Fitness and classes · County · Utah
Gyms in Iron County, UT
The gyms in Iron County, UT, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 57 out of 100: Upper middle
Ranked #671 of 1,792 scored counties
#12 of 16 scored counties in Utah
- Listings
- 20
- 7 chain locations (35%)
- Official establishments
- 6
- All fitness and recreational sports centers
- Household spending a year
- $18.7M
- On memberships, classes and admissions · $927 a household
- Spending per listing
- $934K
- 28% below the U.S.
- Listings per 10k households
- 9.9
- 30% above the U.S.
- Population, 2025
- 67,141
- +16.4% since 2020
See the gyms around any address in Iron County
The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Iron County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Households in Iron County spend about $18.7M a year on memberships, classes and admissions, or $927 per household, 6% below the U.S. average. That is about $934K of household spending for each gym on map listings, 28% below the U.S. figure of $1.3M. The spending figure covers all memberships, classes and admissions, not only gyms.
There are 20 gyms on map listings in Iron County as of September 2026. 7 of them (35%) are chain locations, against 28% across the U.S. That comes to 9.9 for every 10,000 households, 30% above the U.S. rate of 7.6.
The official count of businesses with payroll classed as fitness and recreational sports centers in Iron County was 6 in 2023. That is one for every 3,360 households, against one for every 3,109 across the U.S. That count covers all fitness and recreational sports centers (yoga, Pilates and fitness studios included), not only gyms. Since fiscal 2022, 2 SBA-backed loans worth $1.8M have gone to businesses classed as fitness and recreational sports centers in Iron County.
Population estimates put the population change in Iron County from 2020 to 2025 at +16.4%, faster than the U.S. (+3.1%). For gyms, Iron County has a Groundwork market score of 57 (upper middle): #671 of 1,792 scored counties and #12 of 16 scored counties in Utah.
How Iron County compares
The same measures for Utah and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Iron County | Utah | U.S. |
|---|---|---|---|
| Listings per 10k households | 9.9 | 8.0 | 7.6 |
| Spending per listing | $934K | $1.6M | $1.3M |
| Households per official establishment (all fitness and recreational sports centers) | 3,360 | 3,065 | 3,109 |
| Official establishment growth, 2019–2023 | n/a | +26.6% | +5.8% |
| Population growth, 2020–2025 | +16.4% | +7.8% | +3.1% |
| Spending per household on memberships, classes and admissions | $927 | $1,265 | $983 |
| Median household income | $66,247 | $95,166 | $80,734 |
| Groundwork market score | 57 | 77 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 6 → 6All fitness and recreational sports centers
- Employees, 2023
- 156
- Annual payroll, 2023
- $1.6M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 207 chain locations
- Listings at the U.S. rate for this spending
- 14The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $1.8M
SBA-backed loans to businesses classed as fitness and recreational sports centers in Iron County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.
Population and households in Iron County
- Population, 2025 estimate
- 67,141+16.4% since 2020
- Households
- 20,157
- Median age
- 31.9
- Homes lived in by their owners
- 68%
- Vehicles per household
- 2.3
- Land area
- 3,296 sq. mi.
- People per square mile
- 19
- Median household income
- $66,247+27.9% vs. 2015–2019, before inflation
- Average household income
- $89,495
- Median home value
- $379,000
- Jobs located here
- 23,946
- Daytime population
- 58,964Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Iron County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.
Or open the report at the center of Iron County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGyms across Utah
Every Utah market ranked →The highest-scoring counties in Utah for gyms, numbered among those based in Utah, with Iron County marked.
Top counties in Utah
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Tooele County, UT | 97 | 12 | 5.0 | $2.6M | +19.2% | #2 of 1,792 |
| 2Utah County, UT | 80 | 153 | 7.5 | $1.8M | +14.5% | #68 of 1,792 |
| 3Weber County, UT | 78 | 75 | 8.0 | $1.4M | +5.8% | #94 of 1,792 |
| 4Morgan County, UT | 78 | 5 | 13.2 | $1.2M | +8.1% | #96 of 1,792 |
| 5Wasatch County, UT | 77 | 10 | 7.8 | $2.1M | +9.9% | #98 of 1,792 |
| 6Box Elder County, UT | 75 | 15 | 7.7 | $1.3M | +12.7% | #138 of 1,792 |
| 7Davis County, UT | 73 | 88 | 7.6 | $1.9M | +4.8% | #161 of 1,792 |
| 8Cache County, UT | 72 | 39 | 8.8 | $1.2M | +8.5% | #194 of 1,792 |
| 9Salt Lake County, UT | 70 | 332 | 7.8 | $1.7M | +2.9% | #225 of 1,792 |
| 10Washington County, UT | 59 | 64 | 9.2 | $1.2M | +17.4% | #577 of 1,792 |
| 12Iron County, UT | 57 | 20 | 9.9 | $934K | +16.4% | #671 of 1,792 |
Other business types in Iron County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many gyms are in Iron County, UT?
As of September 2026, map listings count 20 gyms in Iron County. 7 of them (35%) are chain locations. The listings count gyms and fitness centers. Official counts show 6 businesses with payroll classed as fitness and recreational sports centers in 2023. The official count takes in all fitness and recreational sports centers, not only gyms: yoga, Pilates and fitness studios are counted too.
How much do households in Iron County, UT spend on memberships, classes and admissions?
About $18.7M a year, or $927 per household. That is 6% below the U.S. average (an index of 94, where 100 is the U.S. average). Spread across the 20 gyms on map listings, it comes to $934K per gym. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade. It is estimated from the incomes of the 20,157 households in Iron County and national spending patterns by income.
How does Iron County, UT compare with the U.S. for gyms?
Iron County has 9.9 gyms per 10,000 households, 30% above the U.S. rate of 7.6. Spending per gym is $934K, 28% below the U.S. figure of $1.3M. At the U.S. ratio of gyms to household spending, Iron County would have about 14, against 20 on map listings. There is one business with payroll in the industry for every 3,360 households, against one for every 3,109 across the U.S.
How fast is Iron County, UT growing?
Population estimates put Iron County at 67,141 people in 2025, up 16.4% since 2020, faster than the U.S. (+3.1%). It has 20,157 households. Median household income in Iron County is $66,247, 18% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 27.9%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Iron County scores 57 for gyms (upper middle), #671 of 1,792 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Iron County. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for gyms · All 56 business types in Iron County
Screening a site or an acquisition in Iron County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Iron County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.