Groundwork

Fitness and classes · County · Mississippi

Gyms in Lafayette County, MS

Competitor counts, household spending and official business counts for gyms in Lafayette County, MS, set against other counties and the U.S.

Groundwork market score · out of 100

Score 30 out of 100: Lower middle

Ranked #1,504 of 1,792 scored counties
#14 of 38 scored counties in Mississippi

Listings
19
11 chain locations (58%)
Official establishments
12
All fitness and recreational sports centers
Household spending a year
$13.8M
On memberships, classes and admissions · $727 a household
Spending per listing
$728K
44% below the U.S.
Listings per 10k households
10.0
32% above the U.S.
Population, 2025
59,597
+6.6% since 2020

See the gyms around any address in Lafayette County

The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Lafayette County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For gyms, Lafayette County has a Groundwork market score of 30 (lower middle): #1,504 of 1,792 scored counties and #14 of 38 scored counties in Mississippi. That puts it in the bottom quarter of counties.

At $727 per household (26% below the U.S. average), households in Lafayette County spend about $13.8M a year on memberships, classes and admissions. Spread across 19 gyms, that is $728K per gym, 44% below the U.S. figure of $1.3M. The spending figure covers all memberships, classes and admissions, not only gyms.

Lafayette County has 19 gyms on map listings as of September 2026. 11 of them (58%) are chain locations, against 28% across the U.S. Per 10,000 households, that is 10.0, 32% above the U.S. rate of 7.6.

The official count of businesses with payroll classed as fitness and recreational sports centers in Lafayette County was 12 in 2023. That is one for every 1,587 households, against one for every 3,109 across the U.S. That count covers all fitness and recreational sports centers (yoga, Pilates and fitness studios included), not only gyms. Between 2020 and 2025, the population of Lafayette County grew 6.6%, faster than the U.S. (+3.1%).

How Lafayette County compares

The same measures for Mississippi and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms in Lafayette County, MS compared with Mississippi and the U.S.
MeasureLafayette CountyMississippiU.S.
Listings per 10k households10.07.07.6
Spending per listing$728K$832K$1.3M
Households per official establishment (all fitness and recreational sports centers)1,5874,4923,109
Official establishment growth, 2019–2023n/a+4.9%+5.8%
Population growth, 2020–2025+6.6%−0.1%+3.1%
Spending per household on memberships, classes and admissions$727$581$983
Median household income$67,185$56,447$80,734
Groundwork market score3027

Official counts and lending

Businesses

Official establishments, 2019 to 2023
14 → 12All fitness and recreational sports centers
Employees, 2023
164
Annual payroll, 2023
$4.2M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
1911 chain locations
Listings at the U.S. rate for this spending
11The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness and recreational sports centers in Lafayette County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.

Population and households in Lafayette County

Population, 2025 estimate
59,597+6.6% since 2020
Households
19,044
Median age
34.6
Homes lived in by their owners
64%
Vehicles per household
1.9
Land area
632 sq. mi.
People per square mile
92
Median household income
$67,185+33.6% vs. 2015–2019, before inflation
Average household income
$103,704
Median home value
$315,400
Jobs located here
26,887
Daytime population
62,270Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Lafayette County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.

Or open the report at the center of Lafayette County. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring counties in Mississippi for gyms, numbered among those based in Mississippi, with Lafayette County marked.

Top counties in Mississippi

Counties in Mississippi ranked for gyms by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1DeSoto County, MS59507.0$1.1M+6.3%#581 of 1,792
2Jackson County, MS54366.2$1M+3.0%#773 of 1,792
3Tate County, MS5154.5$1.3M+2.1%#867 of 1,792
4Hancock County, MS42167.9$832K+1.6%#1,205 of 1,792
5Pearl River County, MS42209.1$632K+5.6%#1,211 of 1,792
6Madison County, MS394710.7$812K+6.5%#1,279 of 1,792
7Harrison County, MS39627.4$801K+4.0%#1,280 of 1,792
8Panola County, MS3554.1$1.2M−1.4%#1,369 of 1,792
9Lamar County, MS332610.2$689K+4.7%#1,435 of 1,792
10Jones County, MS32239.2$600K−1.0%#1,461 of 1,792
14Lafayette County, MS301910.0$728K+6.6%#1,504 of 1,792

Other business types in Lafayette County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms are in Lafayette County, MS?

Map listings as of September 2026 show 19 gyms in Lafayette County. 11 of them (58%) are chain locations. The listings count gyms and fitness centers. Official counts show 12 businesses with payroll classed as fitness and recreational sports centers in 2023. The official count takes in all fitness and recreational sports centers, not only gyms: yoga, Pilates and fitness studios are counted too.

How much do households in Lafayette County, MS spend on memberships, classes and admissions?

About $13.8M a year, or $727 per household. That is 26% below the U.S. average (an index of 74, where 100 is the U.S. average). Spread across the 19 gyms on map listings, it comes to $728K per gym. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade. It is estimated from the incomes of the 19,044 households in Lafayette County and national spending patterns by income.

How does Lafayette County, MS compare with the U.S. for gyms?

Lafayette County has 10.0 gyms per 10,000 households, 32% above the U.S. rate of 7.6. Spending per gym is $728K, 44% below the U.S. figure of $1.3M. At the U.S. ratio of gyms to household spending, Lafayette County would have about 11, against 19 on map listings. There is one business with payroll in the industry for every 1,587 households, against one for every 3,109 across the U.S.

How fast is Lafayette County, MS growing?

Population estimates put Lafayette County at 59,597 people in 2025, up 6.6% since 2020, faster than the U.S. (+3.1%). It has 19,044 households. Median household income in Lafayette County is $67,185, 17% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 33.6%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Lafayette County scores 30 for gyms (lower middle), #1,504 of 1,792 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Lafayette County. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms · All 56 business types in Lafayette County

Screening a site or an acquisition in Lafayette County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Lafayette County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.