the U.S. rate for this spending
22The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$138K

SBA-backed loans to businesses classed as beauty salons in Gladwin County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Gladwin County

Population, 2025 estimate
26,077+2.8% since 2020
Households
11,280
Median age
50.0
Homes lived in by their owners
86%
Vehicles per household
1.8
Land area
502 sq. mi.
People per square mile
51
Median household income
$55,349+24.1% vs. 2015–2019, before inflation
Average household income
$74,057
Median home value
$162,300
Jobs located here
3,987
Daytime population
21,290Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Gladwin County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of Gladwin County. Signed out, you see a blurred preview; on an account, each report is one action.

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Hair salons across Michigan

Every Michigan market ranked →

The highest-scoring counties in Michigan for hair salons, numbered among those based in Michigan, with Gladwin County marked.

Top counties in Michigan

Counties in Michigan ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Leelanau County, MI861010.4$1.1M+3.0%#29 of 2,339
2Monroe County, MI817511.9$845K+0.7%#66 of 2,339
3Barry County, MI813413.9$718K+2.2%#69 of 2,339
4Cass County, MI79209.4$1M+0.2%#86 of 2,339
5Allegan County, MI795812.7$807K+2.1%#89 of 2,339
6Antrim County, MI751917.1$561K+5.3%#159 of 2,339
7Kalkaska County, MI741114.1$635K+4.3%#179 of 2,339
8Ottawa County, MI7420318.2$596K+3.9%#181 of 2,339
9Houghton County, MI732114.7$610K+1.6%#208 of 2,339
10Clinton County, MI735818.3$586K+1.6%#209 of 2,339
24Gladwin County, MI621715.1$566K+2.8%#580 of 2,339

Other business types in Gladwin County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in Gladwin County, MI?

As of September 2026, map listings count 17 hair salons in Gladwin County. 2 of them (12%) are chain locations. The listings count hair and beauty salons. No official count is published for beauty salons in Gladwin County: counts under 3 are left out. Official counts also show 43 one-person businesses without payroll.

How much do households in Gladwin County, MI spend on personal care products and services?

About $9.6M a year, or $853 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 17 hair salons on map listings, it comes to $566K per salon. That spending covers all personal care products and services, which hair salons share with other businesses in the trade. It is estimated from the incomes of the 11,280 households in Gladwin County and national spending patterns by income.

How does Gladwin County, MI compare with the U.S. for hair salons?

Gladwin County has 15.1 hair salons per 10,000 households, 35% below the U.S. rate of 23.4. Spending per salon is $566K, 32% above the U.S. figure of $430K. At the U.S. ratio of hair salons to household spending, Gladwin County would have about 22, against 17 on map listings.

How fast is Gladwin County, MI growing?

Population estimates put Gladwin County at 26,077 people in 2025, up 2.8% since 2020, in step with the U.S. (+3.1%). It has 11,280 households. Median household income in Gladwin County is $55,349, 31% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.1%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Gladwin County scores 62 for hair salons (upper middle), #580 of 2,339 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Gladwin County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in Gladwin County

Screening a site or an acquisition in Gladwin County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Gladwin County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.